Matthias Henze

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Matthias Henze

Matthias Henze

@MatHenze

Co-Founder & CEO of @jimdo (https://t.co/hm7jNyoyaF). Self-employed enthusiast

Hamburg, Germany Katılım Mart 2007
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Matthias Henze
Matthias Henze@MatHenze·
ALLE Selbstständigen haben dieses Funkeln in den Augen, wenn sie über ihr Business sprechen. ALLE! Ist es leicht sich selbstständig zu machen? Nein. Ist es das wert? Auf jeden Fall. Denkst du drüber nach? Auf gehts!
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Matthias Henze
Matthias Henze@MatHenze·
Cut bureaucracy Tax/contribution relief Fix energy policy Reform social/pension system Infrastructure & digitalization This group has shown resilience, but we're at a tipping point. Real support needed, not just acknowledgment.
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Matthias Henze
Matthias Henze@MatHenze·
Self-employed sentiment in Germany hits all-time low at -21.3 points (16.5 points below overall economy). That's what the Jimdo-ifo Index for selfemployed shows Key data from January survey:
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Matthias Henze
Matthias Henze@MatHenze·
Thanks @langchain and @hwchase17 for your support. Amazing what real value we can drive for SMB's together already. Onwards to empower the people who are driving every single economy in the world!
LangChain@LangChain

How Jimdo uses LangGraph.js and LangSmith to power personalized business guidance for solopreneurs @jimdo helps solo entrepreneurs get strategic insights that enterprise companies get from dedicated teams— from traffic optimization to conversion strategy. With LangSmith and LangGraph.js, they've been able to: 🔹 Orchestrate context-aware agents that analyze 10+ data sources and deliver real-time business recommendations 🔹Monitor quality and performance across workflows with LLM-as-judge evaluation setups 🔹 Build AI that speaks each customer's unique tone of voice for truly personalized assistance The results: 50% more users get their first customer within 30 days, 40% increase in inquiries and orders Read the full story: blog.langchain.com/customers-jimd…

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Matthias Henze
Matthias Henze@MatHenze·
Jimdo Companion: Actively helping SMBs to get more successful. Early data showing that it's working. Onwards on our journey to Unleash the Power of the Selfemployed youtube.com/watch?v=fzkdGH…
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Matthias Henze
Matthias Henze@MatHenze·
is product hunt still a thing?
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ifo Institut
ifo Institut@ifo_Institut·
19% der Selbständigen befürchten gegenwärtig, ihr Geschäft aufgeben zu müssen. Nahezu der Hälfte der Befragten fehlen die Aufträge: Im Okt. sagten das 46,6%, nach 43,6% im Juli und damit mehr als im Durchschnitt der Gesamtwirtschaft (36,9%*). 🔗ifo.de/fakten/2025-11… #ifoUmfrage
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Matthias Henze
Matthias Henze@MatHenze·
@clairevo 💯 started out bootstrapped for first 8yrs, then growth fund investment. Bought back the company last year (we're north of 50m ARR, profitable) and now building the company step by step to unleash the power of the selfemployed. It's awesome.
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claire vo 🖤
claire vo 🖤@clairevo·
first of all: *happily sighs in bootstrapped* there is an argument that these businesses, if you take it at face value that they can be profitable, could continue to be run w just one round, disengaged VCs, and a little hope, but realistically venture funded companies in this category end up - being pressured to look for an acqui-hirer - having to lay off teams that were funded by vc math - led by semi-motivated founders taking sub-market salaries to wander in the pmf desert funding paths narrow optionality. that's OK - but know what you're getting yourself into. use the right model for the right shape of business. trust me, it's more fun
Rohit Mittal@rohitdotmittal

most venture-backed companies end up in the same place: raised 3-4M seed (or 10-15M series A) built real product got to 300-500K ARR (or 2-3M ARR) VCs stopped caring founders stuck with high pref stack, can't raise more, can't exit, can't even shut down cleanly these aren't bad businesses they're just wrong cap tables the companies could throw off 500K-1M in profit annually hire 2-3 more people and grow to 2-3M ARR actually build something valuable but they're trapped in venture math that doesn't work anymore the discourse only covers two outcomes: unicorn or failure nobody talks about the third path: decent business, wrong structure thousands of quality founders stuck running companies VCs wrote off not because they're bad operators because they picked wrong market size or wrong cofounder or raised too early

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Catharina Bruns
Catharina Bruns@cathibruns·
Niemanden (!) aus keiner Partei (!) bewegt das leise Aussterben der Selbstständigkeit. Rückläufig seit 13 Jahren. Irre Zeiten. Mach den Leuten die Selbstständigkeit schwer und bestaune fehlendes Wachstum, abgehängt sein, innere Kündigung und kaputtes Aufstiegsversprechen.
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Catharina Bruns
Catharina Bruns@cathibruns·
„Die Befragung zeigt, dass Selbständige in vielen Fällen breit und intensiv vorsorgen. So verfügen 97% der Befragten über mindestens eine Altersvorsorgeoption, mehr als drei Viertel (78%) kombinieren sogar mehrere Modelle...
ifo Institut@ifo_Institut

Viele #Selbständige zweifeln an ihrer #Altersvorsorge: 46 % halten sie für ausreichend, 32 % für unzureichend, 22 % sind unsicher. PM ➡️ ifo.de/pressemitteilu… SD Digital ➡️ ifo.de/publikationen/…

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Matthias Henze
Matthias Henze@MatHenze·
...hat sich die KI-Nutzung in der Zielgruppe verdoppelt: 30 % arbeiten bereits mit ChatGPT & Co. 💡 Meine Einschätzung: KI ist heute schon der Produktivitätsschub für Selbstständige – wer sie klug einsetzt, wird effizienter, resilienter und entdeckt neue Geschäftsmodelle.
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Matthias Henze
Matthias Henze@MatHenze·
Small Business Owners: 39 % of SMEs are already using #AI. If you think it won’t touch your business, think again. Don’t relax—re‑imagine. 🧠✨ The risk? Falling behind. The upside? New revenue, smarter ops, happier customers. How do you use it? Let's share and learn!
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Matthias Henze
Matthias Henze@MatHenze·
Tadaaa! "Das Unternehmen bist du" erscheint heute. Für all diejenigen, die ihr Leben auch beruflich selbst in die Hand nehmen wollen! P.S. Kaufts gerne in der lokalen Buchhandlung! Das sind fantastische Selbständige!
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GREG ISENBERG
GREG ISENBERG@gregisenberg·
SaaS is being dismantled as we speak! We're witnessing the slow-motion collapse of an entire business model that dominated tech for two decades. The $1.3 trillion SaaS is being quietly hollowed out from within by AI agents. Here's how I see it playing out: Phase 1 (Now): AI as co-pilot. We're seeing this everywhere, Copilot for developers, Gamma for presentations, Harvey for legal research etc. These AI layers sit atop existing software, making it more efficient. The SaaS companies feel safe, even excited, as AI seems to make their products more valuable. They're bringing knives to what they think is a knife fight. Phase 2 (Next 12-18 months): The agent invasion. AI moves from co-pilot to autonomous operator. They're replacement workers that can fully operate existing software on your behalf. The dam breaks when someone can say "analyze our Q2 performance" rather than clicking through Tableau, or "optimize our ad campaigns" instead of navigating Meta's ad manager. The expertise previously bundled with the software gets unbundled by agents. Phase 3 (2-3 years): Software invisibility. The final phase happens when the agents bypass the human interfaces altogether. Why render dashboards, buttons and menus when AI can just access the APIs directly? The value proposition of SaaS, bundling software, workflow, and expertise into user-friendly interfaces unravels completely. The interfaces were designed for humans, but agents don't need them. Most SaaS incumbents don't see it coming because this isn't a classic disruption pattern. It's not about competing products with better features. It's about the evaporation of the core assumption that humans will operate software. What's more, the barrier to creating custom, internal software is collapsing simultaneously. Companies that once had to choose between expensive custom development or off-the-shelf SaaS can now spin up bespoke solutions in days instead of months. Why pay Hubspot $1,500/month for a CRM when your team can build 'HubspotForUs' with an AI coding assistant over a weekend? The same features, perfectly tailored to your workflow, with no ongoing subscription costs. This democratization of software creation means every company becomes a potential software producer rather than just a consumer. The specialized knowledge that SaaS companies monopolized is now available to anyone with access to an AI coding agent and domain expertise. It went from $1M to build an MVP to build a SaaS to basically free overnight. I bet the metrics will be puzzling at first, DAUs remain strong while feature usage mysteriously declines. The power users who drive revenue suddenly need fewer seats. Customer success calls shift from "how do I use this feature?" to "can your software work with my AI agent?" Or worse: "we built our own version that better fits our workflow." The survivors won't be those with the best features or even those who add AI features fastest (from no AI to "ai-assisted"). The winners will be companies that expose their software's capabilities through agent-friendly APIs and position themselves as the most trustworthy information sources and execution engines in their domain. There's also the shift from monthly subscriptions to outcome based software (pay per outcome, pay per task etc) but that's a tweet for another day! The $1T question: Will Microsoft, Atlassian, Adobe etc. successfully navigate this transition, or will they be the Digital Equipment Corporation of our era too invested in the previous paradigm to adapt to the new one? All I know is this will be a golden era for startups in the space. SaaS is being dismantled, piece by piece, workflow by workflow, interface by interface. Am I wrong?
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