Put A Cat On It

So, where did all these cats come from? Robinhood had a ritual of telling teammates to “put a cat on it.” It was a very Robinhood thing. It reflected the idea that we were approaching finance differently — we couldn’t just copy the patterns used by other apps, banks, or brokerages. Instead, whenever someone had an idea, they were encouraged to “put a cat on it” and make it a little more fun. The phrase came from Robinhood’s offices, where cats were everywhere: cat murals, figurines in every meeting room, and even in the product itself. If you swiped all the way to the end of the cards on the home screen, a winking cat would appear. The cat became a symbol of Robinhood’s culture: don’t copy what already exists in finance, which is often serious, gray, and boring. Instead, add a touch of fun and personality to everything you build. $CATIT

Most meme coins invent a story. This one didn't have to "Put a cat on it" is a real Robinhood ritual. Sourced, with receipts, on the site $PACOI · Robinhood Chain pacoi.fun

In 2015 the ritual got its biggest canvas. Muralist Nigel Sussman hand-painted 69 feet of Robin Hood cats across Robinhood's Palo Alto office @RobinhoodCrypto #RobinHood

In 2015 the ritual got its biggest canvas. Muralist Nigel Sussman hand-painted 69 feet of Robin Hood cats across Robinhood's Palo Alto office. Nine days. Exterior house paint. We didn't invent the lore. We linked it.

Before it was a meme, it was paint on a wall. Inside Robinhood, "put a cat on it" was a real ritual: when an idea felt too much like a bank, you made it a little more fun $PACOI carries it onto Robinhood Chain. pacoi.fun