Tor Martin Norvik

I just uploaded “Ytterøy Forrest Domes” to #Vimeo: vimeo.com/461172694

Deepfake is out of control twitter.com/BoogalooBarkee…

To make great advertising, an agency needs 3 things: 1 The management that wants it 2 The creative ppl who can make it 3 Most of all, the clients who'll buy it Great clients make great agencies, not the reverse (Ref. Honda/W+K) via McCabe E, Bates I, Chesters K, Aitchison J

One of @BBHLabs' original creative brief format.. via Leslie Butterfield's Excellence in Advertising

The campaign for '5 a day': an example of awareness and intention not being enough for behaviour change In Good habits, bad habits

One of the saddest graphs in advertising. It's a shame how much great creative work dies in google slides.

The agenda for your next brand planning workshop... In Delusions of Brandeur by ⁦@Dr_Draper and ⁦@Giles_Edwards ⁩

@Neil_Druckmann Thanks to you and the whole team for making such a stand out experience. I have never played anything like it. It was masterful in every aspect. Can I ask for a second serving?

@7avi_fisk This is how I played Perfect Dark and Goldeneye on N64 ❤️

“Advertising doesn’t sell anything” - great point

@mediamolecule I would love for you guys to take a look at this little creation 🐷 indreams.me/dream/mJMDuWpT…

Hey community! For tomorrow's CoMmunity Creations stream, we want you to help us create the collection! 🙌 Reply to this tweet with an indreams.me link for a creation you'd like to see on stream! We'll include as many as possible! #MadeInDreams #DreamsPS4

This VFX work is absolutely incredible, and it becomes even more amazing when I tell you that it’s made in Blender (which is free and open-source) and the work of a SINGLE PERSON (@mrdodobird, who you should follow)

@mediamolecule I released chapter 3 of Lil Piggy - Escape from pig butcher bay 🐷 indreams.me/dream/mJMDuWpT… Dreams actually hold me back from playing Tlou2, it’s just such a fantastic fun creative tool ❤️

Monday morning! Hey there, CoMmunity! 👋 What did you work on in the Dreamiverse this weekend? A new project? Your #DreamsCom20 plans? Let us know by replying to this post! 💖 #DreamsPS4 #MadeInDreams

Chapter 3 of my little #DreamsPS4 game is released. Search for Lil Piggy to play it🐷 Time for a break to enjoy #TLOU2 #MadeInDreams @mediamolecule

Here is the #makingof this #tarantino #death loop! I made a #timelapse so you can see it in parallel with the rough version. I post other #behindthescene pictures on instagram.com/patagraph 😁 #stopmotion #loop #animation #killbill #blood #clay #vivalacinema #patagraph

Good strategy is ruthlessly singular/single-minded. via @zacmartin

Strategy = the what Creative = the how via @davetrott, @simonveksner #PraveensNotebook

@hedenstad Enig i sekser til «Normal People». Herregud for en nydelig historie.

How to Kill Tarantino!? 😁 Can you recognize from which film are all the deaths? I made the PatatarantinoLoop for @ARTEfr #animation #stopmotion #loop #tarantino #killbill #patagraph #death #blood #clay Find more on my Instagram.com/patagraph

KPIs come from objectives Start with biz. objectives: targets for sales, profit, share etc. Then set mktg objectives: customer nos, weight of purchase, distribution etc. Ask if mktg objectives meet business objectives Only then set comms objectives (Ref. via Binet, Carter)