Founder Michael Raymond

We are officially 30 days out from the biggest event of the year ⚽️ The 2026 World Cup is shaping up to be one of the biggest opportunities we’ve ever seen for athletes, creators, brands, and sports marketing agencies. And for us at Raymond Representation, it has already been a game changer. 2026 is off to a record-breaking start for our agency with an incredible Q1 and strong momentum heading into Q2. While the World Cup is not the only reason behind that growth, it is absolutely playing a major role in the evolution of athlete creator marketing and global brand storytelling. Specifically around World Cup related opportunities, we are already approaching seven figures in brand partnerships, long term endorsements, commercial campaigns, and digital activations tied directly to the global momentum surrounding the tournament. These opportunities span across professional athletes, creator talent, and non-exclusive agency partners representing some of the biggest legends in sports and entertainment. A few of the brands we’ve had the opportunity to work with already include Adidas, Coca-Cola, Yerba Madre, HBO Max, PepsiCo, and Emperador Cookies, with even more announcements on the way. We are also actively working on opportunities connected to some of the biggest official sponsors involved with the 2026 World Cup, including brands like Home Depot, Motorola, and others preparing to make major investments into digital influence, athlete driven storytelling, and creator led campaigns. The World Cup is only getting started. There is still so much opportunity ahead, and we are excited to showcase more of the campaigns, activations, and partnerships we help bring to life throughout the year. This is also why Raymond Representation continues to separate itself in this space. Our roster is intentionally diverse across sports, entertainment, lifestyle, and digital media, allowing us to touch every major tentpole moment in sports while helping brands activate in ways they were never able to before, especially across the modern digital and creator economy. That is why we proudly call Raymond Representation the Home of the Athlete Creator.

@f1 2026

Deal 🚨 @ava_carneyy collaborating with the @cadillacf1 for an incredible activation during F1 weekend 🔥🏎️

Don’t be a sports agent……. It’s not worth it 🤝 Man I love what I do!

Anything significant God is going to do in your life is going to take longer than you want, but be better than you could have ever imagined…..

RR Network Episode 2 with @Aj_greene15 There is no blueprint for this path. No one way to break in, no single formula for success. What most people don’t realize is the impact they’re capable of creating when they lean into who they truly are. From chasing the dream of becoming an NFL wide receiver to building a platform that reaches and influences millions of young athletes every day, AJ has become the face of youth football in a new era. This is what it looks like when passion meets consistency and purpose turns into impact.

Deal 🚨 @yasstcheuko is officially a @yerbamadre athlete 🔥 Extremely excited to have put this collaboration together.

In the first four months of 2026 we quietly negotiated just over $1M in revenue share deals for a select group of clients at Raymond Representation. It’s not our core focus. We’ve built our reputation as a marketing and branding agency, delivering five, six, and seven-figure brand partnerships and endorsement deals for athlete creators. That’s where we spend most of our time. But working on these revenue share deals reinforced a few things worth sharing: Transparency is everything. Coaches, ADs, and NIL directors are navigating constant noise. Families, agents, and players all telling different stories. The ones who stand out are honest, consistent, and professional. You can be strategic without being misleading, and that goes a long way in this space. The market dictates value. You’re worth what someone is willing to pay, not what you think you’re worth. Some programs will come in high, others won’t. That’s the reality. As an agent, our job is to guide expectations while still maximizing opportunity. Fit over everything. If you’re a real player, you’ll have options. And if you’re valuable, you’ll have financial options too. But the smartest decisions are based on fit. Coaching. System. Development. Long-term goals. Whether that’s making it to the league or maximizing earnings now, the decision has to align with the bigger picture. At Raymond Representation, we lead with marketing, branding, and off-field value creation. But make no mistake, we are deeply experienced in negotiating revenue share, collective, and NIL deals across the board. We’ve been doing it since day one.

This is what happens when you keep your head down, put in the work, and aren’t afraid to be vulnerable and consistently show up on camera. In a short time, Clifford Taylor has built something special — now the #1 podcast through the new iHeartRadio x TikTok partnership. We all knew it was coming. Proud is an understatement. This is just the beginning. Excited to continue building with iHeartRadio and TikTok, and to bring more Raymond Rep talent into the mix to share their stories. Go tap in with Clifford’s podcast, check out the episodes, and show some love. Congrats again, @clifftayloriv

DEAL ALERT 🚨 In honor of the highly anticipated debut of Michael this weekend… we’re spotlighting one of the most meaningful collaborations we’ve ever put together. @clifftayloriv x @lionsgate 🎬 From first class flights to Germany… to an exclusive, VIP-only red carpet premiere… this wasn’t just a deal — it was a full-circle moment. Clifford is a true Michael Jackson fan. Knows every song. Every move. Every moment. So to be flown out and experience the global premiere at that level? That’s the kind of opportunity you don’t forget. This is what it’s about. Not just partnerships. Not just content. But creating once-in-a-lifetime experiences that actually mean something to the talent. More coming soon. 🎥 #DealAlert #MichaelMovie #Lionsgate #AthleteCreators #RedCarpetMoments RR TheHomeOfAthleteCreators

NIL $ is cool. Transferring is a part of the game. Agents are great But work on your craft. Listen to experienced people. Get away from yes men & women. Take care of your body. Or college is going to be your stop sign and for a lot of talented athletes, it doesn’t have to be

Deal 🚨 @clifftayloriv collaborating with @onlocationexp and @wwe for WrestleMania in Vegas 🔥

Had an incredible time going back to where it all started for me and speaking with some incredible students at @sbcucf @ucf.knights Even though it feels like forever ago, 6-7 years ago I was the President of the SBC and led a group of 100+ members on trips around the country, networking with individuals and leaders in sport, and most of all building relationships with each other. Never forget where you came from and always be willing to give back. Remember you don’t need to change the world. Just start with helping one person and the rest will work itself out. 🤝🫡 Go Knights ⚔️ 🎥 @tokyo_filmzz

Deal 🚨 @mia__rogan collaborating with @proteinpints on its newest NIL campaign 🔥

Deal 🚨 @ellaswindle_ collaborating with @siggisdairy to stay fueled for the season 🔥

🚨 RR Network Episode 6 drops with @Aj_greene15 COVID shut the world down. For AJ, it opened the door. Pre-draft. No games. No gym. No spotlight. So he picked up a camera and built something no setback could take from him. In Ep 6, Mr. AHWIWIII breaks down how he turned pre-draft uncertainty into a creator career, the process behind the content that built his brand, and why his greatest blessing came dressed as his biggest setback. Tap in. AHWIWIII 🦇

Officially signed 🖊️ @amari_whiting X @IowaWBB Honor and a privilege navigating this with Amari and her incredible family. Congrats to our Head of NIL on another one @MiggieSuarez @SportsAgentBlog

Deal 🚨 @tphillss collaborating with @nakedsmoothie 🔥 Best smoothies in the game!