HYPE MAGAZINE

For our latest issue, we linked up with New Balance for their annual Grey Days celebration, capturing the energy, style and culture that continue to define one of the most iconic colourways in sneaker history. In collaboration with Side Step, we brought together fashion, movement and community to spotlight the versatility of New Balance’s timeless aesthetic. READ HERE: hypemagazine.co.za/magazine-vault/

On “lover girl,” Hanna leans fully into the idea of loving loudly in a world where people are often scared to show emotion. READ HERE: shorturl.at/Jh6ED

Each year New Balance brings us Grey Days – a celebration of style, community and the people shaping the culture. Check out the Grey Days looks that you can shop at Side Step. READ HERE: hypemagazine.co.za/magazine/grey-…

“You getting bodied by a singing nigga” - Drake

Hey UP @UPTuks! The Formula 1 experience is here. Come through as the @kitkatsa Pit Crew lands on campus tomorrow with treats, giveaways and a surprise guest. Pull through to see what it means to take a proper break #KitKat #F1 #NewBreakAlert #HaveABreakHaveAKitKat #Formula1

See Mars Music is officially stepping into a new chapter with the announcement of his long-awaited debut album, set for release on 25 May 2026. READ HERE: shorturl.at/YkuFt

Me:

@SpotifyAfrica officially opened its new Johannesburg office, marking an important moment in the company’s continued growth in South Africa and its broader commitment to Africa’s creative ecosystem READ HERE: shorturl.at/TqtLF

@xxc_legacy in an album mode. New joint featuring @zulumecca on the way, with a music video.

"I'll do that for you. They're wack" - @usimamane

DON'T SLEEP ON BROS FROM THE VAAL! @H0PEMASTA ft. @hemustbeswae & @hemustbefrwsh

Eugine Singer and Tweezy!

In a game where many artists fade away chasing trends, @PdotO_SA has stayed true to himself, sharpening his pen and building one of the most consistent catalogues in South African hip-hop. READ HERE: shorturl.at/5jO25

As Africa Month rolls through May 2026 — marking the founding of the Organisation of African Unity — the continent’s culture continues proving that fashion, music, and sport were never meant to exist in separate rooms. READ HERE: shorturl.at/CHZMx

There's a new banger from @THE_NORTHMOB

Rooted in the raw energy of '90s street style and the charm of vintage Chucks, the Chuck Taylor Throwback comes as a celebration of Converse READ HERE: shorturl.at/ULPg9 FOLLOW US ON WHATSAPP: shorturl.at/DFyPI

Welcome to the North Side… and that’s how you open an Album of the Year contender. No warm-up. No soft landing. @MochenRSA kicks the door down like he’s been waiting outside the game for years, READ HERE: shorturl.at/JFpcL

A WEEK IN MUSIC. instagram.com/p/DYEpn4rDcgV/…