Leo Friend
415 posts

Leo Friend
@LeoFriend20
CMO @ https://t.co/PNVoSxkcU2
Port St Lucie, FL Katılım Nisan 2021
592 Takip Edilen224 Takipçiler

ADVERTORIAL VAULT Q1 2026
Just built you a searchable index of 660+ DTC ADVERTORIALS that are LIVE right now on Meta + Native.
You'll see some of the established DTC advertorial kingpins in here, brands we all know and love...
...BUT you'll also find some lesser-known brands + 3rd party "news" sites with a ton of swipeable high-converting advertorial pages.
Dig in and explore and find NEW pages to model for your own campaigns.
Want access?
It's free.
Just like + comment "ADVERTORIALS Q1" and we'll send you the link.
(Must be following to receive DM + RT for priority access)
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Leo Friend retweetledi

* Listicle Leaderboard Q1 2026 *
Want to see top 159 Direct Response Listicle Landing pages all scaling right now?
We built a dashboard with the top Listicle Landing Pages running right now on Meta.
It's completely searchable & interactive, and Listicle Categories include:
- Supplements & Nutrition
- Beauty & Cosmetics
- Apparel
- Fitness
- Sleep
- Coffee
- Women's Health
- Skincare
- Haircare
- Children's Products
- Alternative Health Devices
- Cookware & Kitchenh
- Relationships & Intimacy
- Pet Products
- Men's Health
- Dental
- Home Security
- Weight Loss
- Education
- Tourism/Travel
- Photography Services
- Investment Opportunities
- Fragrance/Perfume
- 2A & Prepper Offers
- Jewelry
- Personal Electronics
- Auto Insurance
- Blood Sugar/Diabetes
PLUS - see the ACTIVE STATIC ADS & VIDEO ADS running to these listicles right now
(So you can model the entire click -> presale journey for your own offers)
Want access? It's free.
Just comment "LISTICLES Q1" and we'll DM you the link
(RT for priority access + Must be following to receive DM)
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"What type of ads should point to my quiz funnel?"
Although you have brands like Nooro running the 'take the edema quiz today'
which does work
You don't need quiz specific ads.
In fact, all the quizzes ripping the most traffic are using the ads they'd run to any other page type
The quiz is simply a new landing page mechanism
Customers are used to landing pages
They're used to the 10 reasons why
The quiz is something fresh and engaging
We've seen first hand how gamifying an experience leads to incredibly scale
and to a degree, a quiz can gamify your customers onboarding
Click ad --> quiz (onboard them to the product) --> based on your answers we recommend "xyz"
Take a look at this ad Seranova is running to their quiz
So now, I URGE you...if you have not already. Please test this.
We're honestly seeing incredible results from boring niches in DTC.
> Hitting all CPA targets
> Increasing AOV
> Increasing spend account wide
And you can do this in 3 steps:
1) Use Clarflow's quiz templates
2) Use their AI to add your copy in
3) Duplicate your top ads into a quiz adset & send traffic to this page
I created a doc on my full quiz testing strategy
Like, RT & comment "TEST" and I'll send you the breakdown
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Leo Friend retweetledi

$85k+/month creatives are now being built from animated product concepts like this
a simple supplement turned into a character
not just shown… personified
it talks
moves
reacts
demonstrates the benefit visually instead of explaining it
this isn’t a product shot anymore
it’s entertainment wrapped around the offer
animation lets you exaggerate outcomes
make the mechanism feel alive
and hold attention far longer than static visuals
people don’t instantly register it as an ad
they watch because it feels like content
no influencer needed
no lifestyle shoot
no complex production timeline
just one animated object
looped into a repeatable creative system
rt + comment "lymph" and i’ll send the framework
(follow for dm)
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Leo Friend retweetledi

$250k+ brands don’t guess how to design static ads
They follow a repeatable layout system
clear hierarchy
strong contrast
one message per frame
So the ad explains itself in under a second
Most static ads fail because they look generic
This guide breaks down how top brands structure visuals
to feel premium modern and trustworthy
No design theory
Just frameworks you can reuse for every creative
I turned the full system into a short guide
rt + comment “layouts” and I’ll send it
follow for dm
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Leo Friend retweetledi

i found a way to make AI videos that don't sound like AI...
example below....
sora 2, veo 3.1, kling 2.6 are decent but they all have that robotic AI accent that everyone can detect immediately
and when people try replacing the voices with elevenlabs, it always sounds way too professional
like it's recorded on a professional mic in a studio
but if i'm making a UGC video of someone in their room, i don't want studio quality
it should sound like it's actually in that room
the workflow i use completely removes that fake AI voice sound
why this matters:
when your AI voices sound too polished or robotic, people notice. their guard goes up. they disengage.
but when your voices sound like they're coming from a real person in a real room, that's when they work the best
i created a guide breaking down exactly how:
> to create voiceovers that sound completely real
> to replace fake-sounding voices in AI videos (not elevenlabs)
> to make voices sound like they're in the actual environment, not a studio
RT + reply "VOICE" and i'll send you the FULL guide (must follow so i can DM)
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Leo Friend retweetledi

We changed one client's offer and their creative hit rate went from 2/10 to 6/10.
- Same traffic
- Same creatives
- Better offer
The Magnetic Offer Framework shows you the exact 5-prism system to engineer offers that multiply conversions.
Like + Comment "OFFER" to get it in your DMs
(must follow)
GIF
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@KrsteKovaceski shared this tweet which shows an AI Arbitrage offer absolutely ripping.
The economics will blow your mind
And their offer is GENIUS
We broke down their funnel + how to do it yourself & other opportunities to PRINT
RT & Comment "AI" & will dm you the doc

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