Keller Center

Our March issue is live! In this issue, we report findings on the most effective mode of communication, how to maximize organic social media marketing, and much more! ow.ly/1Zl250N67Uy #KCRR #realestate #research

Our December issue is live on our website! In this issue, we feature the latest research on important management topics, such as lone wolf salespeople, supporting pregnant employees, and leadership worthiness. ow.ly/2Hux50LYFpA

From our team to yours, happy Thanksgiving!

You never know when someone has an idea that could drastically change your firm. In "Think Again," Adam Grant examines how "thinking again" can help you find new solutions to old problems that will elevate your career and your firm. ow.ly/UNLT50Lnjpw

In our latest INSIDER, we examine advice from 104 accomplished salespeople with proven outcomes to help novice and experienced salespeople succeed in what can be a long-lasting and lucrative career. ow.ly/q4mV50Ln3yV

We are working hard preparing our December issue to help you build your #realestate business! Make sure to subscribe so you don't miss any exciting research findings: ow.ly/EM9650L28VJ #KCRR

When it comes to buying products, we all tend to have favorite brands. To better understand how brand relationships change, our research takes a deeper look at how consumers’ actions create, maintain, transform, and terminate brand relationships over time. ow.ly/m1un50L27oc

Sales can sometimes lead employees to experience social anxiety, which can be detrimental to a salesperson working directly with customers. This research explores strategies to mitigate social anxiety in order to boost #realestate sales performance: ow.ly/2UHi50KJelO #KCRR

Have you ever been told to turn off electronics and give your brain rest from screen time before bed? You've likely heard screen time will disrupt sleep & impact your well-being the next day, but our research illustrates that this is only sometimes true: ow.ly/v9uQ50KJcOj

Real estate agents often work under high stress and performance pressure, leading to burnout. Our #research explores how goal-focused leadership can equip employees to avoid emotional exhaustion, even as they work longer hours and face other demands: ow.ly/GHrJ50Kw53p

Our September issue is now online! ow.ly/vxZv50Kw4E8 From research on salesperson anxiety to goal-focused leadership to managing screen time—our goal is to help you build success in your career and in your firm. #KCRR #realestate #research

You don’t have to be a rocket scientist to think like one. In Ozan Varol’s, "Think Like a Rocket Scientist," he challenges readers as he shares invaluable insights from some of the greatest triumphs and catastrophes in human history: ow.ly/MrMA50KcCP4 #KCRR

Hey procrastinators, yes, you! In "Do the Hard Things First," Scott Allan analyzes the bad habit of #procrastination and teaches his audience how to implement a new set of behaviors and develop a new identity: ow.ly/3BQx50KcCeJ

Social media has become a core component of communication in society and has positively impacted personal life & business. Our research examines the relationship between social media usage, key selling tasks & salesperson performance: ow.ly/xmCP50K1wWj #KCRR #socialmedia

Understanding how to reduce burnout is key to keeping real estate agents satisfied and motivated. Our research examines the impact individual facets of burnout have on job satisfaction: ow.ly/5SLs50K1wHO #KCRR #realestate #burnout

Marketing is about understanding customer preferences & providing solutions that match preferences. However, marketers’ perceptions of their customers’ preferences may be biased through the so-called false consensus effect: ow.ly/fxGf50JLWA7 #KCRR #realestate #marketing

A brand's name is often the first interaction a firm has with a consumer, & it has more power than most realize. Our research finds that linguistically feminine brand names enhance attitudes & are correlated with better brand performance: ow.ly/amcn50JLVWu #KCRR #brandname

Some decisions require minimal decision-making effort, while others require much more. Our research finds that there are 2 situations where people will put more effort into the decision-making process in order to simplify the process in the future: ow.ly/O9ag50JLVFT #KCRR

In his latest book, @TilmanJFertitta emphasizes that even when you think your business is performing at its best, there is always something lurking around the corner. In this Insider, we explore why you should never stop worrying about your business: ow.ly/rxjH50ITw1v #KCRR

In his latest book, Tilman Fertitta emphasizes that even when your business is performing at its best, there is always something lurking around the corner that could make your business obsolete: ow.ly/BZ1B50Jbyec