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slavic boy from small city.
5 years ago googled "how to make money online"
got 15+ clients to $10k through copywriting on upwork.
here's my story:
GREW UP IN SLOVAKIA.
small city. no opportunities.
pub called netko.
fights every friday.
whites vs gypsies.
drinking at 15.
gangs doing business.
one bmx bike. one sweatsuit.
watched everyone work at mcdonald's and tesco.
party weekends. repeat until dead.
knew i was built different.
18 years old. finishing high school.
tried dropshipping. lost money.
tried videos. went nowhere.
had movie blog. good content. $0 revenue.
found upwork.
"you can sell writing skills?"
holy shit.
FIRST 3 CLIENTS WERE DISASTERS.
CILENT 1: netflix subtitle company.
missed deadline.
sent wrong files.
survived on coffee and panic.
$400 taught me more than any course.
CLIENT 2: gambling site.
big consistent money.
quit after learning about project.
some money isn't worth taking.
CLIENT 3: cosmetics brand.
said "not my niche" like idiot.
turned down $2k.
complete bullshit.
good copywriters write for anyone.
but i kept moving.
50 proposals daily. learning from every rejection.
all while studying economics at university.
worked at IBM while building side.
hated corporate.
meetings about meetings.
9-5 cage.
but used it strategically.
- learned how corporate clients think.
- professional communication.
- what pisses buyers off.
stayed 2 years. built upwork portfolio.
used corporate knowledge as weapon.
THATS WHEN IT CLICKED.
copywriting is human psychology.
not industry expertise.
was trying to copy everyone else.
while neglecting my own experiences.
started identifying lessons in my own life:
- stories from nights in the city
- what i read and saw online
- experiences in IBM, university, campus
looked for inspiration everywhere.
5 YEARS LATER:
- hit $8k from laptop.
- work 20 hours week.
- charge $1k-2k per project.
- pick my clients.
built on authenticity + proven psychology = created grovehatch agency.
NOW TEACHING OTHERS.
not theory. actual system that got me here.
- upwork proposals.
- AI stack.
- pricing strategy.
- personal brand.
- client acquisition.
eastern europe taught me hunger.
created fuel comfortable people never develop.
ibm taught me corporate psychology.
clients respect it.
university taught me economic systems.
also gave me all the crazy stories.
upwork taught me execution.
doing beats learning every time.
WHO IS GROVEHATCH FOR:
- beginners wanting real blueprint.
- freelancers stuck at low rates.
- anyone building copywriting business.
WHO THIS ISN'T FOR:
- people wanting motivation.
- course collectors.
- those afraid to execute.
IN GROVEHATCH:
we don't play safe.
we post controversial.
we charge premium.
we use AI to dominate.
we build authentic brands.
we execute before feeling ready.
average copywriters are bland and boring as fuck.
you can spot grovehatch copywriter from mile ahead.
and yet i'm still learning and just beginning my path.
same as you.
join grovehatch telegram: t.me/thegrovehatch
copywriting playbook: playbook.grovehatchagency.com
coaching program: dm "grovehatch"
real stories.
real results.
real methods.
no corporate speak.
no fake highlights.
no pussy behavior.
just what actually works.
lock in.
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