Lisa Welzenbach

Astrid Teckentrup et al. from @ProcterGamble on innovating for impact as a core business value that influences decision-making in every dep, traditional #innovationmanagement, #brandbuilding, #sales, #hr brought by the IIM, Tech & Innov cluster to the @LMU_Muenchen lecture series

You want to develop an idea and create your own #businessmodel for a #socialenterprise in #health and in a European setting? Then we will see YOU at the @eugloh19 online course Social Entrepreneurship 4 Health! Reg deadline: November 18! #impactreadiness eugloh.eu/events/social-…

#ResponsibleInnovation and #CustomerCoCreation: at @egosnet 36th colloquium, @lisawelzi & @jspanjol presented first insights from their #qualitativestudy on how societal, environmental goals shape firm’s innovation activities and customer collaboration efforts. #impactreadiness

IIM's Marcelo de la Cruz presents his and @jspanjol research on a taxonomy that aligns companies' #innovationstrategy with #social #valuecreation at @EIASM_org all-virtual #IPDMC2020 poster session. #innovationmanagement #impactreadiness #JPIM #CIM

.@LisaWelzi is providing insights into her ongoing research on #customerinvolvement, #customercodevelopment as a means for economic *and* societal #valuecreation at #IPDMC2020's Social and Frugal Innovation session. #collaborativeinnovation #responsibleinnovation #impactreadiness

Glad to have partaken, listened, learned and also contributed w/ a discussion session on how to integrate #responsibility into core business activities by @LisaWelzi. Thanks for having us @think17! #lmu_iim #innovationmanagement #impactreadiness

IIM's Lisa Welzenbach and Prof @jspanjol's contribution on #customer #codevelopment (CCD) and #responsibleinnovation got published in @AOMConnect Global Proceedings! #LMU_IIM #innovationmanagement #impactreadiness