Matthieu Lamoureux

adidas, Lay's, LEGO, Michelob Ultra... Lionel Messi is the footballer the most used by brands ahead of the 2026 World Cup ⚽️🇦🇷💰 #Advertising #Marketing #WorldCup #FIFAWorldCup llllitl.fr/2026/05/world-…

Turning 💸💸💸 World Cup FRUSTRATION into world INSPIRATION! Air Transat just launched a print campaign comparing the price of World Cup tickets with the cost of flights to these countries. This is the smartest World Cup 2026 campaign so far. #WorldCup #FIFAWorldCup

The advertising awards season is officially on! 🔥 From Bad Bunny to Grindr, watch the case studies of big winners from the Clio Awards 2026: llllitl.fr/2026/05/clio-a… @The_Clios

Since 30% of lunches are eaten at work, McDonald’s is targeting office workers with a new print campaign shot… with a photocopier. #Food #Photography

My 13 favorite ads so far! ⚡️ 🤩 This time, 3-5min short films are replacing 30sec commercials: llllitl.fr/2026/04/world-… #WorldCup #FIFAWorldCup

New adidas commercial starring Timothée Chalamet, Lionel Messi, Bad Bunny, Zinedine Zidane, David Beckham, Ousmane Dembélé, Jude Bellingham, Lamine Yamal, Alessandro Del Piero... 🤯 🍿 ⚽️ linkedin.com/feed/update/ur… #WorldCup #Advertising

Amsterdam has become the world's first capital city to ban public advertisements for both meat and fossil fuel products bbc.com/news/articles/… #Advertising #Environment #Amsterdam #Netherlands

Alternances, CDI, Stages... On a reçu plein de nouvelles offres ces derniers jours ! Laquelle est faite pour vous ???? 🧨 linkedin.com/posts/unjobdan…

The French Art Directors Club is introducing a NEW category celebrating work from abroad 🏆🎨 For this first edition, entry fees are waived for all international agencies! leclubdesda.org/pages/competit… #Creativity #Marketing #Advertising

Communication : Le coût des études augmente alors que les débouchés diminuent #Emploi #Marketing #Publicité #Communication #CDI #Formation unjobdanslapub.fr/2026/04/classe…

Leurs tarifs oscillent entre 7.000€ et 10.000€ par an, dès la première année... 🤐 unjobdanslapub.fr/2026/04/classe…

Publicis Groupe just posted its 20th straight quarter of growth. CEO Arthur Sadoun sought to reassure employees that growth would not come at their expense: "We are not here to squeeze people. (...) We are basically not here to please Wall Street." adweek.com/agencies/arthu… #AI

Smart campaign from FNAC (France’s leading bookseller) tackling the decline in reading while cleverly flipping the smartphone debate. #Reading #Smartphone #Addiction

KitKat enlisted 'presidential-level protection' on shipping trucks following pre-Easter heist 🍫 In Canada, KitKat staged escorted trucks like ultra-secure convoys, playfully riffing on the theft of its 12 tonnes of chocolate. #KitKat #Canada

Publishers are starting to "monetize AI perception", not just reach or traffic TIME is turning its authority into a Generative Engine Optimization (GEO) product, analyzing how AI describes brands and selling solutions to influence those summaries digiday.com/media/time-pit… #AI #GEO

Adopter les codes des réseaux sociaux et valoriser des métiers techniques, tout en restant authentique unjobdanslapub.fr/2026/03/altern… #Alternance #Communication #Recrutement #RH @GRDF @castoretpollux_

"Most creatives today don’t make ads. They make decks." 😅 I just interviewed Thierry Albert on where the advertising and marketing industry is heading: llllitl.fr/2026/03/interv… #Advertising #Marketing #Creativity #AI #Amsterdam

Cannes Lions 2026 to honour Susan Credle with its "lifetime achievement award", the Lion of St Mark. The longtime BBDO, Leo Burnett and FCB creative leader earns one of the industry’s highest accolades. Credle began her career as a receptionist at BBDO. #CannesLions

IKEA Portugal has transformed its customer service line into a domestic violence reporting channel, and promotes it with this touching yet somber series of print ads. 🙈 Creative Agency: Uzina, Lisbon. #IKEA #WomensDay #InternationalWomensDay #IWD

"The Best Nights End With McDonald's" McDonald's turned real fans' camera rolls into an ad campaign, letting the authentic relationship its golden-arches loyalists have with the fast food speak for itself. #McDonalds #Advertising #Marketing #Print #OOH