Heather Harder
3.8K posts

Heather Harder
@HeathHarder
VC & Investment Banking comms pro | Seen on @ABCSharkTank | Former Nat'l Pres @PRSSANational
Katılım Kasım 2010
1.5K Takip Edilen1.4K Takipçiler
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Heather Harder retweetledi

Insightful assessment of social media impact on elections via @garyvee 👀
Squawk Box@SquawkCNBC
The Trump and Harris campaigns are tapping into social media. Here's @garyvee of @Vaynermedia on how each side is using the creator economy and whether "hope" works on social media. "It's time for everyone to stop pointing fingers and instead point thumbs," he says.
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@NYCTSubway What about e34 to Vernon? No announcement said that portion is not working and yet we are stranded currently
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Heather Harder retweetledi

@thebenbergman If NYT had an exclusive to run it already prior to comment request, seems fair to tell them to hit publish given someone is going around leaking confidential info. But if they pitch them after comment was requested totally get your point.
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@HeathHarder When a reporter reaches out for comment, we consider it very poor form to front run the story to another outlet.
Fortunately, most PR people I've worked with don't do this because they care about building long-term trust.
Also looks Sunshine was not truthful with the Info.
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PR people wonder why we are reticent to give them too much time to comment.
This is why.
"After The Information went to Jobs's communications firm Sunshine Sachs for comment, the firm moved up an announcement planned in the New York Times."
theinformation.com/articles/reed-…
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@alexandrerizos Depends what you need and what your budget is. In-house lead with agency support can work well. Inside knowledge + outside perspective.
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@Jessicalessin Did someone leak information that later ended up published elsewhere, or did the firm pitch you duplicitously?
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Trying a new policy. When a PR firms misleads or tries to play us, we will report that and name them. A benefit of having built a truly independent publication over the last decade is we aren't beholden to people. We can and will tell readers the truth.
theinformation.com/articles/reed-…
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Heather Harder retweetledi


@snyatta dailydot.com/unclick/what-d… “Whether offering a critique on a friend’s work or divulging an insecurity, adding a quick “lol” to the end of the sentence is a form of protection. LOL is a way of saying, “I don’t really care about this but here are my thoughts anyway.” A verbal shrug.
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Created a @NYCTechWeek group chat for anyone coming.
Already has 600+ ppl in it. It'll make it easier to connect with others + facilitate serendipitous encounters.
👋 Comment below and I'll send an invite
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💯 great advice on content creation and amplification
Harry Stebbings@HarryStebbings
8 Crucial Mistakes 99% of People Make When Creating Content: 👇🧵
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Heather Harder retweetledi

We are honored to be ringing the @Nasdaq opening bell in Times Square today with dozens of our portfolio companies, in celebration of our 2-year Fund anniversary.
Tune in live at 9:15 a.m. ET: nasdaq.com/marketsite/bel…

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The @VCPlatform Global Summit kicks off tonight in NYC! Looking forward to some great content and connections. #vcplatform
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Heather Harder retweetledi

Today I’m hosting the @SoftBank_Group Operator School, covering #IPO teams and #Startup Boards. Save this link to tune in at noon ET! softbank.zoom.us/j/99229848763?…

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