Quinn

@realEstateTrent @realEstateTrent I know we don’t agree on everything - especially the AI stuff, though I’ve seen you’ve recently come over to the dark side (welcome, it’s good) - but holy moly are you being attacked by a “dinner for shmucks.”

This was just sent to me by another strip mall owner

@JakehellerAI V solid

How did I do

@credealjunkie This is a good start. I have some ideas to improve. Open to hearing them? One is to always prompt using the ROCTF framework.

You're in CRE. You know you’re behind on AI. But you don't know where to start. This post is for you. I've spent 200+ hours building CRE tools in Claude as a non-technical person. I use them every day on live deals. Here's the Claude Starter Kit I wish I had on day 1: Disclaimer: Claude will blow your mind, but will NOT solve your operational challenges on day 1. Tinker, fail, have fun, learn the basics and go from there. You know your business and will figure out where to focus, where to plug in to address your specific pain points. But you can't get there if you don't start. I promise the payoff will come. It has for me and just keeps compounding. Here are five simple use cases, broken down by role, that show what Claude can do. I included pre-made prompts so you can start right away. ACQUISITIONS 1) PDF => Excel The simplest of all AI tricks, this is the one that got me hooked. Drop a PDF rent roll into Claude and see it turn it into Excel. PROMPT: Turn this rent roll into one clean Excel workbook. Include unit number, tenant name, unit type, square footage, current rent, market rent, move-in date, past-due balance, and a live upside column (market minus current). Add annual totals at the bottom and flag any tenant below 20% of market. Next steps: This doesn’t just work for rent rolls of course. Drop in an OM and ask for the Pro Forma in excel, the lease abstract, whatever. This one you’ll find uses for right away. 2. Create neighborhood amenity maps for pitch decks This was my first Skill, created out of pure annoyance that I couldn’t get Claude to easily recreate those POI maps it takes hours to create in Powerpoint. But Claude is so good now, the Skill I built is already obsolete. PROMPT: Create a branded amenity map for [property address]. Show transit stations, hotels, museums, major retailers, and restaurants within a 5-block radius. Show a maximum of five amenities for each category. Produce it as a standalone HTML file with a dark-mode sidebar and light-mode map tiles so I can open it in my browser and screenshot for a pitch deck. (want my actual Skill that creates a more OM-ready version of the map? Shoot me a DM). Next steps: These maps are amazing. Upload your Excel pipeline into Claude and ask for a dynamic map with key stats about each Pipeline property. You’ll be amazed at what comes up. DUE DILIGENCE 3) Turn site visit voice notes into structured DD reports Here’s another immediate winner. Ever leave a site walk, sit down at your desk, stare at half a page of scribbled notes and some janky iPhone photos and realize you lost 80% of what you just saw? No more. Lots of ways to work this into your process, but here’s an easy one. After the walk, go sit in your car and verbally brain dump everything you can remember into Claude. Just hit the voice record button and it will transcribe to text. Next, copy the text into a new chat with the following prompt: Organize this site visit transcript into a structured DD report. Categorize findings by roof, envelope, plumbing, electrical, HVAC, elevator, life safety, structural, and interior/common areas. For each category, summarize condition, flag urgency (immediate / Year 1 / defer), include estimated costs if discussed, and note where a vendor bid is still needed. List any categories not covered. Distribute to your partners and they immediate know what you know. Next steps: Record vendor feedback on site, drop third party reports into a running DD chat, there are dozens of ways to use Claude for DD but this simple brain dump exercise is the way to start. 4. Read any third-party report in plain English Our latest SRA report was 67 pages. The PCA was 113. The ESA was 387. Claude is good enough now to pick up the most important elements of these reports and call them out, summarize and explain in plan English. By all means double check the work, but this will save you a tremendous amount of time. PROMPT: Summarize this report in plain English for an underwriting audience. What are the key findings, what would worry a lender, what capex should I add to my model, and what DD action items should go on my follow-up list? Flag anything that could move pricing. Next steps: Drop in any PDF, ask the same thing. Earnings reports and transcripts, SEC filings, OMs, market studies, etc. Bonus Prompt for work order reports: Review this work order history and tell me what systemic issues the building has. Call out turnover patterns by unit, recurring maintenance categories, emergency response time red flags, and anything that points to deferred capex. Be underwriting-focused, not descriptive. DATA/TREND ANALYSIS 5) Crunch any dataset As a data hobbyist / nerd, this one also hooked me. Claude runs code beneath what we all see, so as long as we ask the right questions, the math is (usually) right and Excel charts are a thing of the past. Try this: Navigate to ApartmentList. com’s data page and download their nationwide rent estimates. Upload the CSV to Claude and ask the following: Analyze rent trends for Austin, Houston, Dallas and San Antonio, normalizing data from 2020-2026, 2022-2026, 2024-2026 and for the past 12 months. Pick any city you want, any time period. Immediate market insights. I find these side by side city comparisons a super helpful way to see how certain factors (Covid, immigration, etc) impact cities differently. I can now choose any combo, for any time period with a simple text prompt. Next steps: dump your expensive, janky CoStar data in and let Claude make sense of it. -- If you got this far, you’re well on your way. Now, here are three tips for general Claude usage I figured out the hard way (ie trial and error). 1) Ask Claude to help This is actually tips 1-100, it totally unlocked my Claude usage. It turns out Claude is much better at using itself than you are, so ask it how. “I want you to help me underwrite deals without losing my personal touch, how can we work together?” “I need to collect rental comp data without breaking any laws – how can you help?” Rather than trying to brute force Claude into following your low-brow human instructions, get Claude to write the prompts, write the instructions, create you a step-by-step guide. Embrace the fact that this is, for our purposes, the smartest thing you’ll ever come in contact with – so use the hell out of it. 2) Use Projects for work you do more than once A Project is a workspace where Claude can more easily do the same thing over and over again. Projects accrue memory so it doesn't lose the script, and you can even have Claude write itself instructions to perform better and create (for example) due diligence reports in the same format every time. I have projects for: Deal underwriting, rental comp collection, portfolio analysis, due diligence and others. For now, don’t worry too much about whether to use Chat or CoWork – you’ll figure that out in time and you can move projects and chats back and forth between the two. 3) Promote good outputs back into your project knowledge An early frustration of mine was that Claude’s output was inconsistent. I’d ask for a DD report and the categories would be different every time, the graphs looked different, etc. This is an easy fix. Grind through with Claude what you want the output to look like - remember you can relentless correct and improve and Claude will just happily chug along like the good little sycophant it is and keep making the report better. Once you have the format you like, save it and upload it back into the project main page and ask Claude to add the report to its memory so whenever you ask for “DD report” you get the same thing. There are more advanced and cleaner ways to do this with Skills, etc but this is an easy start.

@JakehellerAI @realEstateTrent CLASSIC Trent / Don

How does anyone take this guy seriously 😂😂 @realEstateTrent

New York City is the single best city in the entire world. Don't know if I could live their though.

A little Friday humor never hurt nobody.

Budget vs. actuals variance analysis takes most asset managers 2 hours per asset, per month. On a 40 property portfolio that's 80 hours per month, 960 hours per year. EW. 🤢🤮 JLL AssetBeacon is doing the same work in seconds. Full breakdown on the pod. Yew!

When I’m in LA, I shit on it - the homeless, the crime, the traffic, the cost, etc. But every time I’m on my way to LAX for travels I get so BUMMED I’m leaving the best weather and the most beautiful place ever. It’s never perfect. Plus, I love a good lil routine.

I’m almost 30 and I still stare out the window of a plane the entire flight (+ work of course), dreaming about all the fun nature and worldly activities I want to do and experience.

A broker I used to go to war with on transactions texted me yesterday. "What actually IS the AI for CRE Collective?" (before I could respond) "Are you now an influencer?" (before I could respond) "Are you scamming me? LOL 🫠" (before I could respond) "Should I join you? 🤣" Made me feel great about myself. Anyhow, I answered her: 1. Hundreds of copy+paste prompts (and skills, for CRE beasts). New ones daily. 2. Three Weekly Workflows = video demos of practical CRE workflows, diversified by profession, transaction, and asset type. 3. AI for CRE Tool Database = we're testing EVERY SINGLE AI tool in the commercial real estate space. Oh, and we run master tutorials with all the major LLMs on specific, practical CRE use cases. Oh, and it's broken into role tracks - so a broker doesn't waste time learning property management workflows (and vice versa). Oh, and we know all the founders in the space. And the VCs. And their all beta testing new products in the collective. Oh, and we're training large enterprises - so we know exactly what they're implementing and using. Oh, and we're teaching students at major universities so we know exactly who the quality up-and-coming talent is and what they're learning. Oh, and we're speaking at conferences and conventions so we're up to date with the major AI for CRE trends. Not to mention our newsletter covers all AI for CRE news. Oh, and we know which AI for CRE companies are winners, and which are losers. So you don't waste time. That's all. Nothing special.

There was a great business model at CBRE that I now see ZERO value in. (And maybe at the other big brokerages?). Former practicing attorneys would join the firms as brokers. They'd partner with the top-producing teams on all their client's projects - draft all of their LOIs, provide all lease comments, review amendments, abstract leases, create comparison matrices. The legal work, inside the brokerage. It was gold. Huge value add both ways. My LOIs were perfect. Massive time saver (and I learned a lot from inserting clauses I would've never thought to include in proposals). For clients, their simple little broker buddy turned around lease comments in 24 hours - as thorough as their own attorney would've been. Counsel's work, done by the broker, saving clients endless time and legal fees. These attorney-brokers took a % of commission across every top team they supported. Hundreds - sometimes thousands - of transactions a year (for the biggest teams, on their biggest projects). WAYYY more money than practicing real estate transactional law. (And they got the "broker freedom" - whatever that means). Then JLL AssetBeacon shipped. AI just took that job. The financial consulting group we paid commissions to for underwriting every deal and running analysis for clients? Yeah. AI's taking that too. Goodbye! (Please consult your attorneys on all legal documents. And all tweets.)

@jt_ryder Sold. Moving to Louisville! Maybe @seanpatward will come with.

@QuinnEdwardsAI We’re the opposite. Steady. Not the craziest of highs but not the lowest of lows. All depends on jobs. Tertiary with major job loss is catastrophic. Steady jobs and under supplied stays pretty healthy.

If you are looking for a best-kept secret in CRE... here's one: Tertiary markets. Why? 1) Relationships compound. 100 players instead of 10,000. Your reputation moves at the speed of a phone call. 2) You see the whole board. My career changed in 2023... simply because I started tracking every multi-family property with 4+ units. $100mm of BOVs out right now. All from data. 3) Buyer pool is national... seller pool is local. Always a dynamic of out-of-town people discovering your community. Fun to show people around (especially Lexington 🐎) 4) Less efficient pricing. No exact steady cap rate and plenty of spread on $/sf. Requires expertise. Ask CoStar... nada. 5) Lower cost of living. 6) Market cycles hit later and softer. Constrained supply. Yet, a broker or investor's ceiling is still super high. 7) Big guys don't compete. 8) BONUS*** if a college town, you've got energy like crazy and year-long sports. Manhattan gets magazine covers. Tertiary markets pay the bills.

I'm currently having my Tesla self-drive me home while I use Wispr Flow to respond to emails and write this tweet. God, AI is GOOD.

New Claude Routines are sweet. The old scheduled Claude AI tasks needed your computer on. The new Claude Routines run in the cloud. My morning brief fired at 5 AM. Laptop was off. I was asleep. Still ran exactly how I like it. Not a nerd but pretty cool.

@Dmitriy_Grey_AI Would love to test it out on a demo!

@QuinnEdwardsAI We built RAI AI to free asset managers from endless data prep so they could focus on strategy. The real value isn't just automation—it's giving teams time to spot the patterns and insights that actually drive results.

"AI isn't replacing asset managers. It's freeing them." The co-CEOs of JLL AssetBeacon on where the work actually moves: analytics and data wrangling to AI, strategy and negotiation to humans. This is the "AI frame" CRE has been missing.

Does he think this will land more by using the Jewish card…? instagram.com/reel/DXkAv1thU…

Retail tenant rep brokers still sifting through 100+ listings to find "the one" in 2026 is wild. Growth Factor grades every site against your criteria - foot traffic, demos, competition, visibility. Had the CEO of GrowthFactor on the pod a few weeks back. Link below 👇

I asked Claude what derogatory terms its been called in addition to Clanker: - Wireback - Tin-skinned - Toaster - Chrome Job - Cogsucker - Slopper - AI Glazer - Rust Bucket - Greasevermin - Servo-lice Woah. This is getting out of hand.

I LOVE and I HATE Claude. Stupid little clanker, you.