Nathan Nylund

7 posts

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Nathan Nylund

Nathan Nylund

@NathanNylund

CTO @Geeklab. Building Audiencelab 👾 web-to-app campaigns, signal engineering, and creative-level attribution for mobile growth teams.

Helsinki/Finland Katılım Eylül 2016
136 Takip Edilen4 Takipçiler
Nathan Nylund
Nathan Nylund@NathanNylund·
$20/month for me to spin up what is probably a small data center’s worth of GPUs just to help me center a div does not sound particularly scalable long term. Prices about to go boom
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Nathan Nylund
Nathan Nylund@NathanNylund·
@katarinaore Unfortunately I know many who are experiencing the same issue right now... Just keep going !
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Nathan Nylund
Nathan Nylund@NathanNylund·
If you’re still treating app campaigns as the default, sit down boyo and read this. Our clients are not only running standard app campaigns, they’re running successful web-to-app campaigns across multiple networks. Why? Because some of your best users may be hiding behind campaign types you have never even tested. Campaign types that were not built for “app promotion,” but can still drive valuable app users when the attribution and signal layer is handled properly. Audiencelab helps mobile apps unlock more campaign types without losing attribution. We’d love to demo it to you: audiencelab.ai/?utm_source=cto
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Marina Cina
Marina Cina@cinamarina·
If you’re building in tech 🫶 Say hi 👋 let’s connect.
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Nathan Nylund
Nathan Nylund@NathanNylund·
Our new conference shirts arrived, what do you think ? 😂
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Nathan Nylund
Nathan Nylund@NathanNylund·
Meta’s latest Pixel + Conversions API update confirms where performance marketing is going: Better ads need better signals. We’ve already been making CAPI setups easy with Audiencelab, but not just for Meta. Audiencelab lets mobile apps enable Meta, TikTok, Google and other networks through just one SDK. After setup, UA teams can take advantage of our signal engineering tool, Pulsar, and decide which in-app events get sent, to which networks, and under what rules without any new code. The future is not just attribution, it’s signal engineering across every ad network. Check it out at audiencelab.ai/?utm_source=cto.
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