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Launchpads are comparable to entertainment platforms like Netflix, Prime Video, or HBO Max.
Both need to release high-quality content continuously to retain users and attract new ones, otherwise, competitors quickly take market share.
Our brains are wired to crave novelty.
We get a rush of dopamine when something new, funny, or fascinating appears and that’s part of why we’re living through an era of hyper-rotation and short attention span.
Take Breaking Bad, arguably one of the greatest shows ever made.
But are you rewatching it every day? Or when you open Netflix, are you scrolling for something new?
It’s the same with coins.
Bag-holding is like being part of a hardcore fanbase: loyal, but static.
(think Star Wars fan base for example)
Projects that endure understand that good productions need new seasons, trailers, interviews, UGC, and marketing to stay relevant.
Otherwise, they become “one of the best shows of all time” that people respect but don’t rewatch.
Engineered runners from launchpads are the equivalent of Netflix or HBO’s in-house productions, and they should be more frequent and higher quality than they are now.
PumpFun, for instance, should have a system for devs and teams to pitch ideas and get funded, equipped with the right tools to produce standout runners.
It’s in their own best interest to do so.
Netflix funds projects from proven creators and gives them top-tier crews and budgets because that’s what keeps audiences engaged, reduces churn, and drives growth.
Produce great content → higher satisfaction rate → retain users → justify higher fees or prices → ARR increase
Great content + UGC-driven hype → attract new users
Yes, terminals, mobile apps etc. are cool and will up their revenue, but the only reason why this "industry" even exists... is coins.
And coins are just like stories.
The more frequent and the better told those stories are, the stronger the launchpad’s metrics.
Right now, PumpFun functions more like TikTok than Netflix and that’s why high-quality “PVE” projects aren’t emerging.
It’s as if Netflix started pumping out 100 shows a day, all shot on iPhones, in one single location, with one/two actors, and a script written by monkeys.
Sure, we’d still watch them just like we still trade low-effort coins but imagine how much better the ecosystem would be if PumpFun launched an occasional curated or in-house “production” coin.
That would lift the entire space, improving engagement, retention, and financial metrics without users feeling fee fatigue.
It’s a win-win for everyone.
Think about the “67” fumble.
Think about how hard it is to properly build & dev a coin with zero support, in an environment where everyone just fuds & hyper-rotates to the next shiny thing.
Yes, indie coins with great stories still appear.
But without launchpad backing, they stay… indie.
When you size into a coin, what are the first questions you ask?
- Who’s the team?
- What have they done before?
- How much supply control do they have? How organic is it?
- What’s the sentiment or catalyst?
Now compare that to how you pick a movie:
- Who’s behind it (director, studio, cast)?
- What have they done before?
- What’s the budget, blockbuster or indie?
- What’s the word of mouth? Why should I watch it?
See the parallel?
Coins are entertainment products. Launchpads are streaming platforms.
And right now, we’re drowning in low-effort shorts when what the audience really wants are the next Breaking Bad-level productions.
Wen @a1lon9?
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