Prof Geoff Simmons

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Prof Geoff Simmons

Prof Geoff Simmons

@Digiresearching

Professor of Marketing + Consumer Insight @ulsterbizschool | SFHEA | Leading thinker on small businesses - 2 invited pubs @HarvardBiz #marketing #digital #SMEs

Newcastle Katılım Nisan 2020
370 Takip Edilen490 Takipçiler
Jim Blimey
Jim Blimey@jimblimey·
I have an important decision to make today: which beer do I want tonight?
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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
@GrahamBrownlow I was at Anfield recently with my son and the facilities and food are top class. With the stadium expansion it is now a world class and with such a pure a football heritage. What's not to like 😊
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Derek Flack
Derek Flack@barracuda147·
Saturday began with a visit to The Leeds Library, founded 1768. The afternoon saw @YorkCityFC leap to the top of the National League with a 3-0 victory over Fylde. The triumphant 3 mile walk back from stadium to hotel skirted the River Foss @TheVanaramaNL @YorkMinstermen
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Prof Geoff Simmons retweetledi
Joanne Mangan
Joanne Mangan@joanneemangan·
Small businesses are eager to embrace digital technology, but a skills and confidence gap holds them back. At the #DarganForum we were delighted to showcase the @e_nation supports that are empowering small businesses to thrive in a digital world. @darganinstitute @emmaljones
Enterprise Nation@e_nation

Our @e_nation head of Ireland @joanneemangan was speaking on a panel at the #DarganForum on *Empowering small business through digital* @darganinstitute 🙌 Our own research shows that 57% of small businesses are already exploring AI – but there's a real skills gap emerging that needs to be tackled. ➡️ ow.ly/xxwC50SvnhS

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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
The hard yards in developing academic papers. There is no other way. And the capacity to 'fail better' through each disappointing rejection. #academia #research
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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
Still the culinary masterpiece of all time. A Portadown special - Chicken Ball Supper from the Mandarin House. Wow 😲
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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
Coca-Cola consistently ploughs around 11% of its revenues into marketing its products. It has an annual advertising budget of around $4.5bn of which digital channels now account for around 60% of this budget. #digital #marketing #advertising
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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
Students doing key takeaways from a full day of research methods - 'let me out of here' likely to be the core one 😂
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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
A whole day of teaching research methods today for summer degree bridging students. Quite a dry topic and don't have a banjo 🪕
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Prof Geoff Simmons
Prof Geoff Simmons@Digiresearching·
Stopped off in the hometown Portadown this evening. Always reassuringly familiar!
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Kathy Hamilton
Kathy Hamilton@KathyLHamilton·
We are looking forward to your submissions for our @MktgTheory_news special issue. We are interested in papers that focus on the adoption of alternative, qualitative methodologies that advance marketing theory or help us understand consumer phenomena in new ways.
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