Martin Skeens

As 60% of small business owners shift to a stronger online presence, Joe Pascaretta emphasizes the importance of creating a digital marketing strategy. Read Joe's tips on how to reach buyers online and through social media platforms. sprou.tt/12MHMWkft3y

I hope you can join Dun & Bradstreet & Forrester on February 3rd at 1 pm EST for an informative webinar about Dun & Bradstreet’s 8th Annual B2B Sales & Marketing Data Report! Register below: sprou.tt/1Ln2tBwpDFG

Listen to Dr. Anthony Scriffignano, Chief Data Scientist, on the Silicon UK In Focus podcast as he discusses the findings from The Future of Data report and its importance for organisations that are assessing risk, monitoring procurement, and more. sprou.tt/1BE6gNM6qP1

The pandemic has ignited the transformation of both #marketing & #sales , calling for more agile ways of marketing. This episode also covers the power data has as a single source of truth, the importance of embracing new data sources, and personalisation. sprou.tt/17yiJyE5LXa

This report identifies the 14 most significant providers in the category and evaluates them. What makes Dun & Bradstreet a leader? Get the full report here to find out: bit.ly/3lLpulp

Cristiano Heckert, Management Secretary @ the Ministry of Economy for Brazil & Marcos Maciel, CEO @ CIAL Dun & Bradstreet Brazil explore Brazil's digital agenda as it looks to digital transformation to improve services and optimise government efficiency. sprou.tt/136Q2qKFmMp

Realizing the importance of data-driven marketing may be a turning point for any company, so it's crucial to learn what strategies may work the best for you. #CMO #BigData #SEO #Marketing sprou.tt/15BV8a6Es2O

Data analysts see data accuracy as a far bigger problem than marketers do, with manual processes causing brands to waste both budget and talent. #BigData #DataAnalytics #CMO #Marketing sprou.tt/1kcNPp6ERBg

Samantha Seaton, Chief Executive Officer at Moneyhub Enterprise shares her insight on harnessing the power of consumer data in business, the true value of data exchange in our daily lives. #ConsumerData #DataAnalytics #BigData sprou.tt/1TCRKTbsg9X

Hear how Sierra Wireless saw exciting increases in ROI and conversions when they used Dun & Bradstreet's Rev.Up ABX to scale and automate their account-based-marketing efforts. #Martketing #CMO #ROI #Automation sprou.tt/1wMWmyMo6er

Data underpins everything. If we want to take new risks into the insurance industry and give the industry the ability to underwrite that risk and share the load, we've got to take the data in as well. #BigData #DataAnalytics #Insurance sprou.tt/1YpchEFHbFc

These products, services, and technologies leverage AI and data to address an array of very real problems, including bias at work, online fraud, and the challenge of keeping voting systems secure and trustworthy. #BigData #AI #Innovations #MachineLearning sprou.tt/18b0XktL6Yt

"Focus on the data, rather than the models and the technology" - Dr. Andrew Ng. A step away from “big data”, perhaps, towards “good data” that accurately summarises the information needed to achieve insights. #BigData #DataAnalytics #AI #MachineLearning sprou.tt/1SJ7sZ9k5Wq

Increasing regulations demand that you know who really controls a company. Here’s why companies need to figure it out and how they can achieve that transparency more easily. #AML #KYC #Compliance #DueDiligence sprou.tt/1VAIhYzU6D7

Katherine Baicker, Dean at the University of Chicago’s Harris School of Public Policy discusses a data-driven approach to policymaking and the value that merging datasets across silos can bring to people’s healthcare. #BigData #DataAnalytics #Healthcare sprou.tt/1qlqdY1TLCt

AI is taking over repetitive & mundane tasks, thereby freeing up the industry to focus on the more creative, and often more rewarding work. It is estimated that 85 million jobs will be displaced, while 97 million new jobs will be created by AI by 2025. sprou.tt/1bShjD2gRfX

Bruce Dorris, President and Chief Executive Officer for the Association of Certified Fraud Examiners discusses how data and analytics can help in the fight against fraud. #AML #KYC #Fraud #Corruption #BigData #DataAnalytics sprou.tt/1kiJBXz2ejw

Just 9% of surveyed companies are actively using software that supports data collection, analysis, and reporting on ESG. #ESG #Environmental #BigData #Reporting sprou.tt/1hTxNiSx6nE

What will the marketing department of the future look like? How will it differ from those of today, and what new challenges will it be equipped to meet? #CMO #Marketing #Future #B2B sprou.tt/1caqEaxPjrf

Over the past decade, regulators around the world have levied some $26 billion in financial penalties against financial institutions for Anti-Money Laundering ( #AML ), Know Your Customer ( #KYC ) and other sanctions-related violations. #DueDiligence sprou.tt/10m828yn8zt