Jacob Caris

Most build their life around their business. I built my business around my life.

Trading time for money is a trap. Build systems that make money while you live.

Bad business advice is expensive twice: Once in lost revenue, twice in wasted time.

Most people are stuck scrolling feeds. While the winners are creating feeds worth scrolling.

Everyone wants to build something complex & fancy. I'd rather build something simple that prints money & gives me freedom.

Saying 'balance' isn't real is a cop out. It's taking the easy way out & creating permission to neglect other areas of your life. Physical health, mental health, friends, family, your other passions. I used to be impressed by these people because on the surface their: - Focus - Determination - Ruthlessness Is so rare in the modern world. Hell, I was one of these people & couldn't see beyond this way of life for a long time. But as a Dad now I see the world in a different way. This doesn't impress me anymore. This is the easy way out - neglecting 80% of your empire to focus on 1 part isn't hard to do & shouldn't be justified. Now I'm impressed by the people who reject the limiting believe that balance isn't real. Who find a way to make money, build wealth & be home for dinner & bath time at night. Who get to the gym, who read, write & have time each day to nourish their mind. Who take responsibility for their entire empire - not just one part. They're the people I look up to, admire & tip my hat to.

Most people build a prison and call it a business.

A big audience doesn't = success. Freedom to do what you want, when you want does.

Chasing money alone is the easy way out. Finding balance is the real challenge (and the biggest flex).

Most valuable part of my day? Not the revenue. Not the client wins. Not the content created. It's knowing my calendar is mine. No rushed meetings. No endless calls. No constant hustle. Time freedom > Everything else.

Building a lifestyle business is like making a fine wine. Everyone wants the end product, but few have the patience to let it mature properly.

The only 3 things that matter: • Time freedom • Location freedom • Financial freedom Everything else is vanity.

@stijnnoorman What if it’s yes to good shit?

Saying no saves you time. Saying yes costs you time.

Your business should fund your lifestyle, not consume it.

You don't need more clients. You need more leverage. One scales. The other drains.

@Tim_Denning Fucking preach

4 rules I live by: 1. Be obsessed 2. Who gives a f*ck what people think 3. Choose freedom over status 4. Make money to buy back time

@Tim_Denning Stack those wins for yourself and your clients

The main thing that’ll get you ahead in life is your online social proof.

@DearS_o_n And build your empire 🌎

@ThisisRKegele Best of luck with the exams 🤙

I leaving X. For the next 2-3 days. Why? Exams lol. But it's actually a good thing... Here's why: I won't stop doing business while I'm away, I still have client work to do. But it will mean I've got time to reset, And get new ideas for content. So you can expect: ► Big threads ► Case studies ► A restart on the newsletter All in the next 1-2 weeks. I'll still respond to DMs (and maybe some comments), But it's not worth posting some boring platitudes while I'm away. See you all soon!

@DearS_o_n I woke up at 26 when I moved from Australia to NYC. Whole reality changed and never looked back.