MailUp

In this last episode of the focus on Retail post-Covid Gianluca Diegoli tells us why an omnichannel strategy is the key to survive in the new normal. buff.ly/3BM3jSu

Catching customers'attention is only possible through a direct and intimate relationship with the user. In this scenario, messaging becomes a key tool to succeed in the competition. Let's see how in this third episode signed by Gianluca Diegoli. buff.ly/3xbwhrq

What is customer advocacy and why is important for any business? Take a look at its many advantages and find out how you can transform your users in brand advocates. buff.ly/3f9eUBm

Acquiring a new customer can cost up to 5x's more than retaining an existing one. Keeping your audience happy is a challenge that emails can help you overcome. Let's find out how. buff.ly/3jaXDuz

The pandemic has ended years of conservatorism in the retail sector. There’s no reboot without a full understanding of the new audience. Let’s see how to navigate new habits in this second episode of the focus signed by Gianluca Diegoli. buff.ly/3xJoAJQ

Email Marketing and Search Engine Marketing are two different ways of marketing. Here are 5 tips to integrate them. buff.ly/3jb3dwO

We went for a special spotlight on SMS channel in this analysis of the 164 million messages sent by the MailUp customer base during 2020, to provide companies with a detailed overview of SMS Marketing. buff.ly/3h8yeiB

Developing a creative Content Marketing strategy is a waste of time if users don’t read all of your contents. Don’t underestimate these 5 formatting rules if you want to catch the attention of your readers. buff.ly/3dfGagO

Digitalization, omnichannel strategy, and customer-centric approach are driving the evolution of Retail. Find out more in this first episode of a 4-post focus on Retail in the new normal signed by Gianluca Diegoli. buff.ly/3x8ydla

Pride month has just ended and we took this chance to bring the gender inclusion debate onto MailUp blog. Let's look at the tricks to create a truly universal digital marketing strategy. buff.ly/35RB724

The recent lift on restrictions and vaccination acceleration are awakening hopes of starting tourism anew. Let’s look at the 2021 strategies to not be caught off guard this summer. buff.ly/3vEQBBB

In 2020 many companies had to move their events from offline to online, organizing their first webinars without much preparation. Find out how to create a virtual event from scratch in 8 simple steps. buff.ly/3fzSslx

What’s the secret to greater email Open Rates? Her's a hint: tt’s not (only) the subject. Read the article to find out! bit.ly/3uBfAnW

Learn how to measure, boost email campaign results, and create data-driven strategies in our latest article about Email Marketing KPIs bit.ly/34vJxv9

The MailUp platform never ceases to offer its users an ever wider range of opportunities. Let’s check out all the news from the first quarter of 2021. bit.ly/3c6eZEp

The pandemic has thrown SMEs off balance, urging them to enter the digital world in order to survive. Over a year later, where has the digitalization process gotten us? bit.ly/34xog4c

Born in 1971, email has gone through half a century of history, revolutionizing the world of communication. Let’s retrace its history on its 50th anniversary. bit.ly/3i5an5a

KPIs are essential for monitoring the effectiveness of a process and identifying potential problems. Using the right metrics means better performance for Information Technology, just as for marketing. Let’s find out why. bit.ly/3vAVk7b

If you want your words to be taken seriously, you need to have a writing style that’s error-free and fit for purpose. Here are some tips to help you find the best writing style. bit.ly/3i0yxxT

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