Disruptive Advertising

Election year chaos is in full swing. CPMs spike anywhere from 5%-20% during an election. Compounded by holiday ad spend, costs are stacking up. Stay flexible and get ahead.

Why invest in seasonal creative? - Consumers are 71% more likely to make a purchase with targeted holiday campaigns - Holiday-themed emails have a 14% higher open rate This season, harness the power of creativity to maximize your ROI and distinguish your brand.

Mobile is driving the majority of paid clicks, and optimizing your PPC campaigns for mobile is essential to boost conversions and ROI. Read the full article about optimizing PPC campaigns : disruptiveadvertising.com/blog/analytics…

You've probably wondered: Should I use AI to create SEO content? All your questions will be answered in the article below! TLDR: YOU SHOULDN’T use AI to write all of your content. (Think of it as your assistant, not your boss.) 🧠 Check it out👇 disruptiveadvertising.com/blog/seo/shoul…

Last week we had an INCREDIBLE Google Summit with some of our clients. We learned from Googlers & Disruptors about: - the power of YouTube for growth 📈 - AI innovations in ad analytics 🤖 and more... We love our annual Google Summit. And we love our clients. Check them out 👆

Just two weeks until the Google x Disruptive Summit. We'll be with Google experts talking all about how to win with Google marketing in 2024 and beyond. Stay tuned for more details and insights from the summit.

From our CEO: Disruptive University is something I've been working on for the last 10 years If you're interested, comment below. It starts the week of August 5th. This video shows some of the experiences that people are already having at DU. ow.ly/kwRX50SEPgN

At Disruptive, our values have been more than just an office decoration or shareholder talking point. We need everyone to feel that we are committed to our values and see them in action every day. Stay tuned for our core values.

Happy Fourth to all Disruptors out there! 🎆

Amazon Tip of the Week: You’re probably looking at the wrong KPI. Most advertisers in the e-commerce industry heavily emphasize ROAS. On Amazon, ACOS (advertising cost of sales) is the one to look at. The formula: Total ad spend/total ad sales = ACOS

Get the right people, skills, and tools. All. The. Time. We only onboard 10 new clients a month: see if you're one of them: disruptiveadvertising.com/about/

SEO MYTH #3: LOCAL SEO IS A WASTE 1/2 Fact: Local SEO works for most web pages when trying to rank for local search, but you’ll want to identify if your Google Business Profile is useful in your local search strategy.

2/2 Don't underestimate local SEO. According to Google, searches for “near me” keywords have grown globally by over 400% YoY Helpful tip: Find out what search engines are using in the SERPs for different keyword queries and optimize for that real estate space.

SEO MYTH #2: YOU SHOULD FOCUS YOUR SEO STRATEGY ON GOOGLE ONLY Fact: Google is important to focus SEO efforts on in most industries, but your industry, product, or service might also have high performance on other search engines.

SEO MYTH #1: YOU SHOULD USE AS MANY KEYWORDS AS POSSIBLE Fact: Keywords are still important to focus on throughout your on-page content. An unofficial guideline has been 1-2% of your copy’s overall word count. Just make it sound natural and place keywords in your headings.

SEO Myth v Facts. There is a lot of noise about SEO out there, so we recruited our resident expert to give us the facts. Follow our page for myth #1!

We’re not normal. And we’re ok with that. Normal doesn't drive these kinds of results. If you're ready to disrupt your marketing, schedule a call today here: disruptiveadvertising.com

Our SEO Wizards have done it againI🚀 Unlock the full potential of your ads with Google's Performance Max! 🎯 Boost visibility, automate optimizations, and reach your audience everywhere they browse. Follow their guide here: disruptiveadvertising.com/blog/google-ad…

For marketers, YouTube can be a daunting platform. But with over 2.49 billion users in 2024, there's never been more opportunity to grow. Check out this guide for how to scale your growth on YouTube. Read the full article here: disruptiveadvertising.com/blog/video-adv…

Our fearless leader @jakebaads . We love working with you Jake, we're glad you took the leap to build Disruptive into the best agency for authentic brands and marketers.