Frankie Crisostomo retweetledi
Spencer Pratt just won the mom vote by powerfully reframing the homeless as “naked zombies.”
“There’s parents that when they drive to school… they have to have their kids in the back seat staring at an iPad not to look out the window because… there’s just naked people everywhere now… Naked zombies.”
He takes a terrifying, apocalyptic visual and pairs it with a relatable story that resonates with moms.
Once you hear “naked zombies,” the image is stuck in your brain forever.
Everyone else is afraid to talk about the homeless negatively, but Spencer Pratt is saying what everyone is thinking.
This is how you win.
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