Dr. Koochiachi
4.4K posts


Meghan Markle might genuinely be one of the most exhausting public figures alive because absolutely nothing about her matches her own narrative. Everything is “tra uma” and “freedom” until it’s time to sell something. Then suddenly it’s royal wedding nostalgia, duchess branding, fake British lifestyle aesthetics.

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Dr. Koochiachi retweetledi
Dr. Koochiachi retweetledi

@sootiekay @HorseGirl Whose left?😂
Don’t be a jackass 🫏
The mane can lie on the near side or the offside. Hunter Jumper braids are usually plaited on the near side but even that is optional.
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@TaraBull I just flew from Milan to SFO with a stop in Frankfort. The German passport control was a nightmare & when I finally got to the head of the line, the official asked when I arrived in Europe. It was 3 weeks ago, into Spain. He demanded to see that boarding pass! Who keeps those?
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I went to a restaurant and the table was completely empty except for a laminated QR code glued to the wood.
I asked the hostess for a menu and she looked at me like I'd asked for a medieval parchment scroll.
I scanned the code and it opened an app that required me to create a profile.
I don't want a long-term relationship with this taco joint, I just want a burrito.
To place my order, I had to input my credit card and agree to their terms of service.
What legal liability am I accepting to eat chips and salsa?
The app then asked for my GPS location tracking to ensure I was actually at the table.
I'm sitting two feet away from the kitchen, they can literally see me.
I accidentally closed out of the browser and lost my entire cart.
I sat there for 20 minutes pretending to check emails while debating if I should just walk out.
I ended up ordering a six dollar side of guacamole and leaving.
I miss the days when a teenager just handed you a sticky piece of paper.
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@DLJW0614 @TemuDuchess Princess Diana signed her personal correspondence “As ever, Diana”.
That’s where she stole it from!
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@HRHLadyJ Don’t forget that Princess Diana used to sign her personal correspondence, “As ever, Diana”.
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After seeing a scone recipe posted for Memorial Day, I’ve got a few things to say. And frankly, they won’t be particularly polite.
I’m immensely proud to call both the United Kingdom and the United States home. I grew up with traditions from both countries, still split my time between them to this day, and my own children are being raised with that same dual identity. I understand the humour, customs, etiquette, history and cultural differences on both sides of the Atlantic probably better than most people. Which is exactly why this sort of performative nonsense winds up me so much.
Because one thing that absolutely doesn’t translate is turning Memorial Day into some twee Instagram aesthetic involving scones, jam and curated “holiday weekend” content.
To my fellow Britons, and to others outside the United States who may not fully understand the distinction, Memorial Day isn’t the American equivalent of a bank holiday garden party. Nor is it interchangeable with Veterans Day.
Veterans Day in November honours all who have served in the United States military. Memorial Day is entirely different. Memorial Day is for the dead. It exists to honour the men and women who never came home. Just like Rememberance Day.
It’s a day rooted in grief, remembrance and sacrifice.
That distinction matters.
Because of that, my company does not operate on Memorial Day or on Remembrance Day in Britain. That’s always been a hard rule for me and it always will be.
The day before, we make one simple memorial post expressing gratitude, remembrance and respect for those who gave their lives. We also explain that we’ll be turning off sales on our website and stepping away from social media entirely for 24 hours. No promotional posts. No sales pitches. No “holiday weekend specials”.
The socials go silent because some things deserve dignity rather than being turned into marketing opportunities.
Freedom is not free. And reducing remembrance to a sales opportunity has always struck me as profoundly tacky.
Which brings me to the scones.
Seeing an American woman posting a scone recipe for Memorial Day genuinely made my skin crawl a bit. Not because scones themselves are offensive, obviously, but because the whole thing felt painfully artificial and culturally manufactured.
Scones are not associated with Memorial Day in the United States. At all.
The average American family gathering for Memorial Day is far more likely to involve a barbecue, burgers, hot dogs or a cookout than cream tea. The eternal British debate over whether the jam or cream goes first isn’t exactly dominating conversation in American cities.
And let’s be honest here. Scones aren’t inherently American in the first place.
They’re deeply associated with British culture. Tea culture. Country houses. Cream teas. The sort of thing people in Cornwall and Devon still somehow manage to argue about with complete sincerity. Like pineapple on pizza.
So when a certain someone, who spent less than two years in the United Kingdom before fleeing back to California at warp speed, suddenly starts presenting herself as the patron saint of jam and scones for an American Memorial Day audience, it comes across as painfully contrived.
And somehow even more absurd when the recipe itself was shared in grams and Celsius. I use both systems myself because I live between both countries, so I understood it perfectly well. But the overwhelming majority of Americans bake in teaspoons, tablespoons, cups and Fahrenheit.
Marketing a very British-coded scone recipe in European measurements for an exclusively American audience on an American military holiday is such a bizarrely specific level of inauthentic branding that it almost feels like parody.
What made it even stranger was the timing of the whole thing.
The day before, the Prince of Wales was on a national radio programme being asked, as Duke of Cornwall, how he takes his scones. He said he takes them the same way Queen Elizabeth II did.
Then the very next day, up pops an entire promotional post centred around scones, complete with a recipe for Memorial Day.
What a coincidence.
You could almost admire the opportunism if it weren’t so embarrassingly obvious.
Because that’s what this increasingly feels like. Not authenticity. Not cultural appreciation. Branding. Very calculated branding.
And very confused branding at that.
This is a woman who publicly distanced herself from Britain, criticised the Royal Family, the institution, the press, the culture and the people.
She then almost immediately pivoted into selling tea, spreads, biscuits and aggressively British coded lifestyle products.
All of it is framed under a title she and her children only possess because of the very institution she claims damaged her.
You cannot spend years positioning yourself as oppressed by Britain while simultaneously using British aristocratic styling via a royal peerage to market candles and preserves to Americans on Instagram.
At some point the contradiction just becomes ridiculous.
Even stranger is the fact this pantry line is only available in the United States while borrowing almost entirely from British imagery and British culinary aesthetics. Tea. Biscuits. Jam. Scones.
And now Memorial Day apparently.
Which again makes absolutely no cultural sense whatsoever.
Memorial Day isn’t a whimsical lifestyle mood board of hers. It’s not a backdrop for curated brunch content.
It’s not an excuse to cosplay English tea culture because your brand identity remains fundamentally incoherent.
And yes, I feel exactly the same way about all companies running “Celebrate Memorial Day with 20% off!” mattress sales, car dealership blowouts or whatever. The language itself is grotesque.
I will not “celebrate” the deaths of American servicemen and women. I’ll honour them. I’ll remember them. There’s a difference and it matters.
As President Ronald Regan once said “The American flag does not fly because the wind moves it. It flies with the last breath of each soldier who died protecting it.”
The names of those who died serving their country should not be reduced to discount codes, influencer engagement bait or twee social media recipes designed to sell fruit spread.
But perhaps that’s the real issue underneath all of this.
Nothing ever feels sincere.
Every cultural reference, aesthetic choice, every carefully staged lifestyle moment feels reverse engineered for branding purposes rather than rooted in any genuine identity.
Which is why the whole thing lands with such a thud.
As someone who genuinely loves both Britain and America, I find it exhausting watching someone who barely spent five minutes in the UK attempt to monetise a fantasy version of Britishness whenever it becomes commercially useful.
Particularly when it’s attached to a day that is supposed to be about remembering the fallen.
It’s tasteless.
It’s opportunistic.
And it’s entirely on brand for her and her business.


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@atensnut That’s Ryan O’Neal.
O'Neal was in a relationship with actress Farrah Fawcett from 1979 to 1997. The relationship was tumultuous due to his infidelity and volatile behavior. O'Neal and Fawcett reunited in 2001 and were together until her death in 2009
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Brynn Whitfield explains why she walked away from the #RHONY reboot, saying the show was no longer fun and started to feel “icky.” Brynn revealed that four weeks into filming the last season, she ripped off her mic pack in the Hamptons (which was never shown) and said, “This is boring, this sucks, there’s no storyline.”
She says she then went to London and got a call from someone in production telling her to come back and continue filming. Brynn says she told them she didn’t want to, but was reminded, “You signed a contract,” so she returned begrudgingly. She admits she was “kicking and screaming” throughout the rest of the season.
Podcast: Casual Chaos

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