Metric Collective

"What questions have you been asking this month?" That's how we structure our monthly all-hands meeting. Whether @FranchiseHelp, Oakscale Franchise Development, FranFunnel or BeTheBoss, everyone embraces the growth mindset.

FranchiseHelp is extending the application deadline (now July 15) for our third annual top franchise rankings! We're overwhelmed with the number of submissions, so you've got one more week. Will your brand take home the award this year? Apply now: bit.ly/3g5vy4I

In our experience, a helpful way to think about the growth journey of a brand is to demarcate key milestones with 4 strategic questions. franchisehelp.com/franchise-lead…

Clients are scared to try innovative approaches, and they’re waiting for you to lead them. musings.metriccollective.com/who-says-you-a…

Considering how challenging it can be to franchise a business, going the route of a franchise development firm can help an emerging brand without taking as big of a financial risk. franchisehelp.com/franchisee-res…

Advertising isn’t about selling, it’s about signaling. By @nametagscott: musings.metriccollective.com/why-all-nyc-su…

What do David Bowie, Queen, Tom Petty, Dolly Parton and Survivor have in common? Their music will inspire you to close more deals! franchisehelp.com/franchise-lead…

Monday rock and roll countdown!

Read our case study from @MarketingSherpa about how our team uses wikis and other prolific knowledge management tools to stay connected and creative! marketingsherpa.com/article/case-s…

What a difference a year makes. We’re still here and grateful as ever. #squad

We're thrilled to launch FranCalc, our new online calculator that helps you visualize spending and award more franchises at a lower cost. Start crunching numbers today at francalc.com

Why is text messaging proving to be the #1 way for salespeople to connect with their leads? Check out the data from FranFunnel, the industry leader, below. || buff.ly/30uoPee via @hellometric #franchising #salesstrategy

Why is text messaging proving to be the #1 way for salespeople to connect with their leads? Check out the data from FranFunnel, the industry leader || bit.ly/2XTMdjX via @businessinsider @hellometric #franchising

Metric Monthly, zoom edition

We’re announcing the sale of our DTC performance marketing agency @Metric_Digital to @Wpromote — we’ll miss the MD squad but know their story (and outstanding client work) continues in an incredible new home. 😢

Metric Digital named to @BuiltInNewYork Best Companies to Work For 2020 list. And we're hiring! metricdigital.com/careers/lifest… #BestPlacesToWork #BuiltInNYC

@iamshackelford One of my favorite @Metric_Digital things that happened this year was a brand firing us for doing too good, going in house, tanking, then coming back and being nicer than ever. Props to her for not having an ego.

If this interview were a song, it would easily hit Billboard’s Top 100 on the “DTC” genre. I spoke with @Metric_Digital on the true in’s and out’s of DTC as it relates to food & beverage brands. 🥤 Shipping rates, negotiating, economics, etc. 💰🔥 metricdigital.com/blog/how-nik-s…

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