Fitt Insider

Catch up on the latest health and wellness headlines 💪 📰

Press Release: @gyroscope_app updated its AI camera and health tracking app. Prioritizing fat loss, Gyroscope V8 includes a data-driven protocol and 24/7 AI-powered coach to help members achieve their optimal body composition and overall health goals. buff.ly/4qgv7AF

Sensei opened at Zadún, a Ritz-Carlton property in Mexico, with plans for 20 more locations by 2027. Advocating “The Sensei Way,” it offers fitness classes, spa treatments, mindset sessions, and WHOOP-tracked lifestyle coaching. buff.ly/o9UeXCP

Press Release: @GymNation_ME launched its first-ever in-gym hotel. Located in Dubai, the concept puts the bed directly on the fitness floor, meaning a workout is always within reach. On-demand protein shakes keep the gains going throughout the stay. buff.ly/NZkJ2Q1

Press Release: @remedyplace opens in Boston. The social wellness club founded by @drjonathanleary debuts its largest location in Boston’s Seaport District featuring communal contrast suites, AI massage, and hyperbaric therapies spanning 10K square feet. buff.ly/dUYFqpQ

Genetic testing company @23andMe has declared bankruptcy. A former biotech leader worth $6B, its single-use DNA kits couldn’t keep customers coming back. Now in Chapter 11, 23andMe is seeking a buyer, leaving its database exposed as customers are urged to delete their data.

The body’s other microbiomes need attention. Gut health has been in the spotlight for its physical and mental health benefits, but we’re neglecting flora like those found in the mouth and skin. Read the full issue ⬇️ buff.ly/Ov8cuNM

Press Release: @GORUCK names @lizplosser as creative director. The former editor-in-chief of Women’s Health and wellness industry vet will help the brand reach female ruckers through product development, marketing, and storytelling. buff.ly/bOh0gYD

Valued at $2.4B, @getwellhub is acquiring @urbansportsclub to fuel global expansion ahead of a potential IPO. The combined network will serve 34.5K corporate clients and 83K holistic well-being partners, including gyms, studios, and digital solutions.buff.ly/HWzHylD

New episode with Ariana Thacker, founder and CEO of MoldCo. We cover: - Mold exposure’s impact on 30–40M Americans - Making the “Shoemaker Protocol” more accessible - Building a company that bridges care delivery with cutting-edge research And more ⬇️ buff.ly/9QmGjxr

@F45Training launched FIT House of Brands, unifying F45, @StudioFS8, and @VauraPilates franchises. With studio presence in 55+ countries, CEO @TomDowdPIN sees the FIT umbrella widening via “new modalities, whether through acquisition or development.” buff.ly/ZWTP40K

@CrossFit is on the market, again. The sale marks the second ownership change since 2020, when Berkshire Partners acquired the company. With the process underway, CEO @donfaul said there will be no changes to operations during the transition. buff.ly/VBldUaz

Modern life revolves around screens, but too much tech rewires our brains. Breaking the cycle, brands like @thelightphone, @apptimeleft, and @postcardcabins are helping people unplug, hang out, and reconnect with nature. How do you disconnect? Let us know in the comments 💬

Lifting for longevity will usher in a new era of strength training 💪 ⬇️

Press Release: @GymNation_ME is teaming up with HYROX. As part of a multi-year deal, the fitness operator is rolling out HYROX Performance and Training Centers across the Middle East, with an initial focus on the UAE and KSA. buff.ly/rLtGa5W

Press Release: Ringo is partnering with @Apple to reimagine gym accessories. Now available for pre-order at Apple Stores and online, its new Ringo Pro introduces key upgrades designed for fitness professionals, athletes, and content creators. buff.ly/OBUhc7M

Remedy Place is coming to Boston. Opening later this month, the 10K-sq-ft social wellness club will host signature amenities, including contrast therapy, IV drips, hyperbaric chambers, and red light therapy—plus several firsts for the brand. buff.ly/A3xkE9a

Press Release: @ergatta partners with @iFit to gamify cardio equipment. Starting this month, Ergatta’s virtual racing and interactive workouts will be available to members on iFIT-enabled treadmills, with rowers to follow. buff.ly/vwGHyLo

Press Release: Sett raised $3.8M in pre-seed funding led by @JAZZ_VP. Sett’s first product is an oral pouch containing L-Theanine, an amino acid, and Ceretine™, a proprietary nicotine alternative designed to support focus and energy. buff.ly/6by0UQ1

In this Q&A, you’ll hear from Andrew “Pap” Papadopoulos, Fitstop’s Athletic Performance Coach and fitness expert. Leading programming and trainer development, Pap’s holistic approach has resonated with tens of thousands of members worldwide. buff.ly/k6OfiVV