Josh Carpenter

Somewhat related: The R&A expected to pass the 450,000 mark this week for participants in its "Kids Go Free" program (16 and under). Program started in 1997.

British Open raises its prize fund by $750,000 to $17.75M, lowest of the four majors. Winner gets $3.2 million.

New Ludvig GIF

Tough travel for Ludvig Aberg to the UK. Snapped driver and cracked launch monitor

Here's a look at "The Shop" at @TheOpen at Royal Birkdale this week - 24,000 square feet.

New to this year’s @TheOpen coverage: Peacock will have a “Player Focus” stream featuring every shot from a marquee player with more detail, more analysis and additional content.

Going deep on the PGA Tour's new model + impact on sponsors. I'm told the tour has nearly secured 12 of the 15 Championship series event sponsors. Also: Mastercard/API's future, questions on Riviera as an annual stop, and a potential New Jersey event? sportsbusinessjournal.com/Articles/2026/…

The PGA Tour will bring back its NFL Films-produced doc "Chasing Sunday" around the upcoming BMW Championship (BMW is sponsoring the episode). Wyndham Clark will be among the players mic'd up. Debuts Aug. 25 at 8pm ET (also the night of Big Break's return on Golf Channel)

* I realize this has been happening for years. Just saying this could be how they make it work in terms of both events finishing on the same day

Scottish-ISCO could be a good test case for what we see in those 13 weeks where you have Championship and Challenger events on PGAT. Finish Championship around 6ET and then throw it to the West Coast for a primetime Challenger finish

Never thought another tournament would challenge the Masters as my favorite. But @TheOpen sure is close

Fred Ridley had a decent seat for the Wimbledon final.

I love Bing Crosby. Possibly my favorite crooner. But the Genesis "Straight Down the Middle" spot makes me actively rethink that. It's every ad break (and in my head every time I play golf)

Sam Torrance. 2017 at Birkdale. Baffled by Aimpoint

New job at Augusta National: Horticulturist linkedin.com/safety/go/?url…

Bryson DeChambeau, who partnered with Google Cloud two years ago, is now promoting Google Health

@l7760_d Highly doubt that. Would be a shocker

@JoshACarpenter I fear Hartford is a goner in spite of its history and fan support.

Will the PGA Tour go to market early on its media deals to avoid the NFL? Rolapp: "We may go early, we may not. We haven't really had those discussions yet."

Some light golf commercial tracking on a Friday. Approximately 3:45 of ad time leading in to the “Flashback Friday” on @TheShotgunStart today

Can’t say I love this new production tactic. It did keep me guessing though

Here's a concept rendering for TMRW Sports' (owner of @TGL) venue for the upcoming NFL flag football league it's operating