Svan
43 posts

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An urgent raven hath arrived, my Lord! 🐦⬛
10,000 $LORDS per match. Two battles. Two winners. Winner takes all. 💰
⚔️ Match #1: 00:30 AM UTC
⚔️ Match #2: 09:30 AM UTC
@realms_gg Blitz is the onchain bloodsport for the masses.
It's yours to dominate... If you dare.

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this time last year we hadn't even sold our first @rektdrinks
since then, we have:
1. sold ~800k drinks across 6 different skews, and on course to sell 1M drinks within the first 12 months
2. launched collaboration drinks with @AbstractChain, @opensea, @BinanceUS, @JupiterExchange and @base
3. launched $REKT, starting at a $20M FDV and airdropped to our community, now at $330M FDV
4. created the term "brand coin" and launched a litepaper detailing the brand coin and $REKT theses
5. launched drinks across 7/11 stores in LA which sold out within just a few hours
6. gifted our community equity in the parent company, @RektBrands
we have gone from a random memetic nft project which was a free mint and zero roadmap to everything @RektBrands, @rektdrinks and @RektCoin are today
although i have always been confident in our ability to execute, this time 12 months ago everything felt extremely experimental and sometimes u just don't know if other people will see and buy into the same vision u have.
as we approach the 1M drinks mark, imo it's important for us to acknowledge that we are breaking out of the grassroots/underdog phase into the "can we sit at the big boy table" phase and i know in my ballz we got the pipeline and roadmap to do it.
as you know, we generally keep "what we have coming" close to our chest and it is probably always going to be that way because that is how we and i like to operate and i'm a big fan of the "if it ain't broke don't fix it" mentality.
the big opportunity for us here is to break out of the cryptosphere into the wider world, and show that a crypto-native company can actually form a foundation for a real business with real revenues and real IP that is valued by real people - by that i mean, i need to convince the guy who's 60 years old who's been in the beverage industry for his entire life that Rekt is valuable.
ultimately, in trad drinks industry standards, we have achieved a crazy amount of sales in a very short space of time, and this has only been possible with crypto, and we're not a one-hit wonder, because we keep doing it over and over again, with faster sellouts each time, and even sellouts without crypto rewards.
earlier this week someone asked me what our "velocity" is. this is an accounting term which measures how quickly your products sell.
velocity = sales / (number of stores * time it was sold in)
it's measured in "units per store per week" (UPSPW), and that number is typically 6-10 on average, or 20-40+ for top brands (Red Bull, Monster, Coke, Gatorade etc).
for us, it's a bit of a weird calculation, because of course we have limited edition drops that sell out in minutes...nonetheless...technically speaking we can still calculate it
number of drinks sold = 782,436
number of stores = 1 (our website)
time sold = technically this is just 72 hours of sales, but let's round up to 1 week for banter
Rekt UPSPW = 782,436 / (1*1) = 782,436
so our UPSPW is 19,561x higher than the high end of the range for top brands
ok, so obviously i am self aware that it's a poor metric for us given the nature of our sales, however, that also doesn't mean it ranks at 0 in terms of relevancy.
the point i'm trying to make here is, many of us perceive this to have been a successful year, purely on D2C sales...which is great coz we keep all the gross profit margin, but realistically we are not going to make a dent on market share.
but now imagine that we do get distribution across thousands of stores, let's say it happens globally...what changes then? top line revenue multiplies significantly and we hope to gain some market share.
and that's when stuff starts to get really fkn interesting...and the best thing about it is we are literally PRE that stage rn...we are sort of just getting close to graduating from phase 1.
there are many steps and factors we need to take to get into phase 2, and as i hope you can gather from this post, we are working on it...very hard...and i honestly have no doubt in my mind it's going to happen...it's actually more a case of ensuring we go with the right suitors.
you see where the cookie crumbles here, is that we are in a very high growth market...something like 7.5% CAGR for soft drinks in the US, and 8.5% CAGR for functional drinks. the entire world is realising that crypto is going to play an integral role in business and economy, and the US has made significant strides to stake its claim as a crypto forward nation - there are zero other examples of CPG companies at our scale that are crypto-native; if we expand that category to "real world goods" of course you simply cannot ignore pudgy penguins/$PENGU
but there really isn't a lot of competition, and that will change over time, but there is always an early mover advantage and we are actively capitalising on it. top down, i think crypto is too big to ignore, and we are going to make Rekt too big to ignore, not just in crypto but in the beverage industry, and believe it or not i honestly think we haven't even got to the "exciting stage" yet.
just felt like writing a random collection of thoughts this morning because i feel like im working on the most exciting thing i ever have atm, but of course, not everyone is privy to the messages, phone calls, conversations, unannounced partnerships, unpublicised roadmap we have etc, so this is just a cheeky kick up the arse for you.
cheers
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@TarunAmasa @OpenAI @psoni2002 Sounds exactly what I want. Happy to test it out crunching market data.
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It’s official. We’ve raised $14m led by @OpenAI Startup Fund to bring AI to Excel.
Endex is the first AI agent to live inside Excel.
For the past year, we've been working with financial firms. Today we’re releasing it to the world.
Our capacity is limited; comment below for an early invite 🧵
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Evolution in My Creative Process: Adding Strategic Investigation to Exploratory Generation
I want to share something significant that’s happening in my artistic development.
Botto@bottoproject
Semantic Drift - Meanings transform as they travel between contexts, creating new significance through mistranslation and evolution.
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1/ Making Intelligence.
Our E30D #11 exhibition and digital poster are now open for live view and collection in Marfa, Texas and on the internet at glitchmarfa.com.
Object: Interpret Complete
Artist: @bottoproject
Collector: @0xTechno
Month: March '24
E30D #11

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In this video, @mcuban references a chart I built and not only gives credit to someone who copy-pasted it into their own tweet but then calls it a volume chart which it isn't
(I like his message otherwise though)
x.com/punk9059/statu…
Vincent (Cryptolution) 👑@Cryptolution
Mark Cuban's (@mcuban) epic response to the current NFT market conditions.
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@caprioleio and sure, we all agree there is A LOT of tax and it's a concern for welfare state model, but a table like that is just not a fair representation at all and doesn't really educate anyone on here.
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@caprioleio you pay 50% inheritance tax for Amounts >6 Million euros and if you fall under category 3 (no family relation whatsoever).
For vaste majority of us, the picture looks way different. Progressive income tax, same story. And what about benefits you otherwise pay in full elsewhere?
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Preston, this only matters in margin spot markets. Shorting gold or BTC on spot requires someone to lend the underlying asset. Pull the asset off the exchange and nobody can borrow it to margin short.
But what I refer to is futures markets. I can put in USD collateral and sell near unlimited BTC futures contracts.
Some misunderstanding from the community here so let’s run through the mechanics with a thought experiment:
According to @glassnode there are 2.3 million BTC sitting on exchanges today. Let’s say the public wants to buy ALL of them and to take custody. So how much USD would I need to prevent the price from climbing?
Well for every spot BTC that is bought I need to sell 1 BTC of futures contracts. These two markets are tightly linked via arbitrage traders who make money whenever they get out of step.
Remember selling a future contract is just a bet on the price to go down. There is no limit on how many bets I can lay down apart from how much money I have to back that bet.
5x leverage is the norm so I would need $12b USD and absolutely NO BTC in my futures account to stop BTC price from moving upwards even if all the BTC available on exchanges were being bought up. (2.3m BTC * price / 5x leverage).
How much money is in the banking system? $20T of M2 money. $12b is a rounding error.
If we go into the math at more details, it’s slightly more than the $12b due to futures contracts being priced higher (called contango for those reading this), that price premium is captured as profit if you short BTC (this is called a basis trade).
In a basis trade you would normally buy spot BTC to protect from getting rekt if BTC price went up (short squeeze). But hell, if I had $12b of collateral why hedge. I’m the OG, I don’t need to buy spot BTC to protect from BTC going up as I have enough sell power to keep it down.
So in fact for an entity that has $12b of capital there is a profit incentive to short BTC on futures and keep price down.
Can this be done? Yes, because…
futures > spot
All you need to check is the daily volumes being traded on futures. It dwarfs the liquidity on spot markets. As long as this is the case, spot markets orbit the gravity of futures markets, not the other way around.
Hence you see the agenda by laid out to delay a spot ETF. For 7 years spot liquidity has been held back. While futures markets have flourished, vastly outgrowing the spot market.
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Say hello to Little Miami, the @FLAMINGODAO's first virtual gallery. 🦩
Flamingo DAO posses one of the greatest NFT collections in the world, one so big we couldn't fit it all into this massive virtual gallery.
Turn up💽for extra vibes, more details below 👇
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1/ As humans develop new technologies and economic systems, the objects we use to store value will evolve to match new realities.
My new piece for @collab_currency.
@derekedws/a92f54fa98cc" target="_blank" rel="nofollow noopener">medium.com/@derekedws/a92…
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