JLab Birmingham Bowl

We love celebrating the future of football in the state of Alabama! Each year, we honor Youth Football Championship teams on the field with a JLab Birmingham Bowl jersey patch and recognize them on the Protective Stadium videoboard during the game. #KnowTheBowl

New week, same dedication to excellence. Whether you're hitting the gym, heading to the office, or tackling your to-do list, let's have a great week in the Magic City!

We're officially into the second half of the year! Just like our teams recalibrate their strategy mid-season, we're taking this month to look at our goals and aim for a championship-level finish this December. How are your 2026 goals coming along? ⚡

Happy Independence Day from the @JLabAudio Birmingham Bowl. Enjoy the holiday, celebrate with friends, and stay safe out there, Birmingham! 🇺🇸

In 2018, Wake Forest pulled off one of the biggest turnarounds in bowl history. After trailing 28-10 in the second quarter, the Demon Deacons locked down on defense and outscored Memphis 27-6 for the remainder of the game to secure a thrilling 37-34 win. #KnowTheBowl

Summer in Birmingham hits different. 🏙️ Enjoying the June heat while counting down the weeks until the pads click at Protective Stadium. What's your go-to summer spot in the city?

Before Tony Pollard was taking handoffs on Sundays, the Memphis dynamic weapon put on a clinic at the 2018 Birmingham Bowl, exploding down the sideline for a breathtaking 97-yard kickoff return touchdown to tie the all-time NCAA career record. #KnowTheBowl

Every great summer day needs a signature soundtrack. We're building the ultimate warm-up playlist to get through the off-season. What track is on repeat for you this month? Drop your aux cord picks below! 🎶

Long before we moved downtown, the 2015 Birmingham Bowl was busy setting a standard that still hasn't been broken. A record-shattering 59,430 fans packed out historic Legion Field to watch Auburn take on a dangerous Memphis squad. 💪 #KnowTheBowl

Deck the halls, pack the stands, and fill your holidays with good cheer.  The 20th @JLabAudio Birmingham Bowl will be played December 29 at @ProtectiveStdm. @cityofbhamal @jefferson @inbirmingham

Since 2006, the Birmingham Bowl has donated over $520,000 to the Quarterbacking Children's Health Foundation. We're proud to support essential medical care for children and young adults in our community, creating better opportunities for the next generation. ❤️

New week, new goals. Ready to tackle Monday with that same huddle energy!

Better together. Finishing April strong with the squad! 💪

With the 32nd pick in the sixth round of the 2026 NFL Draft, the Chicago Bears select 2024 JLab Birmingham Bowl alum and former Vanderbilt Jordan Van Den Berg Congratulations Jordan!

With the 8th pick in the sixth round of the 2026 NFL Draft, the Cincinnati Bengals select 2023 JLab Birmingham Bowl alum and former Duke G Brian Parker II. Congratulations, Brian!

With the 22nd pick in the fifth round of the 2026 NFL Draft, the Baltimore Ravens select 2023 JLab Birmingham Bowl alum and former CB Chandler Rivers. Congratulations, Chandler!

With the 19th pick in the fourth round of the 2026 NFL Draft, the Jacksonville Jaguars select 2023 JLab Birmingham Bowl alum and former Duke DE Wesley Williams. Congratulations, Wesley!

With the 22nd pick in the second round of the 2026 NFL Draft, the Philadelphia Eagles select 2024 JLab Birmingham Bowl alum and former Vanderbilt TE Eli Stowers. Congratulations, Eli!

With the 26th overall pick in the first round of the 2026 NFL Draft, the Houston Texans select 2024 JLab Birmingham Bowl alum and former Georgia Tech Guard Keylan Rutledge. Congratulations, Keylan!