Shan Hanif

I’ve built a $100M creator economy business. Working with the top creators and brands in the world. Now I’ve turned all my knowledge into trainings, templates and cheatsheets. Want access to all 30? 1. RT + comment ‘Me’ 2. Follow @shangenflow I’ll send you a link.

Why we launched creatorlive.com IRL is now the premium experience ppl will buy

Why “30 days or your money back” is the biggest scam. WHAT “30-DAY GUARANTEES” ACTUALLY MEAN: - Selling from a scarcity mindset instead of a skill mindset - Making the entire sale about ‘what happens if it fails’ - Promising an outcome you cannot control - Designing your offer around refund terms instead of results - Training your client to expect failure before the work even starts WHAT “30 DAYS OF RESULTS” ACTUALLY MEAN: - Collecting data - Testing what works - Executing the work every single day - Building a system you can measure and predict from - Using that information to know exactly what will work next

“How do I know if my pricing is too high or too low?” 1. RESEARCH THE MARKET. Find people selling similar services. - What are they charging? - What is their offer? - What is their proof? You need to reverse engineer the market because the client you are trying to convince is also being pitched by someone else. You need to know what you are competing against. 2. AIM HIGH, NOT LOW. You can always reduce your price to convert someone. That is easy. But going low and then trying to increase later? Nearly impossible. Clients anchor to your first price. You cannot just 2x it next month. So start higher than you think. You can always negotiate down. 3. IT IS NOT ABOUT COST. IT IS ABOUT VALUE. If you can articulate why you are worth $10k/month, you will get it. If you cannot defend $2k/month, you will not. The number does not matter. The justification does. 4. PRICE IT AT A LEVEL THAT FEELS GOOD WHEN SOMEONE BUYS. This is underrated. When you are building a business, you need wins that feel meaningful. If you charge $500 and someone buys, you think, "Cool, I guess." If you charge $5,000 and someone buys, you think “YES. This is real.” That emotional validation matters. It keeps you going. It proves you are building something real. 5. MATCH WHAT SIMILAR PEOPLE ARE CHARGING. Look at people offering similar services. Price yourself in that range. Then differentiate on positioning, proof, and process. Not price. Do not be the cheapest. Do not be 10x more expensive with no justification. Be in the range. Then win on everything else. The perfect number does not exist. What exists: - Competitive research - Strong positioning - And the ability to defend your value Do that, and pricing becomes simple.

@brockpierson It was the best. Esp red alert 2

Last night I played 4 hours of the original Command & Conquer Red Alert with a friend. I absolutely loved this game. One of the first PC games I truly obsessed over. Released in 1996. Still an incredible game. DId you play it?

@PaidAds_ Just easier for bad ones to get attention. You make 60 accounts, post 10’times a day on each and sell your 997 course

@shangenflow Just like every industry there’s good people doing it and then there’s not so good ones. Just make sure you buy from the right people.

The people selling online courses will never say this out loud: They are not targeting the top 1%. They are targeting the bottom 1%. Young, inexperienced people going through a funnel for the first time. These are the people who will actually believe what someone writes in the long-form copy because they have no frame of reference to know any different. The guarantee is just the entry point. “100 clients in 10 days or your money back.” Then the long form copy takes over. “I was stuck, I was like you, but now look at me, look at my car, I have a successful business…” Every tactic exists to move someone from not knowing any better to handing over their money. That’s exactly who the entire model is built around. 80% of what gets sold online is sold by these people, while the real operators with experience who really want to do this the right way get a bad name or don't get the chance. The whole thing has been messed up by people chasing money and targeting the people least equipped to know the difference.

@irentdumpsters Ok

@shangenflow Eh I disagree lmao

@bhimani_ha23109 And “personalised” through AI

@shangenflow cold email works when the research is real. "spam" is just cold email with a lazy list.

WORST WAYS TO SELL YOURSELF AS AN AGENCY OWNER - Spam cold emails to a list of people who have never heard of you - Pitch a gimmicky offer with a money-back guarantee - Gatekeep your method until they sign the contract BEST WAYS TO SELL YOURSELF AS AN AGENCY OWNER - Show the prospect your method upfront for free, - Find real problems in their business before you ever reach out - Only pitch what you can actually deliver How you sell yourself is the first thing a client judges you on.

5 rules for every business owner aged 18-25… RULE 1: STOP COMPARING YOURSELF TO PEOPLE ONLINE - Stop measuring your progress against someone younger or less experienced - Set your timeline and measure your wins by the goals you created for yourself - Your success will never feel like yours if you’re always looking at someone else's RULE 2: LEAVE WHATEVER IS KEEPING YOU COMFORTABLE - Quit the job, change the city, or cut the routine that has you stuck in the same place - Put yourself in a position where you have no safety net and no choice but to build - Close the chapter. You cannot grow if you keep rereading the same one RULE 3: EMBRACE BEING BY YOURSELF - Remove the people and the surroundings that are stopping you from getting where you want to be - Use that time alone to figure out your own schedule, your own rhythm, and the way you work best - Get comfortable with it. That’s the first real step of growth RULE 4: STOP DOING THE SAME THING AND CALLING IT HARD WORK - Send 10 different versions with 10 different angles before you decide something doesn’t work - Track every approach, put the results in a spreadsheet, and double down on the ones that work - Repetition without adjustment is complacency RULE 5: BACK YOURSELF BEFORE ANYONE ELSE DOES - Commit to figuring it out yourself because almost everything in business is learnable. - Go after things your credentials say you have no business going after - Self-belief without action is delusion. Self-belief with execution is how real businesses get built Follow these instead of whatever the internet is telling you right now.

INFO vs ECOM vs AGENCY vs SAAS? Which is the best business model? Find out below 👇🏼

Full breakdown here: youtube.com/watch?v=EPY_f6…

BAD AGENCIES: - Built around a freelancer they found, not a skill they have - One offer engineered to close, not to deliver - Clients leave after 3 months because the quality was never there - Reputation gets worse, and every deal becomes a price war - Agency stalls, and the founder pivots to selling courses GOOD AGENCIES: - Built around the founder's actual skills from day one - Services stacked to solve the full problem, not just one piece of it - Clients stay for years because the work keeps getting better - Reputation builds, and the best clients start coming inbound - Agency becomes worth something when it sells