Notorious Lift

Alongside our NLG2 slippers, we will be releasing a limited run of our Kitsune Mesh Shorts! Launch Date: Friday, April 21st (6:00PM PST)

2.24.23

The Notorious Lift Valentine's Collection will be available tonight at 6PM PST. NLG2 & SSG1: Butterfly Black Butterfly Teal Red Roses & Valentine's Day 2023 Oversized Tee

The Notorious Lift Valentine's Day 2023 Tee. Available in White, Creme, and Black. View the Valentine's Collection Lookbook at notorious-lift.com.

Introducing our Butterfly Edition slippers 🦋 Available as part of our Valentine's Collection in both Teal and Black variants, in Sumo Sole Gen 1 and Notorious Lifters Gen 2. Launch Date: Friday, February 10th (6:00PM PST).

For Valentine's Day 2023, we will be releasing our "Red Roses" limited edition slippers. Available in Sumo Sole Gen 1 and Notorious Lifters Gen 2. Launch Date: Friday, February 10th @ 6:00PM PST.

The Lunar New Year: Year of the Rabbit Collection drops in 2 hours! This is a one-time only, limited edition release. 🧧

Introducing our Lunar New Year: "Year of the Rabbit" Collection 🐰🧧 This collection includes NLG2 & SSG1, which feature all-over custom artwork, as well as SSG2.5, which features YOTR elements on the center strap and heel pull tab.

Stealth, Blackout, and Pure White have been restocked in most sizes. Thank you for your patience!

We will be releasing 4 new mesh shorts for our Japan Collection🗾! 1. Mt. Fuji🗻 2. Pagoda⛩️ 3. Seigaiha Waves🌊 4. Bushido x Cherry Blossoms👹 🌸 Launch Date: Friday, December 9th (6:00PM PST)

Seigaiha Waves Launch Date: Friday, December 9th (6:00PM PST)

Our final release of 2022 is here... The Japan Collection 🇯🇵 Full reveal to follow. Launch Date: Friday, December 9th, 2022

💥 Our biggest sale of the year is here!! 💥 Our Black Friday Sale starts tonight at 6PM PST. * Get 10% off site-wide. * Get 15% off when you spend $75+ * Get 20% off when you spend $100+ * Get free domestic shipping when you spend $125+ (must use code 'FREESHIP' at checkout)

We will have 7 brand new mesh shorts dropping as part of our Black Friday Collection! All shorts are unisex, with a 5" inseam, inside-facing drawcords, and side-slit pockets. Launch Date: Thursday, November 24th (6:00PM PST)

Introducing the Great Wave x Cherry Blossom Collection 🌊🌸 “Flowers even bloom on grass that has been stomped on.” Launch Date: Thursday, Nov. 24th (6:00PM PST)

🌸 Blue Cherry Blossom 🌸 These oversized tees and mesh shorts will be launched in limited quantities as part of our Black Friday Collection. Both items will be available in white and black variants. Launch Date: Thursday, Nov. 24th (6:00PM PST).

For Black Friday, we wanted to bring you a collection of the best sellers that have been staples of the brand over the years. The final two color ways for our Black Friday drop are Emperors and Breast Cancer pink. Available in NLG2 & SSG1 on Thursday, November 24th (6:00PM PST).

Our most sought out color way... Lavender 💜 ! Besides restocking this collection in NLG2 & SSG1, we will also be releasing it for the first time ever in SSG2! Launch Date: Thursday, November 24th (6:00 PM PST)!

The long awaited collection...Blackout⚫ . In accordance with Black Friday, we will be releasing this color way in NLG2, SSG1, & SSG2. Launch Date: Thursday, 11/24 (6:00 PM PST)!

Our limited edition Koi & Cherry Blossom x Varsity collections drop tonight at 6PM PST! * Koi - NLG2 & SSG1 * White & Black Gum - NLG2 & SSG1 * Cool Blue & Fiery Red - SSG1 * Koi Tees & Mesh Shorts in Black & Grey * CB x Varsity Tees and Mesh Shorts in Blue, Red, and Black