“Experimentation is an act of humility.” Why Trying New Things Is So Hard to Do nytimes.com/2017/12/01/bus…
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Margie Chiu
782 posts
Margie Chiu
@margiechiu
Partner @MerkleCRM. Seeks out trends in digital marketing, omni-channel experiences, data & analytics, martech and thought-provoking stats.
New York, NY Katılım Nisan 2009
218 Takip Edilen373 Takipçiler
What's better than a marketing tech stack? Your marketing org stack - Chief Marketing Technologist chiefmartec.com/2017/08/whats-… via @chiefmartec
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Margie Chiu retweetledi
Given the current hype around AI, I looked into how machine learning really works at big tech companies today. tcrn.ch/2vIQWXY
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Help provide a pair of shoes to those in need by #donating to @Soles4Souls with @MerkleCRM #WearOutPovertyhttp://bit.ly/2h735Qu
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63% of consumers that leave a #loyaltyprogram also quit shopping with the brand. @MerkleCRM @500friends' @s_kugan: bit.ly/2v8SLtE
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Download the new @MerkleCRM white paper to learn how to achieve #PeopleBasedMarketing in the #digital #CRM age: bit.ly/2vgNQa9
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Forgotify Only Plays Spotify Songs That No One Has Ever Played Before tcrn.ch/MlN2K8 via @techcrunch
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Analyst: The Cord-Cutting Future Has Arrived | Multichannel: multichannel.com/news/content/a…
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Learn to use #neuroanalytics to discover buyer motivations based on gender in the @MerkleCRM webinar. Register: bit.ly/2qf6r4E
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Excellent overview of non-linear patterns and the importance of choosing the right KPIs twitter.com/HarvardBiz/sta…
Harvard Business Review@HarvardBiz
The relationship between what consumers say they care about and their actions is often highly nonlinear. s.hbr.org/2ph4FSj
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How do digital channels compare for performance and spend? Find out in the Merkle Q1 2017 Digital Marketing Report: bit.ly/2pZQtdz
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Having fancy #CX is not all you need for #digitalmarketing in the #banking industry. @MerkleCRM's Jay Wells shares: bit.ly/2nUzhKe
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With Amazon Cash, E-Commerce Giant Courts a New Demographic: the 'Unbanked' - TheStreet thestreet.com/story/14077280…
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Visible Measures Deal a Bad Sign for Ad-tech Startups for.tn/2ne9Voy
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Google Maps supercharges location sharing, discretely drools over your data bit.ly/2ndhcF8 via @WIRED
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Many banks are still way behind."The Future Of Banking: Death By a Thousands Cuts" bit.ly/2nGFQzs via @FinancialBrand
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Adtech and Martech merger takes a huge leap forward at Adobe Summit which-50.com/adtech-martech… via @which50
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Walmart Is Opening its Own Tech Incubator in Silicon Valley via @Entrepreneur entm.ag/rk6
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Margie Chiu retweetledi
Margie Chiu retweetledi
Most companies use 6+ #MarTech tools, and most that we work w/ use more. Properly integrating is the key. bit.ly/2nNyS7T
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