Marko Saric
11.5K posts
Marko Saric
@MarkoSaric
🌍 Escaping the adtech machine and making the web a bit more human friendly 📈 Co-Founder @PlausibleHQ, easy-to-use and privacy focused web analytics
Wherever I May Roam Katılım Kasım 2008
49 Takip Edilen20.1K Takipçiler
I joined the SaaS Unbound podcast to chat about Plausible growing to 16k+ customers and a team of 10 with our boring marketing.
We also talked open source, AI traffic, growth plateaus and why we've been ignoring their investment and acquisition emails over the years 😅
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Fun to join the European DIGITAL SME Alliance showcase of trusted marketing tools made in Europe 🇪🇺
We talked about keeping Plausible simple and avoiding the remote control problem of becoming yet another bloated, hard-to-use product.
Check it out → youtu.be/xJ9BoZgALN4?si…
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Last week we made Plausible even easier to use:
✅ Change optional measurements and other settings without touching your snippet
✅ Automatically track form completions with zero setup
✅ Use our Tag Manager template to track custom events and dimensions based on GTM-triggers
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@tastengyal @ukutaht chatgpt 5 seems to be linking out less but also linking out more to sites like wikipedia and reddit. many brands have seen this same trend as us. they're not going to become the new google in terms of referral traffic any time soon after all unfortunately :(
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I've looked at the Plausible dashboard daily for 6 years now and never noticed this tiny misalignment. Our new designer spotted it on day one and fixed it. Going live today with a few other small design tweaks. Fresh eyes!
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It feels good to buy from a company that shares many of our principles:
- has a transparent business model
- grows sustainably
- builds in public
- communicates calmly
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We've been proud @PlausibleHQ customers for two years.
At first, it was scary to abandon Google Analytics. Then we found that we don't need those crazy drill-down reports for actual decision-making.
Now, we don't collect more data than we need and sleep well knowing it's safe.
Marko Saric@MarkoSaric
I was invited on the Subscription Heroes podcast to share the Plausible story. It's on now wherever you get podcasts if you're curious.
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@_m27e we don't do sales calls at this time. we answer questions and provide details via email so it's pretty passive compared to having people follow-up, do calls etc. it works something like this for now but we should optimize it probably x.com/MarkoSaric/sta…
Marko Saric@MarkoSaric
How our "sales" process works: • Nov 2023: Bigco sends questions. We reply • 19 months of silence • June 2025: Trial begins • July: They ask for a quote No chasing. Just patience and trust in the product. I wonder if a sales team would speed it up or scare them off.
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I did have one call last week. And another lined up this week but this one is a podcast interview. For comparison: in my old job, one day could have as many meetings as I now do in a month.
Plausible Analytics@PlausibleHQ
Inside Plausible, we have a No Meetings culture. Instead of constant calls and calendar clutter, we prioritize: - Clear, thoughtful internal documentation - Async collaboration - Trust in each other to own our time We only gather intentionally when it matters: team offsites, feedback sessions, and the occasional impromptu “watercooler” thread. The result is fewer interruptions, deep focus and happier humans. 😃
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@JG_Sample done now! sorry for the delay and thanks for your contribution John-George!
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@MarkoSaric Does listening increase the chance of my PR being accepted? Only half joking 😅github.com/plausible/docs…
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I was invited on the Subscription Heroes podcast to share the Plausible story. It's on now wherever you get podcasts if you're curious.
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How our "sales" process works:
• Nov 2023: Bigco sends questions. We reply
• 19 months of silence
• June 2025: Trial begins
• July: They ask for a quote
No chasing. Just patience and trust in the product.
I wonder if a sales team would speed it up or scare them off.
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SSO is almost ready!
It’s our first feature that feels complicated to use. Not because we’ve changed direction but because it relies on flows outside our control.
Let’s see how it goes and whether we can help troubleshoot when things get weird on the identity provider side 🤷♂️😬
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"They Made $1 Million Going Against Google"
I like it when interviews are turned into stories with takeaways and context. More engaging and useful than the raw recording.
Nice summary of how Plausible grew:
youtube.com/watch?v=lqg6Iq…
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Wild day at Plausible yesterday. We welcomed our biggest and second-biggest subscribers. The bigger one does a billion pageviews a month 🤯
Crazy to see how far we've come. All without investors, paid ads or sales calls. Thanks to everyone who's supported us on this journey!
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I expected interest in GA alternatives to slow down after the UA-GA4 transition but that hasn't been the case. We hit a record number of signups in April (2,237 trials) and Monday was our best day yet (109 trials). One of these trials recorded 200M+ pageviews in first two days!
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100 trial signups in a day! We've only hit this milestone once before in over 6 years! 🎉
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We've made it to Wired!
"Companies in the EU are starting to look for ways to ditch Amazon, Google, and Microsoft cloud services"
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@MarkoSaric First of all, congratulations on building the most profitable OSS product I ever came across!
It just feels great to read your blogs as well to understand thoughts behind everything!
Btw is this depth feature all work without cookies?
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Exciting week for us at Plausible! We launched Saved Segments and Scroll Depth (your top two feature requests) and we made it to 15,011 active subscribers! Thank you all for your trust and support! 🙏🙌🥳
(And a reminder that shipping new features doesn't necessarily result in new customers. Don't forget to spread the word as well!)
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