David Stark

Since 10 November 2024, this feed's content has substantively changed. To learn more about this change or for a wider range of content from me, please see these comments. jdavidstark.com/do-you-have-qu…

Beginning around 2012, the #MAGA slogan rose to much greater prominence than it previously had. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

Beginning around 2012, the #MAGA slogan began to be deployed *between* Americans (not just *by* them against an external challenge or a specific, previous administration). kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

Only in 2014 and later—after the full implementation of the "Patient Protection and Affordable Care Act"—does the #MACA imperative rise to meaningful prominence. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

The imperative to "make America Christian again" (#MACA) is modestly attested before 2012. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

The imperative to "make America pray again" (#MAPA) is attested before 2012, but its prominence vastly increases after 2012. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

From 2012–2022, the #MAGA slogan collates with discussion of Christianity roughly 3 times more often than it did previously. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

In its evolution since 2012, the #MAGA slogan has become imbued with more religious connotations. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

From 2012, the #MAGA slogan began evolving into a slogan that *some Americans* would deploy in response against *broad swaths of other Americans*. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

From 2012, the #MAGA slogan has stopped being a collective response against an identifiable, external economic or other national crisis. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

Since 2012, the #MAGA slogan has had a different trajectory from the one it had in Ronald Reagan's "*Let's* #MAGA." kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

With his "*Let's* #MAGA," Ronald Reagan critiqued Jimmy Carter's administration but not so severely as to express total opposition. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

With his "*Let's* #MAGA," Ronald Reagan critiqued Jimmy Carter's administration in particular, not of all—or even many—other Americans whose with differing political affiliations. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

In his "*Let's* #MAGA," Ronald Reagan's "us" includes the American people, regardless of ethnic, political, or religious affiliations. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

Ronald Reagan clearly articulated an inclusive "us" in his "*Let's* #MAGA." kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

Ronald Reagan critiqued Jimmy Carter's administration in an explicitly cooperative and invitational way with the slogan "*Let's* #MAGA." kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

With "Let's #MAGA," Ronald Reagan expressed his criticism of the Democratic incumbent Jimmy Carter's administration. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

From 2012, the #MAGA slogan could have been used as Ronald Reagan did with his slogan "Let's #MAGA." kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

The #MAGA slogan's legal trademarking in 2012 expressly tied the slogan to the political affiliations of its trademark holder. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

An increase in the #MAGA slogan's prominence is observable in @Google Ngram data from 2012, when the slogan was legally trademarked. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby

Beginning in 2012, the #MAGA slogan becomes legal property for the first time in its history. kirbylaingcentre.co.uk/wp-content/upl… @CentreKirby