Journal of Retailing

How many retailers should a manufacturer sell through? Using an analytical model, research by Basu et al. shows that distribution intensity should be lower for a higher-quality, higher margin product and when the retailer is online: doi.org/10.1016/j.jret… #JournalofRetailing

The impact of a radical store transformation on category performance? Research by Hermans, @ElsBreugelmans et al. shows positive / negative effects for emphasized / de-emphasized categories and, interestingly, negative effects for unchanged categories: doi.org/10.1016/j.jret…

Does the practice of addressing customers by name improve the customer experience? Recent research by Srinivasa Raja shows it is a context-dependent influence tactic rather than a universal best practice: doi.org/10.1016/j.jret… #JournalofRetailing #CustomerExperience

The two-stage framework by Ungemach et al. helps stakeholders identify effective sustainability interventions, highlights research gaps, & reveals opportunities to drive transformative, coordinated change across the retail ecosystem: doi.org/10.1016/j.jret… #JournalofRetailing

What happens when ads follow you through the store? Research shows that in-cart ads on digital shopping carts increase not only purchases of advertised products but also other items in the same category—expanding the overall basket: doi.org/10.1016/j.jret… #JournalofRetailing

Are partnerships between restaurants and third-party food delivery platforms (such as Meituan and Uber Eats) empowering or exploitive? Recent research shows restaurant–platform partnerships are largely win–neutral: doi.org/10.1016/j.jret… #JournalofRetailing #EcommercePlatforms

Does releasing non-fungible tokens (NFTs) produce financial gains for firms? Recent research by Bahmani et al. uncovers the specific design and commercialization choices that boost stock price. Read more here: doi.org/10.1016/j.jret… #JournalofRetailing #NonFungibleTokens #NFTs

⏩ The #JournalofRetailing is pleased to announce its incoming editorial team. Thanks so much to Katrijn Gielens, who since 2022 has been the editor of the Journal of Retailing. The new Journal of Retailing editorial team will begin processing manuscripts on June 15, 2026.

What if the seller recommends a solution that is not the customer’s first choice? Different style– submissive (agreeing with the customer) vs. dominant (challenging their choice) – can deliver a customer-oriented experience. Read more: doi.org/10.1016/j.jret… #JournalofRetailing

Why is omnichannel retail transformation for some firms a success? Research by Blumenstein et al. shows that success follows when firms continuously reconfigure their sensing, seizing, and transforming capabilities over time: doi.org/10.1016/j.jret… #JournalofRetailing

Why do firms sometimes sell products without revealing exactly what customers will get? Research by Li et al. shows that this strategy—known as probabilistic (opaque) selling—can be particularly profitable when consumers seek variety: doi.org/10.1016/j.jret… #JournalofRetailing

Should platforms consider similarity-aware sorting algorithms when presenting online reviews? Research by Boajun et al. shows that reducing local redundancy during consumers’ sequential browsing can enhance overall review helpfulness: doi.org/10.1016/j.jret… #JournalofRetailing

Why do similar shopping malls have totally different performance? Research by de Jong et al. found that mall-controlled attributes drive satisfaction, and satisfaction helps explain long-run mall survival: doi.org/10.1016/j.jret… #JournalofRetailing #ShoppingMalls

In the most recent editorial, K. Gielens discusses how recent waves of labor restructuring in retail signal a deeper, structural redesign of retail organizations. Read the editorial here: doi.org/10.1016/j.jret… #JournalofRetailing #WorkforceRestructuring #RetailLabor

Antitrust was built for humans. Algorithms didn’t get the memo. Read research by Abada and Lambin on how reinforcement-learning AI autonomously engages in predatory pricing or subtly manipulates rivals’ learning: doi.org/10.1016/j.jret… #JournalofRetailing #AIPricing #Antitrust

Authenticity strengthens customer-company identification and thereby sales. This relationship is enhanced by referrals, prestige, store traffic, and interactions with frontline employees. Read research of Donavan et al.: doi.org/10.1016/j.jret… #JournalofRetailing #Authenticity

Payment options matter. Recent research of Lefkeli shows that when made salient on product pages, they increase purchase likelihood by prompting consumers to mentally simulate the payment process unless cognitive load gets in the way: doi.org/10.1016/j.jret… #JournalofRetailing

More packaging = greater value? Not always. Research by @Feng_Jiang00 reveals that overpackaging increases purchase intention for products that are difficult to evaluate and not for easily evaluable products where its signals waste: doi.org/10.1016/j.jret… #JournalofRetailing

Do higher-priced products really benefit more from promotions? Analyzing millions of promotions across 30 grocery categories, recent research by Keller et al. shows that promo effectiveness depends on brand type, not just price level: doi.org/10.1016/j.jret… #JournalofRetailing

Variety-seeking is a shopper trait, not just category-specific. Variety seekers buy more on deal, favour smaller/premium national brands over PLs, and are larger, higher-income, often female-led households. Research by Plank & Koll: doi.org/10.1016/j.jret… #JournalofRetailing