Patients & Purpose

Read a fresh perspective regarding the world of pharmaceutical advertising explored by one of P&P's summer interns. medium.com/patientsandpur…

We're honored to announce that we took home 2 Silver and 4 Bronze awards from this year's @tellyawards! Congratulations to our talented teams and collaborative clients for their outstanding work. We are thrilled and proud to be recognized across a variety of categories.

In the latest episode of #HealthyPerspectives, we chat about digital accessibility. P&P’s own UX lead, Lauren Walliman, stops by to detail why it’s important for all digital spaces to be accessible for people with disabilities. ▶️ Check it out! healthy-perspectives.captivate.fm/episode/how-do…

In the latest episode of #HealthyPerspectives, Drew Mendelow stops by to chat about being diagnosed with type 1 diabetes at 13 and how his app, T1D1, has helped over 13,000 people manage their condition. Check it out! healthy-perspectives.captivate.fm

What does the growth and demand for telehealth mean for patients and their doctors? Check out our latest POV where we dive deep into the insights and impact of telehealth today. medium.com/patientsandpur…

Social media app #TikTok is on the 🔥 rise 🔥, and it may be time for more pharma marketers to explore the platform’s opportunities. Listen in as we talk all things TikTok on our Healthy Perspectives #Podcast. healthy-perspectives.captivate.fm

Check out the episode here: mailchi.mp/166a6c7fc053/h…

On the latest #HealthyPerspectives podcast episode, we discussed how more people are turning to #telehealth for their routine doctor’s visits. On average, how far do you think 40% of Americans travel to visit their doctor?

We’re kicking off 2021 with an exciting win! Alongside @AstraZenecaUS, we took home the @PM360online Innovative Strategy Award for our virtually-shot heart attack awareness campaign featuring Bob Harper. Read how we pulled it off during a global pandemic. pm360online.com/pm360-2020-inn…

You probably know TikTok as the viral dance challenge platform that’s mostly native to Gen Z. But TikTok’s ability to be highly relatable and approachable can be harnessed by healthcare brands to reach wider audiences. Read our latest POV to learn how. medium.com/patientsandpur…

TikTok has become a big part of popular culture and politics—and it’s not just teenagers who are driving this trend. Learn more about the nuances of the app and how it compares to other social platforms in our latest POV medium.com/patientsandpur…

Five core #SEO updates every marketer should know about. link.medium.com/pFZ4jm5Ukbb

In an effort to protect consumer privacy, browsers like Safari and Firefox have already blocked third-party cookies and Google Chrome has plans to follow suit by 2022. Learn how this will impact your marketing — and how you can get ahead of it medium.com/patientsandpur…

Our dynamic duo is at it again—Nad & Tad have been recognized as finalists at the 2020 @MMMnews Awards! Thanks to the @TCancer for their tremendous partnership in this effort! #MMMawards

We’re both humbled and proud to be recognized for our work with @turnnt_study. We hope the @MMMnews spotlight helps shine a light on the needs of trans women of color. #MMMaward

Do you speak patient? Lisa Fitzpatrick, MD, MPH, MPA, also known as “Dr. Lisa on the Street,” joins us to share her point of view on the role the grapevine plays in relaying inaccurate health information and so much more. Check it out! mailchi.mp/62ff8465f959/e…

We’re proud to share @unitegratitude, a pro-bono campaign created through the collaboration of @OmnicomHealth agencies. Let's unite to support doctors, nurses, pharmacists, and all those on the frontline caring for us during #COVIDー19 and beyond. UniteInGratitude.com

As we celebrate the emancipation of the last remaining slaves, we recognize that there is still much to be done before we’re all truly free. #Juneteenth #FreedomForAll

We are honored to win Best Interactive Campaign at this year’s @MedAdNews Manny Awards! Congrats to all the finalists and winners! #MannyAwards

Thanks @medadnews. We‘re honored!