Eric Fullerton

625 posts

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Eric Fullerton

Eric Fullerton

@EFullerton

By day: product marketer focused on customer experience & personalization. By night: travel, food, and rooftops keep me going.

Boston, MA Katılım Ağustos 2008
173 Takip Edilen192 Takipçiler
Eric Fullerton retweetledi
Acquia
Acquia@acquia·
"With more content and experiences open to consumers than ever, no two customer journeys will look the same. That’s why it’s time for marketers to evolve from the rigid journeys we were building before and let our customers lead the way." - @EFullerton
Acquia@acquia

Everything you need to know about getting started with the self-guided #customerjourney, the "Holy Grail" for Digital Experience: bit.ly/3a1drvb @MarTechAlliance / @EFullerton

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Eric Fullerton retweetledi
Nathan Roach
Nathan Roach@roachnotes·
“We’re thinking through the implications of voice and considering wearables. How many more developments are going to take place in the next 5 years? You can look back just 5 years ago, and the world looks like a very different place.” Nicely said, @EFullerton. ⏳
Acquia@acquia

Acquia's @EFullerton has spent ten years navigating the divide between people, process and tech, working to excite and engage customers. He recently spoke to @Enterprise_Time to share more about his work with Acquia and open source. Read more here: bit.ly/35ucXM7

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Tom Wentworth
Tom Wentworth@twentworth12·
Adobe’s product marketing is confusing. Adobe just announced that Experience Manager is now “cloud native” which is odd because it was always a part of the Adobe Marketing Cloud which itself was a part of the Adobe Experience Cloud. 🤷‍♂️
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Eric Fullerton
Eric Fullerton@EFullerton·
Kicking off #ExperienceAcquia Paris. Excited to update our French partners and customers on our new product strategy! Note to self: the Ritz is a nice place to hold an event @acquia
Eric Fullerton tweet media
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Eric Fullerton
Eric Fullerton@EFullerton·
This. Is. How. It’s. Done. Open integrations = bringing best in class platforms @Acquia Lift and Google Marketing Cloud together w/ tech and strategy expertise of great agencies like @Bounteous
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Eric Fullerton retweetledi
Bounteous Drupal
Bounteous Drupal@BounteousDrupal·
We’re always up for an @Acquia collab — but it’s even better when that collab can be in person, in #NOLA, at #AcquiaEngage! Looking forward to an amazing #Engage day 3 — reminder our breakout session is at 11am followed by our keynote at 3pm with @josephwykes and @sethdtech.
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Eric Fullerton retweetledi
Fourth Day PR
Fourth Day PR@FourthDayPR·
We’re back @TobaccoDockLon for round 2 of the #FoM19 - @EFullerton kicking us off on the personalisation stage: “Just because you know my name in an email, that doesn’t make my experience personal”
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Eric Fullerton
Eric Fullerton@EFullerton·
At #FoM19 we nominated #marketing buzzwords & theories to ban forever. Winners: GenZ, Laddering, & Data vs Creativity debates. My vote was for “empowering marketers.” Marketers are NOT kids learning how to tie their shoes
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Jay Callicott
Jay Callicott@drupalninja·
@acquia testing the new campaign builder in Acquia Lift v4, this is slick. Nice work y'all, this is definitely going to enable marketers to do much more on their own.
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Keşfet

@twentworth12 @acquia @lcapozzi @Bounteous @josephwykes @Dries @TobaccoDockLon @elonmusk