We’re very proud to win 4 @mixxawards for @visitbrussels and @KOTKanker:
Gold in Best Use of Martech Tool - Now.Brussels
Silver in Platforms - Now.Brussels
Silver in Best Charity - 'Vloggers vs Sigaretten'
Bronze in Media Best Influencer - Instaverliefd
New work for a new client: @campari!
Take photos with your Campari coasters.
Discover the Campari Creates platform and make your own creation: camparicreates.be
Campaign of the week on @MMediamarketing✌🏼
Kaat Declerck, Behavior Designer Director at @BuyermindsBE: “Our primal brain is programmed to find scarcity attractive. Scarcity makes us act. Instagram Stories that disappear after 24 hours (time scarcity) play on this insight of behavior psychology.” #chapelsession
Arnout Everaert, Head of Performance Marketing @FamousGrey: “How to reach Gen Z with paid media: offer added value and an authentic brand story. Don’t focus too much on sales. Success!” #chapelsession
Emily Rammant, Production Director @FamousGrey: “When creating video content for Gen Z, don’t be afraid to use shoutouts and dare to go live.” #chapelsession
Sven Rosius, Director of Strategy at @Demonstr8: “Gen Z spends a lot of time on screens, but they do also live offline. Want to connect 360° with Gen Z? Don’t forget to go outside too!” #chapelsession
@kathyvanlooy, PR Director at @FamousRelations: “A personal approach is important when marketing to Gen Z. Ensure your collab with influencers is personal and co-create with them.” #chapelsession
Floris Adriaenssens Connection Planner at @FamousGrey: “In the past we had a monoculture, today we live in an infinite fragmented world. That’s why influencers have more power than ever: they rule the media, but they also are the media.” #chapelsession
Tonight, we’re hosting our Gen Z event, but we won’t be the only ones talking! These social media influencers know their Gen Z audience better than anyone. During our debate this evening they’ll share their insights on how brands should approach Gen Z. #chapelsession
@Liesbethpyck, Managing Partner @FamousRelations: “By 2020, Gen Z will make up 40% of online consumers. 90% are consuming branded content on social media. Marketeers must understand the unique demands of this generation. Stay tuned!” #chapelsession
@Liesbethpyck, Managing Partner @FamousRelations: “By 2020, Gen Z will make up 40% of online consumers. 90% are consuming branded content on social media. Marketeers must understand the unique demands of this generation. Stay tuned!” #chapelsession
Are you up for an EPIC debate? With plenty of SKRT’s and Yeet’s?
Then make sure that your FINSTA is on point and you’ve chosen your OOTD already. ’Cause it’s going to be LIT! Didn’t understand a single word?
Attend our Generation Z ‘Chapel Session’! bit.ly/2SCWpJ9
So, you want to visit Brussels like a local? You can do so now with the first real-time city guide 'Now.Brussels'. You can spot the hotspots where the locals hang out in no time. There is so much more to visit than Manneke Pis, Oude Markt and Atomium, so get exploring!