Rik Strubel
115 posts

Rik Strubel
@RikStrubel
brands, tech and pasta. CMO Westwing
Katılım Eylül 2014
103 Takip Edilen131 Takipçiler


Beauty retail should delight the senses and bring unique experiences. Hence we proudly opened the world’s first #houseofschwarzkopf this week in Berlin. Come visit! Rosenthaler Strasse 36

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This is a very strong statement! Boosting #diversity at every level is making us.. and the Grammy Award..better. reuters.com/lifestyle/gram…
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“Stay true to yourself” – best choice for you, me and for brands. #branding #purpose #marketing fastcompany.com/90653445/the-b…
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There will be many changes to marketing as we know it as third-party data is going to die. Best advice: Trust first party creativity 💯
forbes.com/sites/forbesco…
#advertising #marketing #creativity
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My highlight this week: the launch of the new #got2b make-up line - co-developed with our consumers. I am very proud of my team, this new range and all our co-creators… as this brand embodies everything we believe and stand for!
#diversity #marketing
youtube.com/watch?v=EYET6e…

YouTube
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A friend of mine told me that horror movies are now no longer his go to choice if he wants to be scared. He moved to the „explore/trending“ videos on YouTube. Really? It can’t be that bad, can it? Well, see for yourself 😉 #creativity #socialmedia
wired.co.uk/article/social…
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CMO ist in etwa wie der Bundestrainer posten…da hat jeder gern eine starke Meinung..🤓#marketing wuv.de/wuvplus/transf…
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The way we can turn customer insights into creative micro-target #ads is something that has been around for a while and #AI might only be one answer. But it is probably one of the best shots we have! forbes.com/sites/michelle…
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I 🥰 strong opinions! Here’s one: Digital #Marketing is now just Marketing. Do you agree? thedrum.com/opinion/2021/0…
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@FassnachtMartin @Henkel It was a great pleasure to connect with MBA students & talk about #purpose driven business. Thanks for having me!
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We all have the responsibility to set a sign against exclusion and for tolerance. Today and every day.
#EURO2020 #Regenbogen #pride
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According to a study 37% of young people report having been bullied online. This needs to stop and we need to work on this issue together. I’m proud that we found a strong partner with @ditchthelabel to help stopping this! linkedin.com/posts/henkel-b…
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hbr.org/2021/05/4-less…
“Good habits make time your ally. Bad habits make time your enemy.” as James Clear puts it in his book “Atomic Habits” Making openness for diversity a habit though entire companies helps us and everyone around us.
#diversity #leadership #powerofhabit
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Thanks to @FT for the conversation about #innovation drivers in #fmcg . As we start, slowly, (🙏) the post covid era and many consumer demands, desires, attitudes have shifted our curiosity, the right data strategy and speed to market are key to success. ft.com/partnercontent…
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