i'm so proud of us that we're all dropping tags even after 22 days, i'm so proud we didn't give in and stop altogether, i'm so proud at our determination and i really hope we keep doing this until heeseung comes back.
‼️ENGENES PAY ATTENTION‼️
We are pausing our support for HYBE and BELIFT content until ENHYPEN is treated with the fairness they deserve.
This is a coordinated and informed decision. In this industry, every stream, view, interaction, and purchase becomes data. That data is used to measure success and guide future decisions. When support drops, it sends a clear and measurable signal.
Less streaming can affect chart positions.
Lower engagement limits visibility.
Reduced support impacts overall performance.
This is how fans can create real, collective impact.
This is not about negativity. It is about accountability and making intentional choices with our support. As fans, we have the power to give support, and we also have the power to withhold it when necessary.
Please read the linked document. It contains clear data and explanations on how coordinated fan actions work and how they translate into measurable results. Understanding this helps make our actions more informed and effective.
docs.google.com/document/d/1f6…
HYBE’s shares are falling, and this is clearly visible in the charts, during the week there was even an attempt at stability, but in the end the price completely lost momentum. on the day, the drop was straight down, with no reaction: it closed at 299,000 KRW and at one point fell to around 284,000 KRW.
it is a clear break of support, reaching the lowest level in months, with selling accelerating toward the end, a direct signal of pressure and lack of confidence. the market didn’t react, it just exited, the tension is total.