Edison Research

Kids aren’t just streaming their favorite shows and scrolling on social media — they are also listening to and watching podcasts. Now, for the first time ever, we’re releasing the 2025 Top Ten Kids Podcasts for people 12 and under. Read our latest edition of Weekly Insights ➡️ edisonresearch.com/the-top-ten-ki…

📊In podcasting, some of the most engaged audiences aren’t in the top 50—they’re in niche communities that show up, stay, and connect. 🎙️Melissa Kiesche joined @SiriusXMMedia's "The Trendcast" to unpack what that means for advertisers. Listen here: podcasts.apple.com/us/podcast/the…

“Much has been made of the addictive nature of screens and of screen time as a metric of technology overuse. But audio use, too, captures many people’s waking hours, yet it hasn’t been studied nearly as much.” The @washingtonpost reports on Americans’ listening habits, drawing on data from Edison Research at SSRS and Nielsen. washingtonpost.com/home/2026/04/1…

📢Edison Research at SSRS announces the 📊Top 50 Podcasts in the U.S. from Edison Podcast Metrics based on reach for the first quarter of 2026 among weekly podcast consumers ages 13+. @joerogan, @CrimeJunkiePod , and The Daily top the list, as they did in Q4 2025. The top six shows remain in the same rank order as Q4, with other rank changes in the Top 10 noted below parenthetically. Read the press release: edisonresearch.com/the-top-50-pod…

📢 Introducing the Sports Poll Highlights newsletter Each edition will deliver sharp analysis and key takeaways from over 30 years of Sports Poll by SSRS, the world’s longest-running tracking study on sports. 🏈 ⚽ ⚾ edisonresearch.com/stay-ahead-of-…

🎤 Join Laura Ivey at @NABShow in Las Vegas for “Improving the Listener Experience.” This session explores how audience data and real-world insights can drive smarter content and stronger listener connections. 📅 April 20 at 2:45 PM nabshow.com/session/improv…

While Americans have more audio options in the car than ever, recently released Q1 2026 Share of Ear data show one platform remains the clear leader: AM/FM Radio. ➡️ Read our latest edition of Weekly Insights for a closer look at share of in-car audio time. edisonresearch.com/radio-continue…

In our latest edition of Weekly Insights, we turn to Edison Podcast Metrics data to identify the Sports podcasts with the largest 13+ U.S. weekly audiences in 2025. ➡️ edisonresearch.com/top-sports-pod… 🎙️Podcasts: @newheightshow @ClubShayShay @PardonMyTake @NightcapShow_ @TheHerd @club520podcast @GilsArenaShow @AllTheSmokeNFL @rBillSimmonsPod 🎚️Producers: @ShayShayMedia_ @espn @ringer @barstoolsports @iHeartPodcasts @TheVolumeSports

Data from the 2026 Infinite Dial, in partnership with @SiriusXMMedia, shows that the majority of American adults favor a social media ban for those under age 16. Read our latest Weekly Insights for a closer look at the findings ➡️ edisonresearch.com/how-do-america…

Spoken-word listening time among Americans ages 13-34 is dominated by podcasts, but the story completely changes among Americans ages 55+. This week, our insights use data from our Share of Ear survey to reveal how people of all ages are listening. ➡️Get the whole story: edisonresearch.com/more-to-the-sp…

U.S. podcast consumption reaches a record high according to The Infinite Dial 2026, supported by @SiriusXMMedia! 📈🎙️ Thank you to everyone who participated in the webinar. If you couldn’t attend, you can still catch up by watching the replay. And don't miss out on the opportunity to download the report for all the data we shared. 📲🎧 Access The Infinite Dial 2026 now👉 edisonresearch.com/the-infinite-d…

This week’s insights explore a case study that demonstrates how integrating podcasts into a traditional media plan📈 increased reach for no additional dollars. ➡️Take a look! edisonresearch.com/reallocating-a…

Join us tomorrow for The Infinite Dial 2026 with support from @SIRIUSXM Media! Megan Lazovick & James Cridland, Editor of @Podnews, unveil the latest digital audio consumption trends and their implications for the industry. Register today: edisonresearch.com/event/the-infi…

Just announced: The Top 25 Podcasts in the UK for Q4 2025 from Edison Podcast Metrics edisonresearch.com/the-top-25-pod… The Top Three Shows: @joerogan, @StevenBartlett, @RoryStewartUK

📅 Register for The Infinite Dial 2026 from Edison Research at SSRS with support from @SiriusXMMedia! Join Megan Lazovick, VP of Edison Research at SSRS, and James Cridland, Editor of @Podnews, as they unveil the latest digital audio consumption trends and their implications for the industry. Register today: edisonresearch.com/event/the-infi…

📢Podcasts Lead AM/FM in Spoken-Word Listening, Marking a First Spoken-word audio platforms play an important part in how Americans 13+ spend their day with audio. The latest research from Share of Ear® reveals a historic change. ➡️Read more in our weekly insight: edisonresearch.com/podcasts-lead-…

The @Olympics garner more interest than any other professional or collegiate sports league among non-sports fans & light sports fans. This has been true since Sports Poll began tracking interest in the games more than 30 years ago. This week, we explore the important role the #OlympicGames play in developing sports fandom: edisonresearch.com/olympics-provi…

Every quarter, Edison Podcast Metrics releases new data detailing the entire U.S. weekly podcast consumption space. This week we’re looking exclusively at the top new shows; podcasts that debuted in 2025 and have the largest weekly listening audience over the entire year: edisonresearch.com/the-top-ten-ne…

. @Spotify is now the second most popular streaming audio brand, but that wasn’t always the case. Share of Ear has captured an increase in Spotify’s popularity, culminating in a 317% increase from 2015 to 2025. ➡️ Get the whole story: edisonresearch.com/spotify-hits-a…

During "The Evolving Ear" webinar yesterday, Gabriel Soto revealed how the next wave of podcast consumers is reshaping the medium. 🔑Key Findings Include: 1. Podcast Listening Hours Increase by 355% 2. Video is Redefining Podcasting 3. Smart TVs Surpass Smart Speakers... and more! Get the whole story, including the presentation download & webinar recording: edisonresearch.com/how-new-consum…