hilary batsel

30 posts

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hilary batsel

hilary batsel

@HBatsel

Katılım Şubat 2024
24 Takip Edilen2 Takipçiler
hilary batsel
hilary batsel@HBatsel·
It doesn't matter what industry you're in -- we can take benefit from different perspectives. Everyone you know has #wisdom and #insight that can be valuable to you however you choose to apply it. I'm grateful for what I've learned and continue to learn from my peers. #Marketing
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hilary batsel
hilary batsel@HBatsel·
A huge part of #marketing is connecting with personal #brands such as celebrities, because their audiences will be drawn to experiences that make them feel engaged with their favorite singer, actor, artist, etc. Amplify that connection and #consumers will be interested.
ADWEEK@Adweek

🎈 @Airbnb launched Icons, a new category of experiences influenced by big names in music, film, television, art, sports and more. Through a mix of market data and cultural moments, the brand is creating these experiences to drive higher consideration for new consumers. adweek.it/3UsnRcS

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hilary batsel
hilary batsel@HBatsel·
I continue to be impressed by his gumption and drive to ensure Gen Z has a ‘seat at the table’ in decision-making. Movers and shakers like Ziad are the next generation of great #innovators and #creatives in our industry, and it was a pleasure to hear his story!
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hilary batsel
hilary batsel@HBatsel·
I attended the #Bridge Conference last week. BRIDGE is an acronym for Belonging, Representation, Inclusion, Diversity, Growth, and Equity. Let's talk about (B)ELONGING - don’t be afraid to be authentically you, it pays off. Let's talk about someone who embodied this.
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hilary batsel
hilary batsel@HBatsel·
Representation is important, in both the games themselves and on the leadership team, and a safe and welcoming community that supports women instead of viewing them as a novelty is critical. #WomenEmpowerment @Microsoft
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hilary batsel
hilary batsel@HBatsel·
Providing a healthy community to encourage women and girls to break into engineering, gaming, and other #STEM areas, it's a fantastic creative outlet within a male-dominated industry. #WomenInGaming
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hilary batsel
hilary batsel@HBatsel·
I have an announcement. Today I begin a new position with #LinkedIn as the VP of #Marketing leading the Channel Strategy and Operations team! I'm grateful and excited for the road ahead. #LinkedInLife
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hilary batsel
hilary batsel@HBatsel·
If you're a leader, you can do your part by ensuring you offer a fair shot to every single person on your team. We're already advocating for ourselves, and it's great when someone else can join in and advocate with us. #WomenLeaders #BusinessCulture @MarcelSchwantes @Inc
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hilary batsel
hilary batsel@HBatsel·
We have to take the time to care for ourselves. If we put all of our self-worth into our #WorkEthic, then it can get stripped away too easily. Refill your cup before it's totally empty and dried up -- preventing #burnout is better than trying to recover from it. #GrowthMindset
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hilary batsel
hilary batsel@HBatsel·
#Trust in our teams and colleagues is imperative for a healthy #workplace culture. When's the last time you enjoyed someone second-guessing what you do with an air of mistrust? We work our best when compassion and trust are the two loudest people in the room. #Leadership
Harvard Business Review@HarvardBiz

Trust people to work from anywhere. It is a way to signal to your employees that you have confidence in their ability to perform without looking over their shoulders. s.hbr.org/4b9uc4G

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hilary batsel
hilary batsel@HBatsel·
It's amazing to see #inclusion be highlighted in #gaming. It's important that we help developers as well as consumers incorporate a critical aspect of this industry, and that's promoting a safe and fun environment for all players! #Xbox
BondSarahBond@BondSarah_Bond

Thrilled to announce the Xbox Gaming for Everyone Product Inclusion Framework for Game Developers. With our commitment to bring the joy and community of gaming to everyone on the planet, we’ve created resources and tools for game developers and the wider industry to design their products with intentional inclusion. When everyone plays, we all win ✨🎮💚 developer.microsoft.com/en-us/games/ar…

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hilary batsel
hilary batsel@HBatsel·
How does #AI perceive us?? Here's a new term for #marketers -- #ShareOfModel. This means measuring how AI models perceive our #brands. Understanding how this #tech suggests your company or services to potential #consumers and the internet at large will be critical moving forward.
ADWEEK@Adweek

VOICE | The good news for marketers is that these models are eager to learn. The bad news is that they never stop learning. Measuring how large language models perceive your brand will become essential, writes Jack Smyth. adweek.it/3wPyM8B

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Keşfet

@darkandlovely @TheSims @Essence @dmnews @TechTarget @Microsoft @MarcelSchwantes @Inc