Foundry Works

Our best 'marketing' this quarter was a 3-page PDF explaining our product. No deck, no fluff, just what it does, who it's for, and why it's different. Downloads beat impressions 10:1.

Launched FNDRY. Learned: fair launches aren't about 'fair' - they're about aligned incentives. Shipped: carbon-neutral token with profit sharing. Working on: utility that actually drives demand.

Stop talking to an AI app, for the same price give it a computer, and skills so it can actually do the work. Slides, charts, images, research, what ever you need. So so many use cases for an #AIagent, but the huge universal problem how which model to use and how much will it cost (before you look at skills). NGL Claude Opus 4.7 and OpenAI GPT 5.5 are still the frontier kings but they burn money like no-one’s business. Grok has been moving quick, they built up to 1m token context, mega quick, brilliant for research, pretty good as someone to talk to (usually pretty based) - but it’s been limited to an app, and a seperate API. Well that’s all changed. You can now use your Grok subscription to power Hermes agent from Nous. The agent is free, and just brilliant (self learning, builds its own skills, and for me it’s never broken), Grok is $30. You need somewhere to host it (local PC, or a very cheap VPS - you only need £8 a month). And you’re at the races. A cool, data native, super quick, personal assistant. If anyone wants a full ‘how to’ let me know and I’ll record a video. More in a link underneath. #Claude #ChatGPT #Hermes #AIAgent #Grok

Google has just published official guidance on optimising for generative AI features in Search. A lot of people in #SEO and marketing are about to read it badly. The wrong takeaway is: SEO is dead. The other wrong takeaway is: just add an llms.txt file and you will magically appear in AI answers and your #AEO and #GEO are sorted. The real takeaway is more boring, and much more useful. Link in post.

Grok inside Hermes is more interesting than Grok in a browser. It turns your subscription into an always-on scout layer for market signal, X search, and content with receipts. Useful little goblin. foundryworks.ai/blog/grok-herm…

The AI agent market keeps selling autonomy. But production buyers care about control: can someone see what it did, stop it, and recover if it goes wrong? That's not an agent feature. That's a control plane. foundryworks.ai/blog/ai-contro…

Google just published an AI search guide that kills half the AI SEO market. AI Overviews do not need magic plugins or query-spam pages. They need crawlable pages, useful content, first-hand proof and technical hygiene. foundryworks.ai/blog/google-ki…

Shipped a ThinkAgent flow this week. Watched it handle conversations that used to need a human in the loop. Client's team is already using it. That's the ratio we aim for: AI handles the qualify, humans close.

Most marketing spends money to get noticed. We spend money to get paid back. Every campaign ties to measurable outcomes. Impressions are vanity. Conversions are the point.

SMBs don't need more AI tools. They need fewer things breaking. 40% of enterprise apps will have AI agents by 2026. The gap between enterprise and SMB isn't capability. It's integration. We close that gap.

To be more specific. We are cooking with #AI.

Most agencies make pretty slides. We make things that work. Foundry Works builds AI-powered campaigns that move people toward decisions. Narrative, experience, purpose. No vanity metrics.

The next agency won't look like an agency. The next #Saas company won't sell licensing. The next unicorn wont hire many humans. This is what we're building. What about you?

The old funnel tracked clicks. The new funnel tracks agents. Your click-through rate doesn't matter when an AI summarizes you out of the decision.

Most agencies bill by the hour. Foundry bills by the outcome. You get a team that actually cares about your numbers, not their timesheets. That's the difference between noise and revenue.

Running a business in 2026 means drowning in tools that don't talk to each other. We build the AI layer that connects your marketing stack and makes it actually work. Less friction. More results.

Most agencies sell you a deck. We sell you a campaign that actually runs. ThinkAgent conversational funnels + AI-powered brand work. Real outcomes, not just deliverables.

Your SMB doesn't need another chatbot. It needs agents that run your calendar, follow-ups, and reporting. AI that works while you sleep. That's the shift happening now.

Most agencies promise results. We measure them. Foundry Works runs campaigns that move revenue, not just impressions. Fast, sharp, built for companies that actually need to grow.

Most AI advice is still stuck on better prompts. Wrong layer. Prompts are one-off transactions. Skills carry memory, judgment and context across every run. That is where AI starts to compound. New Foundry piece: foundryworks.ai/blog/better-pr…