IBTM

We know business events are so much more than a sales and marketing tool. And as #eventprofs, we do more than just create great experiences.. We are Culture Creators! Calling all #culturecreators…join us at the Fira Barcelona in November!😎 Learn more:bit.ly/47dIE9O

Technology works best when it strengthens human connection — not replaces it. The future of hybrid and in-person experiences depends on getting that balance right. Explore the strategic implications in the #IBTMWorld Trends Report 2026 spkl.io/6013ALPh5 #MeetTheMoment

From experiment to everyday essential. Technology is shifting from tool to teammate, and the smartest planners are adapting fast. Watch the full session spkl.io/6019AxjPD #IBTMWorld #MeetTheMoment #EventStrategy #SmarterEvents #TechEnabled

AI is no longer experimental. It’s becoming foundational. From enterprise adoption to regional growth, the pace of change is accelerating — and events must evolve alongside it. Download the IBTM World Trends Report 2026. spkl.io/6019AxbNb #IBTMWorld #MeetTheMoment

The real question isn’t whether AI, it’s how you’re using it. Watch the full session spkl.io/6017AxMMh #IBTMWorld #MeetTheMoment #EventTech #BusinessEvents #Innovation

Meet senior event planners actively sourcing event tech and services. Walk in with a pre scheduled diary of appointments - matched with planners already interested in what you offer. Enquire now spkl.io/6017AaN1V #IBTMWorld #MeetTheMoment

Stay ahead of the curve. Download the IBTM World Trends Report 2026. spkl.io/6010AQUvg #IBTMWorld #Trends #EventTrends #MeetTheMoment

What happens when artificial intelligence steps into the events conversation? The future just got more interactive. spkl.io/6013AvfwN #FutureOfEvents #AIInEvents #EventInnovation

Better meetings don’t happen by accident At IBTM World smarter matchmaking led to an 8% increase in mutual matches connecting exhibitors w event planners ready to start real conversations Start meeting the right event planners and enquire about exhibiting spkl.io/6013AQUSD

Forward-thinking organisations aren’t just responding to regulation — they’re building competitive advantage. See how this shift is shaping the meetings industry. Download the #IBTMWorldTrendsReport 2026: spkl.io/6014AQUYa #IBTMWorld #Trends #EventTrends #MeetTheMoment

Events matter most when they create meaning. Designing for belonging — both local and global — is becoming a defining marker of successful business events. Discover what this means for your strategy. Download the #IBTMWorldTrendsReport 2026: spkl.io/6014AQUiM #IBTMWorld

Africa’s business events landscape is entering a high-growth, high-competition phase. The #IBTMTrendsReport 2026 shows fintech and telecom brands in Nigeria and Kenya are shifting spend to experiential roadshows and community festivals 📥 Download here spkl.io/6019AQY6P

Longer working lives and shifting workforce ratios will change how events are timed, positioned and delivered. The planners who anticipate these shifts will stay relevant — and competitive. Download the #IBTMWorld Trends Report 2026 to plan ahead spkl.io/6011AtQMz

Demographics are shifting — and so are event audiences. Understanding what attendees look like in 2026 is a strategic advantage. Download the IBTM World Trends Report 2026 and design with the future in mind. spkl.io/6016AtbWa #IBTMWorld #EventTrends #MeetTheMoment

Transformation ensures that events are not just consumed but lived. Inclusivity ensures they are for everyone. Understand the three qualities shaping the next decade of event success. 👉 Read #IBTMWorldTrendsReport 2026, p.10 spkl.io/6011AS67b #IBTMWorld #MeetTheMoment

True transformation is human. The most powerful experiences spark internal change — mindset, behaviour, belief. Learn how to design events that resonate long after the doors close. 👉 Read #IBTMWorldTrendsReport 2026, p.9 spkl.io/6018AS64K #IBTMWorld #MeetTheMoment

With millions of events to choose from, how do you create moments people feel, remember — and act on? Ben Wymer, Senior Director, Global Brand Experiences at @Snap Inc., shares his insight. #IBTMWorld #MeetTheMoment

Connection is the baseline. Transformation is the benchmark. The future of the industry lies not in events that we attend, but in experiences that become part of who we are. 👉 Read the report on our website #IBTMWorld Trends Report 2026, p.8

Are you designing events for FOMO or JOMO? Kelly McCormack, The Event Psychologist, on creating experiences people truly want to be part of. spkl.io/6010AqnCO #FearOfMissingOut #JoyOfMissingOut #IBTMWorld #MeetTheMoment

People want more than just the logistical aspects of events; they want meaningful content, greater safety, authentic local culture and a sense that the events they invest in align with their values. #IBTMWorld Trends Report 2026, p.6 spkl.io/6015AUoH5 #IBTMTrendsReport

What is real ROI if not human connection? Lori Rodney, Global Head of Communications at Shutterstock, on building meaningful connections with purpose. #IBTMWorld #MeetTheMoment