
Designer Fund
1.7K posts

Designer Fund
@designerfund
We invest in leaders and empower them to improve the world with design.



the trend i’m seeing is that the best new products and ideas are coming from pure designers in a previous life who can now build anything with AI and those who were design engineers are producing the least slop. @mainframe is full of design engineers only

How should design teams best work with AI? What skills are worth learning? Designers everywhere are navigating these questions, and we're launching our second annual State of AI in Design survey to find out. Take the survey: stateofaidesign.typeform.com/to/h6tvmiHP?ut…









after years of leaving it on the back burner, finally got around to creating a home on the internet - tonally inspired by my favorite impressionist paintings. done in a single evening with claude + netlify. no excuse not to ship that site you've been meaning to make!







Today we are publicly launching Adora and announcing US$7m in funding to help product teams visualize their entire product experience. Adora helps world-class teams like @canva, @NotionHQ, @Replit, @meetgranola and Chess.com to deeply understand their user-journeys, uncover friction and center their team around a visual source-of-truth. Today we are opening the doors to everyone 👋 In a world where teams ship faster than ever, it’s near impossible to know what your own product looks like. Different teams building for different users – free vs paid, different experiments, markets and languages. Adora automatically maps your entire live product and website: every journey, screen, modal and variation in real-time. Our AI continuously scans your journeys and scans sessions replays to identify usability issues and opportunities to improve your product. Pinging you directly on Slack so you can catch critical issues before they snowball. Getting set up is easy and there’s no manual event tagging required - everything from your journeys down to every button in your product are automatically captured. We’re so proud of the product we’ve built over the last 2.5 years, and we’re excited to help you build product experiences your users adore 💜

Today we are publicly launching Adora and announcing US$7m in funding to help product teams visualize their entire product experience. Adora helps world-class teams like @canva, @NotionHQ, @Replit, @meetgranola and Chess.com to deeply understand their user-journeys, uncover friction and center their team around a visual source-of-truth. Today we are opening the doors to everyone 👋 In a world where teams ship faster than ever, it’s near impossible to know what your own product looks like. Different teams building for different users – free vs paid, different experiments, markets and languages. Adora automatically maps your entire live product and website: every journey, screen, modal and variation in real-time. Our AI continuously scans your journeys and scans sessions replays to identify usability issues and opportunities to improve your product. Pinging you directly on Slack so you can catch critical issues before they snowball. Getting set up is easy and there’s no manual event tagging required - everything from your journeys down to every button in your product are automatically captured. We’re so proud of the product we’ve built over the last 2.5 years, and we’re excited to help you build product experiences your users adore 💜

"You can't just come in here and shit on our style" When Ben Blumenrose (@benblumenrose) joined Facebook as its 5th designer, he tried to radically overhaul the site with high-end graphics. Zuck shut him down instantly. The site’s "wireframe" look wasn't an accident - it was a performance feature. Minimal graphics meant the fastest load times on the internet. Ben realized he had to understand the "Why" behind the system before he could move the needle on the "What." He then walked away from Facebook to back a thesis the Valley dismissed: design-led companies. He built @designerfund and backed Stripe, Figma, Notion, and Linear before the world caught on. In this week's episode of The Library of Minds: 6:40 - Moving a button cost Facebook 200M users 12:43 - Zuck: "You can't just shit on our style" 19:10 - The philosophers guiding Mark Zuckerberg 20:12 - Designing for death: Facebook's first users die 23:35 - How to be a 100x AI Designer 27:19 - "Everyone's gone rogue" 35:38 - OpenAI wont build this

"You can't just come in here and shit on our style" When Ben Blumenrose (@benblumenrose) joined Facebook as its 5th designer, he tried to radically overhaul the site with high-end graphics. Zuck shut him down instantly. The site’s "wireframe" look wasn't an accident - it was a performance feature. Minimal graphics meant the fastest load times on the internet. Ben realized he had to understand the "Why" behind the system before he could move the needle on the "What." He then walked away from Facebook to back a thesis the Valley dismissed: design-led companies. He built @designerfund and backed Stripe, Figma, Notion, and Linear before the world caught on. In this week's episode of The Library of Minds: 6:40 - Moving a button cost Facebook 200M users 12:43 - Zuck: "You can't just shit on our style" 19:10 - The philosophers guiding Mark Zuckerberg 20:12 - Designing for death: Facebook's first users die 23:35 - How to be a 100x AI Designer 27:19 - "Everyone's gone rogue" 35:38 - OpenAI wont build this



