Mark Ross | DTC TikTok

I posted my first TikTok video 26 months ago. Since then, our videos have: → Got 180,000,000+ views → Got 453,000+ new followers → Made $7,100,000 in revenue For my clients & I. Here Are 6 Priceless Lessons I've Learned About TikTok Ads for E-Commerce. Thread 🧵

@lachietrinh @GadzhiIman FLADLIEN

Jason Fladlien estimates they left several million on the table on @GadzhiIman's $10M+ launch. Here’s why: "I kid you not, there was probably 150,000 words of just email copy alone that was written for that launch and we still didn't have enough." — This is just scratching the surface of what Jason shared. In the full 1.5 hour conversation, with @matthewvolkwyn, they also dove into: • The psychology of why people don't buy • How to land premium clients with zero results • Using AI strategically to write copy 10x faster (without sounding generic) Just comment "FLADLIEN" and I'll DM you the full interview to you in the next few minutes.

@oliverwhudson TikTok

Most DTC brands are still handcuffed to Meta and are ignoring the biggest arbitrage opportunity in DTC right now. CPMs are up. Creative fatigue is real. And new customer revenue is getting harder to unlock. But there’s a platform right now that’s wide open. Underpriced. Underused. And driving millions in GMV. TikTok Shop offers a completely different growth lever: → Net-new reach → New customer revenue → And a route to market that isn’t already saturated Last week I hosted a webinar with @peterkenta - a tactical session for brand operators scaling TikTok Shop. I ran though what’s actually working right now. Across setup, creative, paid ads, and affiliate. This was the playbook we’re using to grow multi 7 and 8-figure shops. Here’s a glimpse of what we covered (and what you’ll learn from the recording): - TikTok Shop setup that drives revenue, not just visibility. - What TikTok’s algo really looks for: AOV, margin, TAM, and more - Creator affiliate strategies that scale beyond your DMs. - The outreach process we use to find affiliates – with AI-enhanced workflows - Funnel structure for profitable scaling beyond just ‘boosting’ what works - What defines a winning TikTok hook in 2026 (and how to build one weekly) The full recording is now available. If you’re operating or scaling a DTC brand and TikTok Shop is even on your radar, you’ll want this. Want the recording? Retweet this post Drop “TikTok” below and I’ll send it your way.

@TheMattBerman @adrian_horning_ @GeminiApp @openrouter VIRAL

I automated "stealing" viral TikToks. nano banana pro + kling + n8n analyzes any viral video, extracts exactly why it works, then generates your version with your look here's the stack: - @adrian_horning_ gets the tiktok video + transcript - @GeminiApp (@openrouter) watches the video and breaks down the psychology (hooks, pacing, motion, emotional arc) creates a "character bible" for visual consistency - @NanoBanana generates the starting frames - @Kling_ai animates each 10-second segment (or veo) @FFmpeg stitches it into one vertical video - uploads to Google Drive, logs everything input: 1 viral TikTok URL output: branded alternative in 10 min for ~$2 the viral formula stays. the content becomes yours. this is how you test 10x more concepts without 10x more creators want the complete 5-workflow automation? comment VIRAL + follow (following required for DM)

@FynCas Send

If your AI creatives are trash, the problem isn’t the model. It’s the direction. AI only works when you give it clarity. Good inputs = good ads. This video? 1 minute to make. Comment & RT and I send you how to replicate this.

@spwfeijen NANO

Veo + AI = 100+ videos per minute Mass AI marketing is here — and it’s changing the game with Nano Banana Pro. - UGC ads in seconds - 10× reach overnight - Zero agencies, zero delays All fully automated, 24/7. Comment “NANO” and I’ll send the guide. (must be following)

@oliverwhudson wonderskin

We broke down the funnel of a brand that sells a product every 5 seconds on TikTok Shop. Wonderskin is quietly building one of the most effective DTC machines on TikTok Shop. - 670K+ units sold (UK only) - >20,000+ affiliate creators - 5,000+ creative variants tested - Seamless affiliate + Shop integration - TikTok-native product launches (built to demo) The playbook? Omnipresence through creator scale. This funnel breakdown shows you how they structured their content, affiliates and offers to drive real revenue, not just views. If you’re running an ecom brand, this is your shortcut to building a TikTok system that sells. - Uncover top DTC TikTok Shop strategies. - Understand where content should sit in your funnel. - Learn from the best to convert more customers on TikTok TikTok called it a “halo effect” – with spillover to Amazon and beyond. It’s a masterclass in TikTok-first DTC. Want the full teardown? 1. Retweet this post 2. Comment “Wonderskin” 3. Make sure you're following so I can DM you the board

@Lupin_Ai_Coder flip

@hasan28d HK

Nano Banana + MakeUGC + Veo3 = AI content Factory This agent pumps out hundreds of ads daily — fully automated. - No $300 creators - No $10K/month agency fees - No products Comment “HK” and I'll send it for FREE! (must be following)

@ezraads EZRA

🎉 We just launched UGC Speak at @ezraads Create your own hyper-realistic AI character or choose from ours. Make them say anything. Make them hold your product. Your users cannot tell they're AI 😉 Follow us, retweet this, and comment "EZRA" for 500 FREE credits. Generate your first AI UGC in under 2 minutes with @ezraads

sora2, veo3, nanobanana, higgsfield this stack has replaced traditional production what agencies used to bill $30k+ for and deliver in 5–6 weeks now takes minutes and costs cents creators running this combo are clearing $15–22k/week our team did $612k last month and is pacing toward ~$950k/month next 300+ ads per day studio-level avatars zero agency markup not a roadmap — this is live traffic rt + comment “612k” and i’ll dm the setup (must follow for dm)

@davidfigeira 612k

@Lupin_Ai_Coder FLIP

Faceless TikTok accounts selling digital products are the new goldmine I use AI to auto-generate 500+ posts in 13 mins Grow → Monetize → Flip Each account pulls $3K+/month before I sell it for $5K+ RT + Comment “FLIP” and I’ll DM the exact system (must be following)

@mikefutia VEO

Veo 3.1 + n8n is insane 🤯 Google's new model lets you generate studio-quality UGC videos that look like they cost $1k to produce. Copy my entire automated workflow below 👇 Most e-commerce brands & creative agencies are stuck choosing between: → Expensive creator networks ($500-$2k per video) → In-house production (weeks of coordination) → Stock footage that looks generic This n8n automation cuts through all of that. Here's the complete process: Step 1: Upload one product image to an n8n form Step 2: AI generates multiple UGC prompt variations automatically Step 3: Veo 3.1 renders each prompt into ultra-realistic video Step 4: System creates testimonials, unboxings, demos & lifestyle shots Step 5: All videos delivered to your workspace production-ready Total cost per video: $2-3 Total time: 15 minutes for 20+ videos Full commercial rights: yours forever This is the same workflow I've been using to generate 100+ UGC videos for e-comm brands. 100% automated. Want the complete n8n workflow? > Comment "VEO" > Like this post And I'll send it over (must be following so I can DM)

@FynCas AI

We’re now generating 350+ videos/hour. Think Sora-style fidelity, but built for performance marketing. - UGC costs? $0 - Production time? 0 mins - Scale? 10× overnight This isn’t hype. It’s live—campaigns are running right now. Follow, comment “AI”, and I’ll DM the playbook. (must be following)

@mikefutia GPT

This custom GPT writes perfect Sora 2 prompts every time 🤯 Most people are wasting hours trying to get Sora 2 to generate decent UGC videos. The problem isn't Sora 2. It's you (and your prompts). Here's what I learned after generating 100+ UGC videos with Sora 2: Sora 2 needs hyper-specific prompts with shot composition, timing, camera movement, and scene details. Most people write: "Create a UGC video for my protein bar" What you get? Terrible results. What actually works: "9:16 vertical handheld shot, natural lighting, female creator in kitchen holding [brand] protein bar at eye level, excited testimonial energy, 0-3s hook showing bite and reaction, shallow depth of field, warm color grade" That's the difference between amateur & professional output. So I built a custom GPT that does this automatically: → Tell it your product (protein bar, skincare, SaaS tool, etc.) → It generates a detailed timeline-based Sora 2 prompt → Includes shot composition, camera angles, timing breakdowns → Optimized for 9:16 UGC TikTok/Reels format → Copy/paste directly into Sora 2 No more guessing. No more mediocre results. Just professional UGC prompts in 10 seconds. Want free access to the Sora 2 Prompt Generator GPT? > Comment "GPT" > Like this post And I'll send it over (must be following so I can DM)