Anand Rao

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Anand Rao

Anand Rao

@Raoanan

SVP & CMO @ CDW. Building modern marketing: brand + demand + customer growth. AI • MarTech • go-to-market.

Chicago, IL Katılım Temmuz 2009
305 Takip Edilen115 Takipçiler
Anand Rao
Anand Rao@Raoanan·
Giving people Copilot is easy. Getting real value from it? That's the work. "Improve productivity" isn't a strategy. The orgs winning right now are tying it to specific roles and measurable outcomes. bit.ly/microsft-copil…
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Anand Rao
Anand Rao@Raoanan·
AI fluency for CMOs is table stakes now. Kellogg sees it. Prof. Sawhney's framing: don't teach the "what" of AI, teach the "so what" and the "now what." That's the gap most marketing orgs are sitting in. bit.ly/kellogg-ai-exe…
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Anand Rao
Anand Rao@Raoanan·
Security teams know the risks. Problem is they're reporting them in colors. Red, yellow, green doesn't help a CFO decide. Dollars and probabilities do. bit.ly/risk-quantific…
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Anand Rao
Anand Rao@Raoanan·
Culture shows up in how a team works long before it shows up in recognition. I appreciate this acknowledgment of @CDWCorp because the signal is what sits underneath it: trust, standards, and teams committed to strong work for customers and each other. bit.ly/cdw-news-awards
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Anand Rao
Anand Rao@Raoanan·
AI is changing the security conversation faster than most operating models are changing with it. Appreciate the @CDWCorp team for focusing on the practical side of this shift. The real question is whether security practices can keep pace with adoption. bit.ly/cyber-ai-invest
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Anand Rao
Anand Rao@Raoanan·
Governance is not the brake on AI adoption. It is what makes adoption sustainable. Especially in healthcare, the real work is clear ownership, oversight, and measurable value. Credit to the @CDWCorp team for keeping the focus there. bit.ly/vive2026-ai-he…
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Anand Rao
Anand Rao@Raoanan·
At #HIMSS26, @CDWCorp saw the AI conversation shift. Healthcare leaders aren’t asking whether AI matters. They’re asking what it takes to make it work in real care settings. It starts with trusted data, resilient infrastructure, and strong governance.
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Anand Rao
Anand Rao@Raoanan·
Congrats to @CDWCorp and ServiceNow on this recognition. What it signals matters: helping customers turn AI investment into workflow adoption, stronger execution, and measurable outcomes. That’s the work that lasts. bit.ly/cdw-servicenow…
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Anand Rao
Anand Rao@Raoanan·
AI ambition is easy to signal. Readiness is harder to build. The real test is whether the foundation can support adoption at scale: secure it, observe it, and adapt it without adding complexity. bit.ly/cdw-cisco-build
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Anand Rao
Anand Rao@Raoanan·
We recently unveiled a new mural across our marketing space at CDW, created by Chicago-based artist Emmy Star Brown. It does more than change the space. It reflects the energy, identity, and standards of the team.
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Anand Rao
Anand Rao@Raoanan·
Most "fine" work isn’t a talent issue. It’s the system: fuzzy goals, generic audience, soft feedback, no time to finish. If you want exceptional output, don’t ask for "higher standards." Change what the system rewards. Where does "fine" show up most?
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Anand Rao
Anand Rao@Raoanan·
Most friction does not live inside teams. It lives between them. Unclear handoffs, dropped context, and misaligned incentives quietly slow capable teams down. Which handoff creates the most friction for your teams right now?
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Anand Rao
Anand Rao@Raoanan·
Data is only an advantage if you can trust it. Teams skip that when racing for AI outcomes. Most orgs use only ~30% of their data; the rest is unstructured and harder to govern. That’s not an efficiency gap. It’s an innovation gap. bit.ly/ai-data-strate…
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Anand Rao
Anand Rao@Raoanan·
Most innovation doesn’t die in the idea stage. It dies in the calendar. When teams are fully booked, experiments get no time, budget, or cover. Innovation isn’t a slogan. It’s choices: pick the right problems, create space to test, and provide air cover. bit.ly/growth-innovat…
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Anand Rao
Anand Rao@Raoanan·
Proud moment for the @CDWCorp team. Strong partnerships align responsibility across the ecosystem so performance is repeatable under pressure. When infrastructure, security, data & collaboration work as one, innovation gets easier & trust gets stronger. bit.ly/cdw-pulse-feb
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Anand Rao
Anand Rao@Raoanan·
AI in marketing is shifting from experimentation to operating capability. The path we’re focused on at @CDWCorp: information retrieval agents → task automation → autonomous performance campaigns. The goal: faster learning loops, more relevance. Where are you seeing impact?
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Anand Rao
Anand Rao@Raoanan·
Presenting with Steve Rutledge, SVP of Revenue Operations at @CDW, on how our Marketing and Sales teams are tightening alignment as our GTM evolves. Strong partnership and great discussion this week.
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Anand Rao
Anand Rao@Raoanan·
Great to be with our sales leaders and top performers at @CDW’s 2026 Sales Kickoff in Las Vegas. Strong energy, great conversations, and a lot of momentum heading into the year.
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Anand Rao
Anand Rao@Raoanan·
Last weekend’s win over the Packers was one to remember.  Celebrating with my son Rohan and a great moment watching him take the photo with Roger Goodell.  Thanks to the @ChicagoBears corporate team for hosting us. On to LA.  Bear Down. 🐻⬇️ #DaBears
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Anand Rao
Anand Rao@Raoanan·
Clarity is a leadership decision.  When priorities are clear, teams move faster.  When what does not matter is explicit, noise drops.  When decisions stay steady, trust compounds.  Where are you intentionally simplifying right now?
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