Emily Kramer

@santaordanya Thank you!

@devahaz Is this a subtweet? Is subtweeting still a term?

The amount of stock many people put in being a “Harvard grad” decades after graduating says a lot about the silliness of higher ed credentialism

@kamilrextin We close 2 deals a month, but our conversion rates doubled this month, so we are definitely about to blow up...or something

A story in 2 parts

@Jillwillnyc @CowboyVC @MinervaAI_TO got a shiny new logo this week made by the amazing @Goodside_Studio. They’ll look even better on this market map now :)

At @cowboyvc we are excited by opportunities in fintechxAi and think there is especially opp around compliance, risk, & fraud powered by AI to improve efficiency and efficacy of existing and emerging challenges for FIs. medium.com/cowboy-venture…

@femstreet @dremilyanhalt @debliu_ @saradu @aschwags3 Thanks for including me

Featuring @dremilyanhalt @debliu_ @saradu @emilykramer @aschwags3 & more

Femstreet issue No. 272 - Vertical GTM Motions - How to prepare for a new role - Making it easier for prospects to buy your product femstreet.substack.com/p/femstreetiss…

@RamliJohn @mkt1cap Thanks for breaking this down!

For this post, I’ll be breaking down one of the best and most actionable articles I’ve read on how to craft a more effective homepage. It's by @emilykramer in the @mkt1cap newsletter: newsletter.mkt1.co/p/homepage-copy It follows this 3-part formula.

@evylyons Hmmmm…wondering that myself

Who is the @emilykramer of B2C marketing?

@sri_varre I’m sorry that it’s this way. Trying to bring awareness to the issue where I can!

@emilykramer I hate saying that tracks but literally how I feel in like 80% of VC Interviews

@sri_batchu Thanks for explaining. Appreciate you sharing VC opportunities, and you didn’t create the JD. Just hard to see these requirements for junior roles. Even if high earner many have loans, family obligations etc.

@emilykramer This particular hiring manager’s expectations might be high for 4 YOE. Investing is a relationship business and technical folks are high earners. I know many that have invested in friends’ companies or are scouts at a VC fund by 4 years out of school.

@larsboehnke @mkt1cap That’s all I’ve got right now

@emilykramer @mkt1cap Mh yeah I have access to that template but was hoping for more. But alright, I’ll go with that, thanks

@emilykramer some people here (me included) would like to know what research and interview questions you would ask to conduct an audience-focused interview. Would appreciate a reply from you. We’re tackling that now! newsletter.mkt1.co/p/weve-been-de…

@JHTScherck @Anrok Thanks for the share!

Great behind the scenes look at some extremely bad ass work from the @anrok marketing team: newsletter.mkt1.co/p/modern-marke… cc @emilykramer

@graceongrid Stoked to have you!

Just signed up for this workshop with @emilykramer! Really excited to learn from Emily and apply her teachings in my client work. maven.com/s/0e45c87744

@michlimlim Way back when I was at @asana everyone participated and we all just made something—a video, swag designs, an alternative homepage, a blog post on something you wouldn’t normally write about etc. “ship something in a day” pretty much works for every team

My company is holding an internal hackathon soon. Engineers will be building cool features. Any ideas for how designers, PMs, marketers, bizops, recruiting, and support can participate in the hackathon?

@briannekimmel Would be happy to chat!

I want to interview the best marketing leaders in B2B. Who should I talk to?

@allentfinn @DanielZarick @boniver Winnipesaukee

@emilykramer @DanielZarick @boniver Which lake?!

.@DanielZarick just called me the @boniver of marketing and 2008 me thinks this is the best compliment ever. Relatedly, I live in New Hampshire now.

@geoffreygualano @DanielZarick @boniver That’s how @DanielZarick meant it too, I think?!

@emilykramer @DanielZarick @boniver I took it more in the "Bon Iver is a musical genius" and "Emily Kramer is a marketing genius" type of way.

@geoffreygualano @DanielZarick @boniver Thank you. To be clear, it’s less in the live free or die of way and more in the live on big lake in woods with boat kind of way.

@emilykramer @DanielZarick @boniver This tracks.

@kamilrextin Ok so now easy? This my strongly preferred way to track attribution for early stage

@emilykramer You can it tracks latest source out of box 📦 now and syncs to account + opportunities. Before you’d have to setup workflows to freeze the utm at qualified stage and map it b/w objects. I think I had a post in que for that next week 😆

1/8 Part 1 / 3 — One of the reasons I like Hubspot compared to something like Pardot - original source! It’s also one reason I hate it (hello Offline Sources) but let’s go deeper. Traditionally you’d have to place unique parameters (like UTM source/term/content/campaign) on