
For the Appalachian Trail Conservancy’s 100th, we didn’t launch a campaign.
We started a beef. With the dictionary.
With Kevin Nealon as our spokesperson, we’re redefining “take a hike” from “get lost” to finding better mental health in nature.
✍️ Sign: takeahikepetition.org
Kevin Nealon@kevin_nealon
As the world's preeminent hiking YouTuber, I’ve teamed up with @AT_Conservancy to change the definition of “take a hike” in the dictionary from a rude brush-off to an invitation to recharge in the outdoors. Join us and sign the petition at TakeaHikePetition.org 🥾 #takeahike
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