Seth Godin Live

Plenty of room on the island: Have you noticed that authors often happily recommend books by other authors (e... bit.ly/2fdafPf

The idea awareness cycle: Ignorance—We're too busy doing our jobs to notice that. Dismissal—That? It's trivia... bit.ly/2f4Vy2J

A dark chocolate sampler: Bean to bar dark chocolate is a revelation. It's got the terroir and backstory of t... bit.ly/2eMkDyG

What does the poll say?: It says that people don't understand polls. Even smart marketers get it wrong. What ... bit.ly/2f3xw62

On your toes: In any given meeting, on any given day, most people are merely showing up. It's the 50th time h... bit.ly/2ensRdC

Decoding pro wrestling: Professional wrestling is fake. The blood is fake, the lack of physics is fake, the a... bit.ly/2dWQUyW

Two kinds of filters: There's the filter bubble of the internet, in which we willingly surround ourselves onl... bit.ly/2eCcQDN

One way to get a raise: ...is to get promoted. And the best way to get promoted is to learn something new and... bit.ly/2eUnN03

Fear of outsiders: Just in time for Halloween, some thoughts on our fear of the other, the people in the shad... bit.ly/2ePYYCv

On being irritated: Irritation is a privilege. It's the least useful emotion, one that we never seek out. Peo... bit.ly/2f4lsVe

Moral hazard and inhumanity: One bit of economic reasoning says, "If there are no consequences, people will m... bit.ly/2eCKNCf

Hardware is sexy, but it's software that matters: You can make software if you choose to. Not just the expect... bit.ly/2ejm2g4

Beating yourself up: This odd behavior mostly shows up when others are criticizing us, disappointed or angry ... bit.ly/2eRWpoB

Pet peeves: Peeves make lousy pets. They're difficult to care for, they eat a lot, they don't clean up after ... bit.ly/2eeh72d

Making a new decision based on new information: This is more difficult than it sounds. To some people, it mea... bit.ly/2eviZht

Differences: If you're sharing a cab to the airport with a stranger, what happens if he's two inches taller t... bit.ly/2erDImk

You're invited to an all-day Q&A in New York in December: We've been planning this one for months... On Satur... bit.ly/2egmlqf

Ketchup and the third-party problem: Sir Kensington's Ketchup is better ketchup. Most adults who try it agree... bit.ly/2e0fnd0

Corrosion: The things that break all at once aren’t really a problem. You note that they’ve broken, and then ... bit.ly/2e8Rmwp

Your discomfort zone: Most of us need an external stimulus to do our best work. It helps to have an alarm clo... bit.ly/2ehJMik