Jonathan Hoefler has moved to Threads/Bluesky

It’s been very pleasant being off Twitter this past month, despite missing the few folks here who still aren’t on Threads. I’ll be there from now on, at: @jonathanhoefler" target="_blank" rel="nofollow noopener">threads.net/@jonathanhoefl…

@FontsInUse @domesticetch @ZAlexSnyder Wait, I thought neither of us was on Twitter any more? 💉🧵

@domesticetch Fully agreed! @JonathanHoefler Not Welo, but Carlyle & Oring: flickr.com/photos/studiot… @ZAlexSnyder It wasn’t a font at first, just a piece of lettering. Someone turned it into a photo typeface in or before 1969. We just added two more in-use examples: fontsinuse.com/typefaces/1721…

Found this amazing specimen via @FontsInUse and I think someone should really do a revival of one of these in order to strike while the megazoid/gikit iron is hot

@FontsInUse @domesticetch @ZAlexSnyder Oh, yes! My mistake. They’re neighbors in my lettering-books-with-dun-colored-bindings section. Thanks!

@domesticetch @FontsInUse Samuel Welo! @louisefili introduced me to this one ages ago, along with his other, rarer, and equally cool title. Lots of great stuff.

@BCDreyer And we *just* missed the 70th anniversary, too.

@SKleinedler @joshuajfriedman So like the real world, basically

@SKleinedler @joshuajfriedman Thanks to him, I now am! You? How do we find people? Is there a handshake? Will there be snacks? How do you hook up a VCR? Also

What you really want to do, if you run a competing platform, is to direct the 𝕏 codepoint in your font to something else. Sure, 💩 is the obvious choice, but if you really want to needle him, make it a 🐦.

@jburkespraker No argument here; they might have done well to consult a designer.

Q: Lots of companies use X. This just feels *so* generic. When logos use fonts, don’t they have to have something unique to make them copyrightable? Some tweak? Is the combo of font, color, shape, background, etc seen as a whole, so it might be enough?

Q: "It's bland, poorly drafted, thoughtless, and foolhardy" A: Correct Thank you

Q: "Microsoft has a prior trademark on that!" A: Google "USPTO trademark class," and then hire an attorney or earn a JD

Hi. World's Shortest FAQ about That X Logo, from the founder of a type foundry who's spent 35 years at the intersection of letterforms and IP law:

@BCDreyer For the next edition of DE? #hollowTubes

Commendable period typography, here!

@SimonPulleyn If anyone asks, it’s an umlaut.

@BCDreyer You’ve got to love that Jamesian opening sentence whose two degrees of magnitude are “85.7%” and “a lot”

@SimonPulleyn @JackLynch000 Yes, a definite coiotbs.

@SimonPulleyn @JackLynch000 I think we can all make a special exception for that one.