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This is what my chapter is all about: there are other, smarter chapters but this is mine and I wrote it with a sleepless newborn to contend with. amazon.co.uk/gp/aw/d/178901…
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Patricia McDonald
6.7K posts
Patricia McDonald
@PatsMc
Strategist & shoe fiend. Global Head of Strategy, Dentsu Creative formerly @webershandwick @Isobar_uk @and_partnership @bbhlondon Contributor, Eat Your Greens.
London Katılım Mart 2009
723 Takip Edilen4.5K Takipçiler
“Perhaps it’s time to flip the question we’ve been grappling with for the last few years: asking not what can be automated but what can’t be automated?” Sharing thoughts on Augmented Humanity with the lovely folks @creativesalon_ creative.salon/articles/featu…
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Patricia McDonald retweetledi
Importance of #diversity and #safety in gaming and virtual worlds via @DentsuCRTV at @BIMA #Bimabeyond
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Such a fun event. Thank you for having me @BIMA! Only speaking on nightclub venues now
BIMA (British Interactive Media Association)@BIMA
Patricia McDonald of @DentsuCRTV is on stage now with "A Tale of New Cities." Her perspective explores the duality of societal progress - moving forward yet questioning if we're also regressing? Live at #BIMABeyond #Digital #Tech #Conference
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One of my oldest friends (a heroic and amazing Mum) is raising money for Sarcoma treatment for her son. If you can spare anything at all, it would be invaluable gofundme.com/f/help-owen-be…
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3 years ago, the most awful thing happened. And yet today, the same flowers sing out like they don’t care
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So proud of these cases, the number of offices involved, and the breadth of categories our teams are showing up in: Business Transformation, Mobile, Commerce, Experience, Innovation and PR to name a few….
Dentsu Creative@DentsuCRTV
More wins for our teams last night. Well done to the Dentsu Japan team, who won Gold with "The Wellbeing Index". Congrats to our Canada team for a Silver Lion, our offices in the US, Argentina and Brazil for their 2 Bronzes and our teams in India and China — who both won Bronze!
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What a night! A wonderful result for @dentsu_global Japan, the amazing Nikkei team, and a wonderful result for the whole Asia Pacific region
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Pharma. Grand. Prix!! Incredibly proud of this team for their brains, ingenuity but most of all their hearts; this one was deeply personal for the team.
Dentsu Creative@DentsuCRTV
What a way to start the week! Congratulations to our teams in Argentina, Brazil and US for winning a @Cannes_Lions Grand Prix in the Pharma category. What way to celebrate this incredible work and the collaboration for our client! #CannesLions2023
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Patricia McDonald retweetledi
What a way to start the week! Congratulations to our teams in Argentina, Brazil and US for winning a @Cannes_Lions Grand Prix in the Pharma category. What way to celebrate this incredible work and the collaboration for our client! #CannesLions2023
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“One question: can we do it my way?” The small boy says the quiet part of most meetings out loud
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An absolute privilege to be leading the Media Jury @dandad Looking forward to some amazing work
Dentsu Creative@DentsuCRTV
The @dandad 2023 Jury Presidents have been announced and we're so proud to share that our CSO, @PatsMc, has been selected to lead the Media Jury! 📎 Find all the details, and start your entry here: dandad.org/en/d-ad-awards/ #dandad23 #DENTSUCREATIVE
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Sustainability is not a side project
Dentsu Creative@DentsuCRTV
As the advertising industry faces continued scrutiny for its role in purpose washing, our Chief Strategy Officer, @PatsMc, shares her thoughts on how advertisers can and should be combating the climate crisis: fal.cn/3sVWJ #DENTSUCREATIVE #Sustainability
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Saying this reminds me of when @Malbonster showed the Google image results for 'Digital Transformation' at a Firestarters talk and asked the all important question 'Why is digital transformation blue?' (FYI it still is)
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Prediction: as the integration of AI into creative grows we'll see a dramatic rise in stock photos featuring robots painting nytimes.com/2022/10/21/tec…
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Resisting the urge to go over 90 slides in a 30-minute keynote. Resisting …
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@alexhesz As seen by Aaron Sorkin…. m.youtube.com/watch?v=iV6yoQ…
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