Jess Daily retweetledi
Jess Daily
6.2K posts

Jess Daily retweetledi

@Johnkempf We are part of 5 year NRCS funded trial that is testing long term interaction of biochar and poultry litter and it's ability to reduce nutrient leaching. Only 2 seasons in but hopefully we have some data from this project.
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@buysellgps @AaronBobeck G5 extended display not compatible with gen 4 right?
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REDUCED PRICES!
John Deere G5Plus Extended Monitors
(1) w/ combine bracket harness
(2) w/ tractor bracket and harness
$1,000 each.. save $750 off list price!
buysellgps.com/products/john-…
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@NickHorob Do you foresee adding future training dates like in February or March? Would like to join but have too many obligations this month.
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Check out the updated website if you are interested in becoming a DIY software/data engineer for your farm.
aionyourfarm.com
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Jess Daily retweetledi
Jess Daily retweetledi
Jess Daily retweetledi

@NickHorob Great story. Deere takes a lot of blow on the equipment side with costs, reliability etc, but the software side and team has just been kicking ass and taking names for last 10 years. And they continue to improve and evolve at a faster rate. It’s truly impressive.
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I definitely have some “what if’s” occasionally but Deere did everything they said they were going to do. And Harvest Profit’s software itself is highly likely in a better place today than it would be if we would’ve stayed independent.
And it’s only going get better and more integrated with Operations Center.
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Here’s a story I haven’t shared with too many people about Harvest Profit’s acquisition by John Deere.
In early 2020, I was having serious conversations with another AgTech company about merging.
I thought our products and customer bases were complementary, and together we could create something where one plus one equals three. For both our businesses and our customers.
I viewed us as equals, so my proposal was simple: merge the companies and split the equity 50/50 among our shareholders.
That felt logical to me. They considered it and came back with a counterproposal. They said, “Nick, we know this might not work for you, but we have two founders, and you have one. We’re not comfortable having three cofounders where one has an outsized stake. We’d like you to split the founder equity evenly: 1/3, 1/3, 1/3.”
I didn’t like that.
It didn’t make much sense to me. I’d be taking a significant haircut. Still, I spent several sleepless nights thinking it through. At the end of the day, I truly believed in the one-plus-one-equals-three potential and we really need to grow the team to deliver on our potential. At the same time, I didn’t want raise any venture-capital because I didn’t feel like the demands of that capital would be good for our customers or our employees.
So I made the tough call and agreed. I told them, “I’m in. Let’s do it.”
Well, they had a unique ownership structure, and the details got complicated. Long story short, the process stalled out a bit. Around that same time, I had another call. This one with John Deere.
A couple of years earlier, Deere had reached out about piloting a program at their dealerships where they’d offer a tool like Harvest Profit for customers. During those talks, one of their people asked if I’d be open to a more formal relationship if the pilot went well. I said yes, but that contact later moved on to another role, and the program fizzled.
Fast forward to 2020. Jaryd and I had that call with a new-to-us team from John Deere.
By then, I’d had a lot of partnership calls with other companies, and I wasn’t excited for another one. They all felt the same: “What do you do? Let’s find a way to partner. Let’s do an API integration.” Then nothing ever happened. Most of those calls were just box-checking exercises.
But this Deere call felt different.
For one, I’d been hearing more and more positive feedback from farmers about the trajectory of Operations Center and Deere’s overall tech stack. If you know farmers, you know they’re a tough crowd to impress. So that feedback stood out.
And then there was the person leading the call. He was senior, but instead of asking high-level questions, he dove deep into the weeds. He was asking specific technical questions about how our integration worked, down to the code level. That caught my attention. It made me realize why their software was improving: their senior people were actually in the details, figuring out how integrations could save farmers real time and not just serve as press release material.
When I hung up, I was blown away by the quality of that conversation. It made me think.
Our team at Harvest Profit was going to have to grow to deliver on our roadmap. We were also facing competitors that had raised venture capital and were going to need to “do something”. I spent the next few days soul-searching.
To execute on our vision, we needed more resources. Especially to bring in more machine data to streamline data entry.
The team at Deere had impressed me deeply. So I emailed my contact there and said, “There’s a relatively high likelihood that by the end of 2020, Harvest Profit won’t be an independent company. I really respect the momentum and the team working on Operations Center. If John Deere has an interest in partnering with Harvest Profit, let’s talk.”
That email kicked off a months-long process that ultimately led to Harvest Profit joining John Deere.
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Jess Daily retweetledi


@NickEhlers01 Every year I breakdown and end up posting one ad with them to see if it will help something sell. All it gains me is an $800 bill and relentless annoying calls from them "checking in"
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Jess Daily retweetledi

Waffle House Unveils Successful Brand Strategy Of Just Keeping Everything The Same Forever buff.ly/yMrukEq

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@AaronBobeck Saw that last winter with 8R’s. Mowreys and Randall bros had dozens for over 100k cheaper than dealers. Picked up a 410 with EVT that way. You could buy 2 year old 8R with 300 hours for the same price dealer wanted for 10 year old 8R with 3k hours and issues. They wouldn’t budge
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@KemmerenPete That looks awesome. A lot of character in that room
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@NeilWelsh_shop Don't forget the $25k you spent maintaining it along the way
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@AaronBobeck Bought 2 new draper's after harvest last year, both model year 23 and brand new
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@Bkitch1Bodie Yeah but that's work. Crop is big in some places though. Some it isn't. We probably won't know until January
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@JessDaily11 Oh it absolutely does. So does a Pete
But one has a paccar an other has a Cat 6nz
Can’t see that without getting up in it 🤷♂️
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@jwilgenburg1 @AaronBobeck We have Farm Point and Claas does a good job with it but they’ve had opportunity to build dealership and distribution with clean slate vs Deere would have to backpedal a lot of business models
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@AaronBobeck @JessDaily11 It's worked pretty well for Claas in Nebraska but there's definitely some major differences between Claas and Deere
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Premier Equipment Expands Its Footprint, Acquires Green Tractors Inc. farm-equipment.com/articles/24254…
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